Basis DSP vs. Emodo (with Placecast)
Basis DSP vs. Emodo (with Placecast)
Product | Rating | Most Used By | Product Summary | Starting Price |
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Basis DSP | N/A | Basis from Basis Global Technologies (formerly Centro) is a programmatic ad buying platform supporting digital advertising buying and placement across varying channels. Since the acquisition of SiteScout the platform also contains technology from the SiteScout AdServer. | N/A | |
Emodo | N/A | Emodo (now including the former Placecast, acquired by Ericsson Emodo in 2020) aggregates, curates, and activates carrier data to deliver advertising solutions. Emodo has access to this data as part of Ericsson, a global telecommunications company that drives more than 50% of the world’s mobile data, voice, and text. The result is what the vendor describes as a Smart Graph that includes over 2B+ unique user profiles utilizing billions of attributes, analytical measurement tools, and location… | N/A |
Basis DSP | Emodo (with Placecast) | |||||||||||||||
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Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
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Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Basis DSP | Emodo (with Placecast) | |
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Top Pros | No answers on this topic | |
Top Cons |
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Basis DSP | Emodo (with Placecast) | |
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Small Businesses | Adobe Advertising Cloud Score 9.0 out of 10 | Google AdMob Score 8.8 out of 10 |
Medium-sized Companies | The Trade Desk Score 6.6 out of 10 | Yahoo Native Score 6.7 out of 10 |
Enterprises | Adobe Advertising Cloud Score 9.0 out of 10 | Marin Software Score 9.1 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Basis DSP | Emodo (with Placecast) | |
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Likelihood to Recommend | 9.0 (14 ratings) | - (0 ratings) |
Likelihood to Renew | 10.0 (1 ratings) | - (0 ratings) |
Usability | 9.0 (1 ratings) | - (0 ratings) |
Support Rating | 10.0 (1 ratings) | - (0 ratings) |
Implementation Rating | 9.0 (1 ratings) | - (0 ratings) |
Basis DSP | Emodo (with Placecast) | |
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Likelihood to Recommend | Basis Global Technologies (formerly Centro) | Ericsson No answers on this topic |
Pros | Basis Global Technologies (formerly Centro) | Ericsson No answers on this topic |
Cons | Basis Global Technologies (formerly Centro) | Ericsson No answers on this topic |
Usability | Basis Global Technologies (formerly Centro) | Ericsson No answers on this topic |
Support Rating | Basis Global Technologies (formerly Centro) | Ericsson No answers on this topic |
Implementation Rating | Basis Global Technologies (formerly Centro) | Ericsson No answers on this topic |
Alternatives Considered | Basis Global Technologies (formerly Centro) | Ericsson No answers on this topic |
Return on Investment | Basis Global Technologies (formerly Centro) | Ericsson No answers on this topic |
ScreenShots |