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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Clay

    Score9.3 out of 10
    N/AClay is a GTM enrichment product that combines access to 100+ data sources and AI agents with automated workflows to build any growth use case. Companies use it for tasks like recurring CRM enrichment to targeted outreach.

    $149

    per month 2000 credits per month

    Node.io (discontinued)

    Score9 out of 10
    N/ANode.io was a sales intelligence platform, providing access to correlative insights and "cloned" ideal customers built upon Node's database of companies and individuals, acted upon by AI. Node.io was acquired by SugarCRM August 2020, to bolster the company's CX capabilities and predictive insights. Node.io is no longer available standalone.N/A
    Pricing
    ClayNode.io (discontinued)
    Editions & Modules
    Starter
    $149
    per month 2000 credits per month
    Explorer
    $349
    per month 10,000 credits per month
    Pro
    $800
    per month 50,000 credits per month
    Enterprise
    Custom Pricing
    No answers on this topic
    Offerings
    Pricing Offerings
    ClayNode.io (discontinued)
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount available for annual pricing.
    More Pricing Information
    Community Pulse
    ClayNode.io (discontinued)
    Considered Both Products
    Clay Labs Inc. (dba Clay)
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    102 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    94 Answers
    No answers on this topic
    Happy with the feature set
    99%
    Happy with the feature set
    101 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    95%
    Lived up to sales and marketing promises
    92 Answers
    No answers on this topic
    Implementation went as expected
    95%
    Implementation went as expected
    87 Answers
    No answers on this topic
    Features
    ClayNode.io (discontinued)
    Prospecting
    Comparison of Prospecting features of Clay and Node.io (discontinued)
    Feature
    Clay
    8.2
    95 Ratings
    6% above category average
    Node.io (discontinued)
    8.2
    1 Ratings
    6% above category average
    Advanced search8.393 Ratings8.01 Ratings
    Identification of new leads8.287 Ratings9.01 Ratings
    List quality7.986 Ratings6.01 Ratings
    List upload/download9.083 Ratings6.01 Ratings
    Ideal customer targeting8.01 Ratings10.01 Ratings
    Load time/data access7.688 Ratings10.01 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Clay and Node.io (discontinued)
    Feature
    Clay
    8.3
    86 Ratings
    7% above category average
    Node.io (discontinued)
    9.0
    1 Ratings
    15% above category average
    Contact information8.186 Ratings8.01 Ratings
    Company information8.685 Ratings10.01 Ratings
    Industry information8.284 Ratings9.01 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Clay and Node.io (discontinued)
    Feature
    Clay
    8.0
    84 Ratings
    7% above category average
    Node.io (discontinued)
    7.7
    1 Ratings
    3% above category average
    Lead qualification process8.578 Ratings7.01 Ratings
    Smart lists and recommendations8.01 Ratings10.01 Ratings
    Salesforce integration8.266 Ratings10.01 Ratings
    Company/business profiles8.382 Ratings00 Ratings
    Data hygiene8.180 Ratings5.01 Ratings
    Automatic data refresh7.01 Ratings00 Ratings
    Filters and segmentation8.01 Ratings5.01 Ratings
    Alerts and reminders00 Ratings8.01 Ratings
    Tags00 Ratings9.01 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Clay and Node.io (discontinued)
    Feature
    Clay
    7.9
    64 Ratings
    6% above category average
    Node.io (discontinued)
    10.0
    1 Ratings
    29% above category average
    Sales email templates7.964 Ratings10.01 Ratings
    Append emails to records00 Ratings10.01 Ratings
    Best Alternatives
    ClayNode.io (discontinued)
    Small Businesses
    Owler
    Score9.7 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Crunchbase
    Score6.3 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ClayNode.io (discontinued)
    Likelihood to Recommend
    9.4
    (102 ratings)
    9.0
    (2 ratings)
    Usability
    7.8
    (102 ratings)
    -
    (0 ratings)
    User Testimonials
    ClayNode.io (discontinued)
    Likelihood to Recommend
    Clay Labs Inc. (dba Clay)
    Sales automation is the most suited use case of Clay. You could generate GTM motions that are auto triggered by the signals, so you could actually create workflows that are triggered on specific signals. For example, a company gets new funding, you can reach out to the company within in a matter of minutes and you can track a lot of news that's happening on Google or using RSS feeds. You can patch that news into Clay and then manipulate that and get insights out of it. The second best use case is the data enrichment or data cleanup. Usually companies have CRMs with messy data. You can import that. Clay has native integrations with Salesforce, HubSpot, Pipedrive, Marketo, and you can import those lists into Clay and then clean the data, enrich the data, and then push that forward, update the data in the CRMs. That's the second best use case that I use it for and would recommend it for.
    Incentivized
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    Discontinued Products
    Earlier this week, we had a mishap where a client's birth certificate went missing while being transferred between departments. This could have been disastrous for both our employees and the client, but Sugar allowed for quick detective work that let us track the document's passage between specific employees, and the item was located and returned!
