Determine and mobilize your target audience
July 29, 2022
Determine and mobilize your target audience
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Nielsen Marketing Cloud
Nielsen Marketing Cloud helps us by providing real-time visibility about your audience in a single location. Our cloud continually evaluates the efficacy of your campaign and makes real-time modifications using built-in statistics and Nielsen Artificial Intelligence (AI). A completely integrated platform allows you to handle every stage of the marketing process, from media planning and activation to data management and attribution, in one location. Connect the linkages between data, analytics, media planning, artificial intelligence, activation, and data management to optimize your campaign.
- Audience Segmentation
- Planning
- Data management
- Marketing Channels
- Adaptive learning technology
- Third party application
- Scalable
- Measurement capability
- Integration and interoperability
- Scenario Planning
- segmentation
- performance metrics
Nielson Cloud helps businesses find, recruit, and create new advertiser client bases, as well as stand out in a crowded public space. Measure linear and digital media metrics across channels aids in giving insights in an efficient manner. Nielson Cloud also assists businesses in maximising ROI by analysing how their marketing and advertising reaches and influences audiences throughout the customer lifecycle.
Do you think Nielsen Marketing Cloud delivers good value for the price?
Yes
Are you happy with Nielsen Marketing Cloud's feature set?
Yes
Did Nielsen Marketing Cloud live up to sales and marketing promises?
Yes
Did implementation of Nielsen Marketing Cloud go as expected?
Yes
Would you buy Nielsen Marketing Cloud again?
Yes