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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Backstop

    Score10 out of 10
    N/ABackstop Solutions Group in Chicago provides cloud-based technology supporting hedge funds. These applications include tools for investment research and analytics, accounting, a financial services specific CRM, and investor relations and document sharing tools, as well as investment portfolio management and due diligence tracking.N/A

    Redtail CRM

    Score9.6 out of 10
    N/ARedtail CRM is a cloud-based CRM soluton specifically for financial advisors. Redtail is offered as a subscription service and, unlike most of the other CRM providers available, is priced per database, rather than per user, allowing up to 15 database users for one monthly subscription cost.

    $20

    per month

    Pricing
    BackstopRedtail CRM
    Editions & Modules
    No answers on this topic
    Starter
    $20
    per month
    Basic
    $30
    per month
    Pro
    $50
    per month
    Offerings
    Pricing Offerings
    BackstopRedtail CRM
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    User Ratings
    BackstopRedtail CRM
    Likelihood to Recommend
    10.0
    (3 ratings)
    8.0
    (8 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (2 ratings)
    Availability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    8.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    8.5
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    BackstopRedtail CRM
    Likelihood to Recommend
    Backstop Solutions Group
    Backstop makes planning and selecting the portfolio efficiently. There is a candid assistance in matters of resource utilization. Moreso, Backstop has a cost accounting notion, which makes the company control the expenses they make. Finally, Backstop has classical research procedures where analysis and decisions arrive after extensive assistance and evaluations.
    Incentivized
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    Orion Advisor Tech
    It is extremely well suited to client management in the insurance and financial services industries. I think it would not be nearly as useful in a retail setting as many of the features would be irrelevant.
    Incentivized
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    Pros
    Backstop Solutions Group
    • Storage of notes from calls and meetings.
    • Tracking portfolio holding balances, transactions, and IRRs/MOICs.
    • Allowing flexibility for client-defined uses.
    Incentivized
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    Orion Advisor Tech
    • Redtail CRM gives the capability to have a place to store all client-related documents in a readily accessible, yet secure, location.
    • Redtail CRM has a feature to input notes and comments on particular clients in order to keep track of communications with and steps taken for those clients. Those notes can be easily accessed across the firm.
    • Redtail CRM allows all email communications to be stored in a safe and secure manner as well as making those communications accessible on demand.
    Incentivized
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    Cons
    Backstop Solutions Group
    • Poor communication procedures
    • Lack of specific OS support
    • No mobile version for Backstop
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    Orion Advisor Tech
    • I would like to see the ability to push annuity business into Redtail like brokerage accounts.
    • I would like to be able to attach documents to specific notes instead of just contacts in general.
    • Those are the only two cons that I have.
    Incentivized
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    Likelihood to Renew
    Backstop Solutions Group
    No answers on this topic
    Orion Advisor Tech
    The platform is easy to use and train on. It is a one stop shop with all the information needed to maintain a clean client relationship. We recently had our scheduled audit done and Redtail was helpful in pulling the different reports we needed to produce for the audit
    Incentivized
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    Usability
    Backstop Solutions Group
    No answers on this topic
    Orion Advisor Tech
    Was good and still is good. Seems like when a company acquires another they try to squeeze out more profit and forget what made them successful in the first place. Reducing staff and support seems inevitable, even though the number of users has increased significantly over the past 10 years
    Incentivized
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    Reliability and Availability
    Backstop Solutions Group
    No answers on this topic
    Orion Advisor Tech
    Generally speaking, Red Tail has been available whenever needed. there was a time period however where it was down and not available, giving 500 errors when trying to log in. They explained that it was due to upgrades they were making and it has virtually disappeared. Has now been available 99% of the time.
    Incentivized
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    Performance
    Backstop Solutions Group
    No answers on this topic
    Orion Advisor Tech
    Overall general performance is quite satisfactory. Some of the automation factors that other products have available are slowly migrating to Red Tail. When these add ons are available and fully implemented, it greatly increases the power and usability of the CRM. Occasionally there are products that will not intergrade due to the nature of how they are set up
    Incentivized
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    Support Rating
    Backstop Solutions Group
    Backstop support is fantastic. They always pick up the phone without a wait and are highly knowledgeable, I rarely need more than 5 minutes to fix an issue.
    Incentivized
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    Orion Advisor Tech
    We use the HELP section of Redtail often. If it is taking you more than 5 minutes to figure out than go to the HELP desk. We have had only great experiences when reaching out for help. We also LOVED the Redtail University we attended.
    Incentivized
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    Alternatives Considered
    Backstop Solutions Group
    I have not used or evaluated any Backstop competitors. Freestone already used Backstop when I started.
    Incentivized
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    Orion Advisor Tech
    Quite honestly, I have visibility into a number of CRM systems and Redtail stands alone as the strongest contender. It has the most thorough and customizable interface of any I have encountered. There are few other tools that offer the unmatched flexibility and the depth that any business could stand to profit from.
    Incentivized
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    Scalability
    Backstop Solutions Group
    No answers on this topic
    Orion Advisor Tech
    The biggest problem seems to have been with the email module. connection issues, sync issues, compliance updates, etc. The concept is great however there seems to be issues in getting it to work consistently. When it works, it works well. It seems that the frequency of downtime had been greatly reduced however.
    Incentivized
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    Return on Investment
    Backstop Solutions Group
    • Business ends up profiting
    • The chances of investing in the wrong projects don't exist
    • The analytical assistance from Backstop increases more investment plans
    Incentivized
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    Orion Advisor Tech
    • Redtail makes it easy to log customer interactions for compliance related fields.
    • With Redtail, you don't have to worry about losing information. Just pull up the customer's profile and make some notes on what is going on. You can never be too detailed in the advisor industry.
    • The integration ability at Redtail really saves us heaps of time. You can feed information over from the custodian straight over to another 3rd party. API is game changing!
    Incentivized
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