    Incentivized
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    Pros
    Clay Labs Inc. (dba Clay)
    • Pros, I think there are a lot of pros, so I mentioned a couple of them already, so being able to use different data providers. I think being able to massage the data, I call it a data orchestration where I can get different points of inputs of data. I can throw everything in Clay and then I can make all the changes before I use them for campaigns, for email, for LinkedIn, for whatever reason I'm going to use my data, but it's really easy to enrich, it's really easy to do research. It's really easy to build agents that tie to each row in your dataset, like there are a lot of things that you could use it for that are huge pros.
    Incentivized
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    Discontinued Products
    • Customer profile and sales analyst features provide relevant information for sales calls.
    • Node allows me to bring more vendors and more contacts in, allowing me to expand lists and connect with more accurate contacts.
    • Node's collaborative nature is very appreciated when they keep on asking for feedback for improvement.
    Incentivized
    Read full review
    Cons
    Clay Labs Inc. (dba Clay)
    • A max column limit. I run into the column limit all the time and kind of have to figure out using multiple tables. Just bugs really. I mean if you start getting too crazy on it, I feel like takes a long time. You can't really identify that it's working or if it's not. So that kind of slows things down a little bit.
    Incentivized
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    Discontinued Products
    • More focus on the display of scanned documents
    • Easier recall and presentation of scanned documents
    • Lag times between entering an Action and seeing it appear
    Incentivized
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    Likelihood to Renew
    Clay Labs Inc. (dba Clay)
    The software is well suited in lead scoring and workflows management. Product reliability in customer outreach management and segmentation. The product is worth it from pricing to quality ecommerce services and automation of processes.
    Incentivized
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    Discontinued Products
    No answers on this topic
    Usability
    Clay Labs Inc. (dba Clay)
    I think it's actually before the launches today, I would say eight, but after they launch, what's the name of the product? I dunno if it was the web intent or the sculpture. 10, because I think that the sculpture was the missing part of plates till now.
    Incentivized
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    Discontinued Products
    No answers on this topic
    Alternatives Considered
    Clay Labs Inc. (dba Clay)
    So in a sense, there is a large community, and because of the community you also learn multiple workflows and how to use it better. You can kind of democratize or source knowledge more easily on how to use the product, and also transfer it so other people can use it more easily. So in a sense, that works.
    Incentivized
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    Discontinued Products
    Node excels when it comes to lead intelligence like account-level and market insights. Its lead management module gives better segmentation and account identification. It is a good choice for mid-size companies (50-1000 employees) and their quality of support is very satisfactory. Its searchable data gives accurate results and its ease of integration with Salesforce is an added advantage over its competitors.
    Incentivized
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    Return on Investment
    Clay Labs Inc. (dba Clay)
    • Without Clay we would probably have our agency, but not with the level of sophistication we have right now or really one of our USP that we are certified by Clay. That's how we get a lot of inbound leads as well. So that of course leads to a very healthy ROI. If we look at inbound.
    • I think negative as terms in negative ROI, I think this is a nice one to touch on. Expectation management for tooling such as Clay is extremely difficult because people see a lot of stuff happening on LinkedIn from the top 1% of Clay experts and they look at us and "hey, we want the same thing," basically. That's quite a challenge. So that's really a good conversation to have with your potential client as well. Like, "Hey, I know, tell me what you've seen. We're going to see what we can do if that's reasonable or not." Set realistic expectations there and don't expect to go from zero to 100 within a very small time window. So that was something we had to learn. We had a lot of unrealistic expectations for what we can do. We can improve your business, but we can't do it with a factor of X or in a period of eight weeks.
    Incentivized
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    Discontinued Products
    • Our company has increased profits 20% from last year after implementing Sugar
    • Our transfer to largely remote work has been hugely simplified by Sugar
    • Despite an industry-wide "pandemic slump", the ease of use brought by Sugar has allowed us to remain a major player in tax assistance even as other companies have struggled
    Incentivized
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    ScreenShots