What users are saying about
16 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 10 out of 100
Based on 16 reviews and ratings
5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.3 out of 100
Based on 5 reviews and ratings
Attribute Ratings
- Cloudinary is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
10.0
Cloudinary
100%
6 Ratings
7.0
MarcomCentral
70%
4 Ratings
Usability
10.0
Cloudinary
100%
2 Ratings
MarcomCentral
N/A
0 Ratings
Support Rating
9.0
Cloudinary
90%
4 Ratings
MarcomCentral
N/A
0 Ratings
Likelihood to Recommend
Cloudinary
Cloudinary handles pretty much anything you have related to images. From serving them up efficiently to adding transformations on the fly, there's really little this service doesn't do. Their pricing plans allow you to grow into the right levels and their website dashboards are very helpful. I would easily recommend this for all but the simplest of use cases.
Co-Founder, CTO and Product Lead
SixPlusHospitality, 11-50 employees
MarcomCentral
Pros: I like that we can easily add products and how simple it is for our static products. It's easy to add users, products and cost centers. The approval process for products is easy and intuitive. It's a localized resource that our users can use.Cons: The back end of the product is fairly slow. It takes a long time to add products because of how slow it is at times. The reporting for the portal could be better. I know the Business Intelligence feature was created to solve reporting.Also sometimes we experience difficulty with customizable products. I feel like there's more options to build this out more based on the users needs.Overall: It's a localized place where users can find collateral and promotional items.
Senior Account Manager
Hogarth WorldwideMarketing and Advertising, 1001-5000 employees
Pros
Cloudinary
- Cloudinary is the best in the market for photo and video transformations.
- Cloudinary takes customer's requests for special features and implements them very quickly.
Engineering
Hike MessengerInternet, 51-200 employees
MarcomCentral
- The best part of MarcomCentral is its flexibility to solve many unique problems for our customers. It gives us the ability to build solutions that truly allow our customers to operate more efficiently.
- The best admin feature that I use all day, every day, is the Bulk Operations feature. This allows me to manage entire portals through spreadsheets allowing me to create and manage massive amounts of products, users, and images very efficiently.
- The reporting feature is second to none as well. Our most successful customers are paying close attention to the ordering history of their products. This allows them to fight obsolescence and focus on the products that their teams or customers are truly using.
Business Development Manager
J-C PressPrinting, 11-50 employees
Cons
Cloudinary
- Their API does require URLs that can get quite lengthy and not always easy to parse on sight.
- Documentation on how transformations work and what they actually do to your image could be clearer (what does force_strip actually mean?).
- Although a free tier exists and is quite generous, should you need to acquire a premium plan for your needs the pricing at scale can climb quickly.
Software Engineer
Lockpath, Inc.Computer Software, 51-200 employees
MarcomCentral
- The uploading process is a bit clunky
- Overall user experience from an admin side could be refreshed to be more modern and easier to use
Manager, Digital Marketing & Engagement | National Office
American Lung AssociationNon-Profit Organization Management, 501-1000 employees
Pricing Details
Cloudinary
General
Free Trial
—Free/Freemium Version
Yes
Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$49 per month
Cloudinary Editions & Modules
Edition
Programmable Media - Plus | $991 |
---|---|
Programmable Media - Advanced | $2491 |
Media Optimizer - Scale | $491 |
Programmable Media - Enterprise | Custom Pricing |
Digital Asset Management | Custom Pricing |
- per month
- none
Additional Pricing Details
—MarcomCentral
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—MarcomCentral Editions & Modules
—
Additional Pricing Details
—Usability
Cloudinary
Cloudinary 10.0
Based on 2 answers
Cloudinary is very easy to use and offers fast way to upload your images, files and videos to their servers. Then they give you quick ways t implement those files or images onto your website using their API or just a normal URL. They also give you very fast ways to make edits to those files and include them in the url.

Verified User
Executive in Corporate
Entertainment Company, 1-10 employeesMarcomCentral
No score
No answers yet
No answers on this topic
Support Rating
Cloudinary
Cloudinary 9.0
Based on 4 answers
We rarely use their support. But when we need it they are always there. They provide great consultation and suggestions to help us manage our costs and resources better. In the last 8 years perhaps we have contacted them 3 or 4 times - which is really really great

Verified User
C-Level Executive in Corporate
Computer Software Company, 51-200 employeesMarcomCentral
No score
No answers yet
No answers on this topic
Alternatives Considered
Cloudinary
Cloudinary seemed to be the most sophisticated with the most documentation and platform support. Other solutions seemed to be a lot harder to implement, however, due to the good documentation and API samples on their GitHub we were able to implement it nicely. Additionally, they have a lot of really well-known brands using them like Wired, Sky News, and eBay which gave us a lot of confidence that this was a good robust solution to use and to help others with

Verified User
Analyst in Engineering
Internet Company, 51-200 employeesMarcomCentral
We chose this program to test it out and decided to keep it. It helped in many ways and improved the quality of our marketing and digital marketing work essentially. We noticed not only that our ads and content became better, but we also noticed that our know-how improved by adding valuable insights to our news.
Digital Marketing | Social Media | Advertising & Promotion
ICWUSAMarketing & Advertising, 11-50 employees
Return on Investment
Cloudinary
- Images are essential to our product and using Cloudinary has allowed us to serve them up in a cost-effective and efficient way. Not having to worry about your images frees you up to tackle the real challenges for your product.
Co-Founder, CTO and Product Lead
SixPlusHospitality, 11-50 employees
MarcomCentral
- Fully robust tool to help manage our internal assets, ability to customize digital assets or send them to print, a way to share assets across the entire enterprise in simple, easy user interface.
- Marcom's print-on-demand functionality is fantastic. There are so many possibilities that we are just beginning to explore. There are some integration hiccups but mostly on our end, and Marcom has worked to help us through those as best as they can. Also, they have been very open in discussing improvements that we are looking for and keeping us up to date on the progress of those updates within their own development schedule. The depth of this software is extensive and their customer support personnel are always very friendly and helpful.
- Very customizable and a lot of things you can accomplish in Marcom Central. They are always willing to help us work out any need we come up with and make it work in the system.
Senior Account Manager
Hogarth WorldwideMarketing and Advertising, 1001-5000 employees