Blackbaud Target Analytics vs. Blackbaud TeamRaiser

ResearchPoint is well suited for Prospect Research, especially if the user has Raiser's Edge as their main database given its integration capabilities with qualified data; however, it is not necessary. I used the Target Analytics product that came before ResearchPoint (The Researcher's Edge) as a stand-alone prospect research database for about a year. For small shops that do not have a prospect researcher or prospect research team, it could even be used by gift officers looking for new prospects or for wealth data on their known prospects. Once systems are in place, the content is fairly intuitive and easy to navigate. The product is really a one-stop-shop, find prospects, wealth screen them, verify the data (the product saves you time by verifying a lot for you already), sync your findings to The Raiser's Edge, and if you'd like, export or print a professional-looking profile to a .pdf for your president or gift officer.

Incentivized

TeamRaiser is well suited for peer-to-peer fundraising activities, such as large pledge-based events like walks and runs or DIY fundraisers of many different types.

• Address Updates - starting at the basics, the Target Analytics products allow you create a firm foundation for the data in your system.
• Data Hygiene - taking it a step further is creating and updating data on an individualized basis - such as DeceasedRecord Finder, and Email Finder.
• Data Modeling - Once your data has been appended it can be modeled for increased donor interaction, stewardship, and solicitation.

• Offers the ability to really customize a campaign on TeamRaiser.
• Provides milestones/badges that can be earned for participants.
• Provides custom pages that can be easily linked to a campaign.
• Gives the ability to send coaching emails to participants and for participants to send emails through the TeamRaiser system.
• Has a big support community.

Incentivized

• Confirmed relationships needs to be a field that can be synced to The Raiser's Edge
• Philanthropic giving, when synced to the Prospect tab, needs to be able to be sorted by dollar value (like in Excel); this is a change that would need to happen in The Raiser's Edge
• With increasing competition from other wealth screening vendors, it would be useful if data sources were updated more frequently (i.e. real estate and giving).

Incentivized

• Too many options so it can be hard to navigate.
• Requires a deeper HTML understanding to really get the most out of it.
• Would be better if the interface was similar to other original Blackbaud products.

Continued use will ensure an ongoing increase in this type of revenue and provides an alternative way of raising funds for our supporters.

It can be overly complex and requires a deeper HTML understanding than most outside of IT have.

While there is always room for improvement, I have always had good luck with TA support. There are so many ways to get help! Sometimes I can answer my own question by just accessing the vast Knowledgebase directory. I have been able to get quick answers by initiating a live Chat without having to navigate the call center voice mail options, which can be a little overwhelming. Sometimes my question or problem is more involved and I'll submit a case online. Between email conversations or a phone call, the representatives I've worked with have always been super helpful, never condescending, and they often follow up days later to make sure everything is working well

Incentivized

Great and easy to access to get support to resolve issues immediately.

Having a better understanding of product and objectives prior to implementation would lead to more success.

Currently there are several prospect research software companies on the market, such as WealthEngine. In my opinion, Target Analytics with the ability of integration between Raiser's Edge and ResearchPoint creates a greater value for an organization.

While everydayheroPro and CrowdRise are easy to set up, already mobile friendly, have great interfaces, and are customizable, they lack some base capabilities that come with TeamRaiser, such as the ability to control the donation form, email capability, database syncing, badges/milestones, and custom pages. The everydayheroPro system has great potential, and we use it for our smaller DIY campaigns, but its support knowledge bank and customization is still so limited and can be frustrating to use because of it.

Incentivized

• Address Appends - we are saving tons of money on returned mail, NCOA updates, and ensuring donors are receiving timely correspondence.
• Data Appends - ensured that we know who we have in our database and how we need to reach each household. Not only through updating records of deceased constituents but knowing the correct email addresses and phones to reach out and share our mission.
• Prospect Research - allows us to learn more about potential donors, existing donors, and how to create increased donor-centric interactions and solicitations.

• Introduced our constituents to DIY fundraising.
• Provided another revenue stream that provides nearly $100,000 extra a year.
• Gets our constituents involved in the cause in another way.
• We've found a niche by using TeamRaiser in companies.
• Has provided more donor interaction for lower-tier giving groups that might otherwise receive little communication and stewardship from us.
• Seen returning participants raise more money year-after-year.

Incentivized