TrustRadius

Comscore Media Metrix Multi-Platform vs. Oracle DaaS

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Comscore Media Metrix Multi-Platform
Score 8.0 out of 10
N/A
Comscore Media Metrix Multi-Platform (formerly Xmedia) provides an unduplicated view of a total audience behavior across desktops, smartphones and tablets. Users can measure the consumption habits of a digital audience and a competitive set with insights into audience size, demographic composition and engagement, as well as Advanced Audience behaviors, lifestyles, and digital interests. MMX Multi-Platform offers person-level reporting across all devices and screens on all forms of digital…N/A
Oracle DaaS
Score 6.3 out of 10
N/A
Oracle DaaS is a subscription-based marketing intelligence platform which leverages Oracle's 2014 acquisitions Datalogix and BlueKai. Oracle DaaS for Marketing provides anonymous multi-channel data for marketers, and Oracle DaaS for Social provides social and enterprise data.N/A
Pricing
Comscore Media Metrix Multi-PlatformOracle DaaS
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Comscore Media Metrix Multi-PlatformOracle DaaS
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Comscore Media Metrix Multi-PlatformOracle DaaS
Best Alternatives
Comscore Media Metrix Multi-PlatformOracle DaaS
Small Businesses
Talkwalker by Hootsuite
Talkwalker by Hootsuite
Score 8.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Talkwalker by Hootsuite
Talkwalker by Hootsuite
Score 8.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
Talkwalker by Hootsuite
Talkwalker by Hootsuite
Score 8.1 out of 10
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Comscore Media Metrix Multi-PlatformOracle DaaS
Likelihood to Recommend
7.0
(2 ratings)
6.0
(2 ratings)
User Testimonials
Comscore Media Metrix Multi-PlatformOracle DaaS
Likelihood to Recommend
Comscore
Comscore is one of the leaders in the space when it comes to cross-channel planning/reporting tools. They are priced less premium compared to other providers who have the same capabilities. I like how there is a single identifier for users where we can measure holistically across different media channels for publishers
Joseph Alleruzzo | TrustRadius Reviewer
Joseph Alleruzzo
Director, Client Lead
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Oracle
As a small company, there is a bit critical to choose Daas as the plans are high and support is available but not at that much priority. A company that wants to invest in the future can go with that. As every software has it's own pros and cons using the Oracle Daas we can build the best future sales planning and DB integration with our consumers to support worldwide level code.
Verified User
Anonymous
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Pros
Comscore
  • Allows users to measure a total audience views across multiple platforms, and take those platform-specific views and convert them into a single, translatable metric.
  • The platform presents the data so that a user is not only looking and inferring action or viewership across multiple platforms but through a single identifier that clarifies or makes sense of that cross-channel data.
  • Allows you to slice up a single campaign and surmise how it will perform across various subsets of media.
Verified User
Anonymous
Read full review
Oracle
  • Customer Service
  • Transparency
  • Connect ability
Corey Buller | TrustRadius Reviewer
Corey Buller
Senior Media Strategist - Digital Planning/Client Services
Read full review
Cons
Comscore
  • Overall platform interface.
  • Faster reporting.
  • More partners need to be added for analysis.
Joseph Alleruzzo | TrustRadius Reviewer
Joseph Alleruzzo
Director, Client Lead
Read full review
Oracle
  • Prices and plans are higher not for mid level companies.
  • Not supported to all programming languages.
  • Need to go with more detail in user interface.
  • Provide more support to customers.
Verified User
Anonymous
Read full review
Alternatives Considered
Comscore
comScore Xmedia is by far the most granular and local offering. Google Analytics is a solid supplemental to the real campaign data you glean from comScore and SimilarWeb presents a nice high-level picture of the total viewership from a recurring or historical perspective.
Verified User
Anonymous
Read full review
Oracle
Better in every way, less modeled and more accurate audience segments
Corey Buller | TrustRadius Reviewer
Corey Buller
Senior Media Strategist - Digital Planning/Client Services
Read full review
Return on Investment
Comscore
  • It has allows for us to streamline our partner mix.
  • Provides us with easy reporting for clients.
  • Gives us one planning tool.
Joseph Alleruzzo | TrustRadius Reviewer
Joseph Alleruzzo
Director, Client Lead
Read full review
Oracle
  • Costs are increase but production is also increase.
  • Need more UI features.
  • Better DB integration provide more support to the code.
Verified User
Anonymous
Read full review
ScreenShots