Cloudinary vs MarcomCentral

• Cloudinary is the best in the market for photo and video transformations.
• Cloudinary takes customer's requests for special features and implements them very quickly.

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• The best part of MarcomCentral is its flexibility to solve many unique problems for our customers. It gives us the ability to build solutions that truly allow our customers to operate more efficiently.
• The best admin feature that I use all day, every day, is the Bulk Operations feature. This allows me to manage entire portals through spreadsheets allowing me to create and manage massive amounts of products, users, and images very efficiently.
• The reporting feature is second to none as well. Our most successful customers are paying close attention to the ordering history of their products. This allows them to fight obsolescence and focus on the products that their teams or customers are truly using.

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• Their API does require URLs that can get quite lengthy and not always easy to parse on sight.
• Documentation on how transformations work and what they actually do to your image could be clearer (what does force_strip actually mean?).
• Although a free tier exists and is quite generous, should you need to acquire a premium plan for your needs the pricing at scale can climb quickly.

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• The uploading process is a bit clunky
• Overall user experience from an admin side could be refreshed to be more modern and easier to use

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• Images are essential to our product and using Cloudinary has allowed us to serve them up in a cost-effective and efficient way. Not having to worry about your images frees you up to tackle the real challenges for your product.

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• Our ability to offer customers a very robust solution has increased customer retention and profitability.
• Our ability to increase volume without increasing overhead has also be a big win.

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