CONTENTdm vs. MarcomCentral

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CONTENTdm
Score 6.2 out of 10
N/A
CONTENTdm is a DAM for libraries, from OCLC headquartered in Dublin, Ohio.N/A
MarcomCentral
Score 8.7 out of 10
N/A
MarcomCentral is a marketing & brand asset management platform developed by the company formerly known as PTI Marketing Technologies, now MarcomCentral. The company is supported by Ricoh since December 2014.N/A
Pricing
CONTENTdmMarcomCentral
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CONTENTdmMarcomCentral
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Best Alternatives
CONTENTdmMarcomCentral
Small Businesses
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Medium-sized Companies
MediaValet
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Score 9.9 out of 10
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Score 9.9 out of 10
Enterprises
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Score 9.9 out of 10
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Score 9.9 out of 10
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User Ratings
CONTENTdmMarcomCentral
Likelihood to Recommend
7.0
(2 ratings)
7.0
(4 ratings)
User Testimonials
CONTENTdmMarcomCentral
Likelihood to Recommend
OCLC
CONTENTdm is well-suited for smaller organizations as a simple solution to present a digital collection on the web. If your need is complex and requires digital preservation as part of the workflow, it may not be the best solution.
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Ricoh Global
Pros: I like that we can easily add products and how simple it is for our static products. It's easy to add users, products and cost centers. The approval process for products is easy and intuitive. It's a localized resource that our users can use. Cons: The back end of the product is fairly slow. It takes a long time to add products because of how slow it is at times. The reporting for the portal could be better. I know the Business Intelligence feature was created to solve reporting. Also sometimes we experience difficulty with customizable products. I feel like there's more options to build this out more based on the users needs. Overall: It's a localized place where users can find collateral and promotional items.
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Pros
OCLC
  • Constant URLs
  • User interface is good
  • Run by OCLC, not likely to disappear
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Ricoh Global
  • The best part of MarcomCentral is its flexibility to solve many unique problems for our customers. It gives us the ability to build solutions that truly allow our customers to operate more efficiently.
  • The best admin feature that I use all day, every day, is the Bulk Operations feature. This allows me to manage entire portals through spreadsheets allowing me to create and manage massive amounts of products, users, and images very efficiently.
  • The reporting feature is second to none as well. Our most successful customers are paying close attention to the ordering history of their products. This allows them to fight obsolescence and focus on the products that their teams or customers are truly using.
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Cons
OCLC
  • As a digital asset management system, one would expect the capability of managing preservation, which CONTENTdm lacks.
  • Lack of batch updating and other advanced metadata management capabilities.
  • The usage statistics does not work, and the company is not planning to fix it, at least based the interaction with tech support staff. Customers were referred to use Google Analytics.
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Ricoh Global
  • The uploading process is a bit clunky
  • Overall user experience from an admin side could be refreshed to be more modern and easier to use
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Alternatives Considered
OCLC
We selected CONTENTdm because it had a good reputation, was used by many institutions, provided a good product, and supplied feedback and monthly reports. We are wondering about DPLA and if that will be the next evolution or platform.
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Ricoh Global
We chose this program to test it out and decided to keep it. It helped in many ways and improved the quality of our marketing and digital marketing work essentially. We noticed not only that our ads and content became better, but we also noticed that our know-how improved by adding valuable insights to our news.
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Return on Investment
OCLC
  • It helped us to get started with our digital collections projects at a relatively low cost.
  • As our needs grew, it became apparent that we needed something more powerful, and that provides better workflows and better statistics and is able to handle the whole life cycle of digitation projects.
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Ricoh Global
  • Fully robust tool to help manage our internal assets, ability to customize digital assets or send them to print, a way to share assets across the entire enterprise in simple, easy user interface.
  • Marcom's print-on-demand functionality is fantastic. There are so many possibilities that we are just beginning to explore. There are some integration hiccups but mostly on our end, and Marcom has worked to help us through those as best as they can. Also, they have been very open in discussing improvements that we are looking for and keeping us up to date on the progress of those updates within their own development schedule. The depth of this software is extensive and their customer support personnel are always very friendly and helpful.
  • Very customizable and a lot of things you can accomplish in Marcom Central. They are always willing to help us work out any need we come up with and make it work in the system.
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ScreenShots