TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Choozle

    Score9 out of 10
    N/AChoozle, headquartered in Denver, provides a digital advertising software platform that leverages consumer data to power programmatic advertising campaigns across display, video, mobile and other mediums.

    $99

    per month

    MoEngage

    Score8.3 out of 10
    N/AMoEngage is an insights-led customer engagement platform, that empowers marketers and product owners with AI-driven insights and the ability to instantly turn those insights into cross-channel experiences.N/A
    Pricing
    ChoozleMoEngage
    Editions & Modules
    Choozle Go
    as low as $99
    per month
    Choozle Pro
    Custom
    No answers on this topic
    Offerings
    Pricing Offerings
    ChoozleMoEngage
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptional$1,000
    Additional Details——
    More Pricing Information
    Best Alternatives
    ChoozleMoEngage
    Small Businesses
    Listrak
    Score10 out of 10
    Listrak
    Score10 out of 10
    Medium-sized Companies
    Sailthru
    Score5.3 out of 10
    Sailthru
    Score5.3 out of 10
    Enterprises
    Listrak
    Score10 out of 10
    Listrak
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ChoozleMoEngage
    Likelihood to Recommend
    8.0
    (1 ratings)
    8.0
    (3 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    2.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    6.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    ChoozleMoEngage
    Likelihood to Recommend
    Choozle
    It works well if you have a small budget that you want to fully control. If you don't have to know where your ads actually ran, this will work.
    Incentivized
    Read full review
    MoEngage
    This is particularly well built for a scaled dynamic business like an edtech where you need to constantly push someone to complete their course and how MoEngage does this well is because they have their suite of AI to help you with retention and lifecycle campaigns
    Incentivized
    Read full review
    Pros
    Choozle
    • Easy to use
    • Plenty of targeting options
    • Self control spending
    • Great reporting
    Incentivized
    Read full review
    MoEngage
    • Multi-channel campaign management
    • User journey
    • Analytics
    • Data Insights
    Incentivized
    Read full review
    Cons
    Choozle
    • Customer Support
    • Need to be able to tell me what sites my ads were delivered to
    • UX
    Incentivized
    Read full review
    MoEngage
    • More complex use cases cannot be catered
    • MoEngage has bugs that hinder operations
    • Service level is quite bad when escalating issues
    • Scalability is not the best when taking on high growth usage
    Incentivized
    Read full review
    Likelihood to Renew
    Choozle
    No answers on this topic
    MoEngage
    Considering the inability to scale and the bad service level provided by MoEngage not sure if the organization will continue with the renew
    Incentivized
    Read full review
    Usability
    Choozle
    No answers on this topic
    MoEngage
    There is still area of improvement in UI since it's cluncky and there is a noticable lag as well
    Incentivized
    Read full review
    Support Rating
    Choozle
    No answers on this topic
    MoEngage
    It's good and mostly on-time support. But they have a lot of demand, hence at times, they take some time to get back to us. Overall, they know their game and most of the people we spoke with knew their domain very well.
    Incentivized
    Read full review
    Alternatives Considered
    Choozle
    We use them for some campaigns, but no longer use them exclusively. They also charge a monthly platform fee of $99. We spent 100K a month with them.
    Incentivized
    Read full review
    MoEngage
    These have nearly the same features, an almost 90% overlap. Pricing- and support-wise MoEngage is better. Also, it's good for both app and web, whereas CleverTap is mostly mobile-centric and WebEngage is web-centric.
    Incentivized
    Read full review
    Return on Investment
    Choozle
    • we switched away from Choozle after a 6-month test run
    • ROI was up the first month, but down 5 after so we went to a new DSP
    Incentivized
    Read full review
    MoEngage
    • Enables the team to focus on more events that could generate better results
    • Schedule with APIs allows more scalable operations
    • The bugs tend to block the overall operations from going well
    Incentivized
    Read full review
    ScreenShots

    MoEngage Screenshots

    Screenshot of Insights and action on the same screen - Once user data is analyzed, a new campaign can be started without going to a new tab/page.Screenshot of Predictive Segmentation based on RFM Analysis - In addition to user-defined segments, MoEngage comes with predictive segments based on RFM ( Recency, Frequency and Monetary) Analysis. This splits users into segments like 'Potential Loyalists' and 'About to Sleep', so relevant campaigns can be run to convert them.