Overall Satisfaction with Basis DSP
We use Basis DSP for our programmatic advertising for our agency and for our clients.
- Native Advertising
- Audience Prospecting and reach
- Hyperlocal Targeting
- Takes a bit to understand programmatic and to how campaigns are ran
- Reporting could be sexier, it downloads into an Excel sheet, pretty basic
- Insights into targeting demographics
Basis Feature Ratings
Using Basis DSP
Evaluating Basis DSP and Competitors
- Product Features
- Vendor Reputation
- Positive Sales Experience with the Vendor
- Third-party Reviews
We were looking for an all-in-one platform for our programmatic advertising capabilities and Basis DSP seems to have fit and the customer service is outstanding.
Basis DSP Implementation
There are a ton of tactics and strategy to implement in the DSP platform. There isn't really a selection of the different types of campaigns or tactics to choose from, you just have to learn as you go. Once you figure out the strategy and goal of the campaign it is very easy to implement the tactic and to achieve its goals.
Yes - We have a process where we listen to client needs, we build out the campaign and then built it out step by step in basis and implement those into phases of launch
Basis DSP Support
We have a dedicated account rep. She makes it seem like we are her only client, she is very responsive, helps each time we have a question and understands our campaign goals. Anytime we need support, our rep is available either email or call and if she is not going to be available, she will let us know ahead of time to provide back up and inform them of our current campaigns so they can better assist us.
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
We meet each week with our dedicated account rep. When we have new campaigns or launches our rep makes her self-available for any last minute questions, pushes, campaign overlook to make sure we are set up for success. Our company has two people who use the DSP daily and one has progressed in knowledge much faster than the other individual and our rep makes time for both of us and goes with the pace so no one is left behind.
Using Basis DSP
It's pretty basic, nothing is hidden and nothing ever moves so you can count on finding what you are looking for each day.
Easy to use
Technical support not required
Quick to learn
Feel confident using
Lots to learn