Bouncer vs. Everest (Return Path + 250ok)

I have already recommended bouncer to a number of my colleagues, and I know of one that is already deploying it. Protecting your online reputation, staying off of UCE blacklists and the like are important to deliverability of your messages. Having a simple tool such as bouncer really helps achieve deliverability goals without deterring from your workflow to any degree.

Incentivized

Every new or established brand should be using Everest. It doesn't matter what you're trying to say in your emails—if they're not reaching the inbox, no one is listening or reading. Everest gives you the insight you need to understand your inbox placement, reputation and so much more.

• It's cleansing methodology is different than other services and is much better
• It performs it's services rather quickly
• The results are very good. Your bounce and spam rates will greatly improve
• Running your lists through Bouncer will raise your Reputation scores
• Bouncer will help keep you off Blacklists

Incentivized

• Individualized attention. They really dug in to understand our products and services.
• Easy-to-understand training and actionable items that you can sustain over a long period of time.
• They're embedded in our instance of Exact Target, so I'm able to review the entire email program and don't have to open up a separate tool to gather this information.

Incentivized

• Maybe to add some filters for History checks (by date, period, reason, person's name in case it's a corporate account, domain of email (by writing it manually), etc.) and add a date of verification
• In case it's a corporate account, to add name of the person who verifies an email/bulk
• If an email has been previously checked, and now you want to check it again (e.g. a few days later), then to show the status of email BUT to mention that you've already checked this email earlier (maybe to show the date)

Incentivized

• Some domain summary data inconsistent with seedlist detail
• UI feels a little dated
• Reporting options are limited
• As part of the SFMC integration, Return Path support issues and question go through Salesforce, not Return Path
• Inbox Preview rendering could be more robust and extensive
• Would like to see Dark Mode previewing rendering

Incentivized

Because I love this kind of solution. Not a lot of different functionalities but really effective for why I'm using it. I need to make sure my email list and CRM are corrects and Bouncer is perfect for that!

Incentivized

We have two separate areas for using Return Path. Our web ecommerce area that is using only transactional emails and a marketing email program that is partnered on the backend with Return Path. I see Return Path continuing to be utilized with our marketing emails, but over time I see less need for our transactional emails to maintain Return Path components.

Incentivized

Super easy to use.

Incentivized

I find it fairly easy to use, though the interface is a bit clunky and I may be missing some revolutionary use because it's lost in the clutter.

Incentivized

Haven't needed support.

Incentivized

Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.

Incentivized

Super simple and easy for us.

Incentivized

I joined my company after the implementation was nearly complete. We used the Return Path tool as we slowly increased our send volume in Marketing Cloud to monitor IP reputation and inbox placement.

Incentivized

Bouncer validates and cleans email lists more accurately than other tools. It has a lower false, positive rate, can identify hard bounces, and provides detailed reports on email validation results, making it a more reliable and effective tool for maintaining a clean email list.

Incentivized

Like I said before, Return Path is really the budget bundle. You get a lot of service for how much you pay. Since I am currently at an early stage startup, we could not afford Litmus, so having Return Path is crucial. The partnership with Salesforce also allowed us to get it at pretty low cost.

Incentivized

• ROI can't be defined for mail checking, but it definitely saves much time and effort, and probably money since it allows us to appear in mailbox of our leads.

Incentivized

• It has helped identify inbox issues and thus helping our clients reach more inboxes.
• They have negatively impacted client relations on numerous occasions. They have reached out and told clients they are having issues or need certain products when they are already our clients and we are proving solutions for them.
• They provide solid customer support when you create a support ticket. They are usually very quick to respond and give you an answer.