Clearcode 7suite vs. Nielsen Marketing Cloud

Nielsen Marketing Cloud

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Clearcode 7suite	Score 9.0 out of 10	N/A	7suite is a fully customizable data management stack consisting of a data management platform (DMP), tag manager, and content personalization engine. 7suite is designed for Ad Tech & MarTech companies wanting to build a custom data management platform (DMP) to meet specific business needs. The vendor says they can incorporate an organization’s proprietary software and algorithms, integrations, and business logic into a custom solution to make it 100% unique to their…	N/A
Nielsen Marketing Cloud	Score 7.7 out of 10	N/A	Neilsen Marketing Cloud includes a Data Management Platform (DMP), Media Planning and Optimization, Data as a Service (DaaS), Multitouch Attribution Analytics, Inflight Analytics, and integrations to different digital media channels as well as to content marketing, creative testing, search, email and social media platforms. It's designed to enable marketers to plan, execute, and report on all of their marketing activities from one place.	N/A

Pricing

Clearcode 7suite

Nielsen Marketing Cloud

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Clearcode 7suite	Nielsen Marketing Cloud
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
Yes	No

Entry-level Setup Fee

Required

No setup fee

Additional Details

Most DMPs charge monthly usage charges on top of subscription fees, which can add up into the tens of thousands of dollars per month. With 7suite, you’ll only pay for the technology and services – we don’t charge any commissions, data usage fees or per-customer account charges.

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More Pricing Information

Community Pulse
	Clearcode 7suite	Nielsen Marketing Cloud
Top Pros	No answers on this topic	Pro Helps to improve Pro Marketing strategies Pro Marketing campaigns
Top Cons	No answers on this topic	Minus Time to load Minus Load the data Minus Needs to improve

Features

Clearcode 7suite

Nielsen Marketing Cloud

Data Collection

Comparison of Data Collection features of Product A and Product B
	Clearcode 7suite - Ratings	Nielsen Marketing Cloud 8.3 6 Ratings 3% above category average
Collection of first-party data	00 Ratings	8.56 Ratings
Collection of third-party data	00 Ratings	8.55 Ratings
Access to Third-party Data Providers	00 Ratings	7.95 Ratings

Data Classification

Comparison of Data Classification features of Product A and Product B
	Clearcode 7suite - Ratings	Nielsen Marketing Cloud 8.6 6 Ratings 2% above category average
Audience taxonomy	00 Ratings	8.26 Ratings
Tag Management	00 Ratings	8.25 Ratings
Data Analysis Dashboard	00 Ratings	9.46 Ratings

Ad Network Integration

Comparison of Ad Network Integration features of Product A and Product B
	Clearcode 7suite - Ratings	Nielsen Marketing Cloud 7.9 5 Ratings 1% below category average
Data Transfer	00 Ratings	7.95 Ratings
DSP integration	00 Ratings	7.95 Ratings

DMP Analytics

Comparison of DMP Analytics features of Product A and Product B
	Clearcode 7suite - Ratings	Nielsen Marketing Cloud 8.7 6 Ratings 9% above category average
Campaign Analytics	00 Ratings	8.56 Ratings
Audience Analytics	00 Ratings	8.86 Ratings

Best Alternatives
	Clearcode 7suite	Nielsen Marketing Cloud
Small Businesses	MediaMath Score 7.4 out of 10	MediaMath Score 7.4 out of 10
Medium-sized Companies	Oracle Marketing Score 8.1 out of 10	Oracle Marketing Score 8.1 out of 10
Enterprises	Oracle Marketing Score 8.1 out of 10	Oracle Marketing Score 8.1 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Clearcode 7suite	Nielsen Marketing Cloud
Likelihood to Recommend	- (0 ratings)	8.0 (7 ratings)
Likelihood to Renew	- (0 ratings)	9.0 (1 ratings)
Usability	- (0 ratings)	8.0 (1 ratings)
Support Rating	- (0 ratings)	5.0 (1 ratings)

User Testimonials
	Clearcode 7suite	Nielsen Marketing Cloud
Likelihood to Recommend	Clearcode Services S.A. No answers on this topic	Nielsen Best suited for scenarios involving detailed analysis of customer data and demographics. Allows for complex investigation of customer and audience details. Less well suited for scenarios involving simultaneous collaboration on analysis. This product is not the best for collaboration and is better suited for individual work and individual forms of analysis. Incentivized Verified User Anonymous Read full review
Pros	Clearcode Services S.A. No answers on this topic	Nielsen I just like the manner it handles the analytical rationalization of giving a standing and updates of the inner and outside beliefs of Marketing analysis. It facilitates me apprehend clients' desires and offers advice on a way to fulfill their desires. When I am making plans and instinctually recognise what purchasers are going to purchase, I depend upon their real-time records to validate my assumptions and tell our media buys. Automatic rewards with the media Connections. The availability of records and the alternatives to make our customer's picks understandable. Incentivized Verified User Anonymous Read full review
Cons	Clearcode Services S.A. No answers on this topic	Nielsen More segments need to be created as often as possible Sometimes it is hard to optimize these segments when the CTR is low - segments make it difficult to pull out zones/sites that are dragging down the CTR because they are so narrowly targeted. Incentivized Sharisse T. Yarde Digital Operations Specialist Read full review
Likelihood to Renew	Clearcode Services S.A. No answers on this topic	Nielsen I still use exelate every day for my media plans that are either direct response or extremely geo-targeted. Incentivized Sharisse T. Yarde Digital Operations Specialist Read full review
Usability	Clearcode Services S.A. No answers on this topic	Nielsen Very easy to utilize. Features are basic. Again just not too much in the way of involved customization Incentivized Verified User Anonymous Read full review
Support Rating	Clearcode Services S.A. No answers on this topic	Nielsen I am rating this as neutral due to having minimal interaction with them Incentivized Verified User Anonymous Read full review
Alternatives Considered	Clearcode Services S.A. No answers on this topic	Nielsen Nielson Cloud helps businesses find, recruit, and create new advertiser client bases, as well as stand out in a crowded public space. Measure linear and digital media metrics across channels aids in giving insights in an efficient manner. Nielson Cloud also assists businesses in maximising ROI by analysing how their marketing and advertising reaches and influences audiences throughout the customer lifecycle. Incentivized Verified User Anonymous Read full review
Return on Investment	Clearcode Services S.A. No answers on this topic	Nielsen We are using it for analytics, statistics control, and for a single pane of glass and reviews for our senior leadership. We fetch significant insights from this device which can be then provided to our stakeholders to higher understand the achievements and loopholes. We can make Marketing strategies with the help of this. Also, it is benefiting financially and getting productive. Incentivized Verified User Anonymous Read full review
ScreenShots	Clearcode 7suite Screenshots