What users are saying about
11 Ratings
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Score 7.5 out of 100
2 Ratings
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Score 4.1 out of 100

Likelihood to Recommend

ConvertKit

It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
LaMeshia Conley | TrustRadius Reviewer

Right On Interactive

Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome.
Chris Theisen | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

ConvertKit
7.0
Right On Interactive
7.0
WYSIWYG email editor
ConvertKit
5.0
Right On Interactive
7.0
Dynamic content
ConvertKit
7.0
Right On Interactive
Ability to test dynamic content
ConvertKit
7.0
Right On Interactive
Landing pages
ConvertKit
7.0
Right On Interactive
6.0
A/B testing
ConvertKit
7.0
Right On Interactive
Mobile optimization
ConvertKit
6.5
Right On Interactive
Email deliverability reporting
ConvertKit
8.0
Right On Interactive
7.0
List management
ConvertKit
6.5
Right On Interactive
Triggered drip sequences
ConvertKit
9.0
Right On Interactive
8.0

Reporting & Analytics

ConvertKit
6.7
Right On Interactive
8.5
Dashboards
ConvertKit
5.5
Right On Interactive
9.0
Standard reports
ConvertKit
5.5
Right On Interactive
8.0
Custom reports
ConvertKit
9.0
Right On Interactive

Pre-Send Testing

ConvertKit
8.5
Right On Interactive
URL Validation
ConvertKit
9.0
Right On Interactive
Link Tracking
ConvertKit
9.0
Right On Interactive
Image Validation
ConvertKit
9.0
Right On Interactive
Inbox Display
ConvertKit
7.0
Right On Interactive
Email Accessibility Tools
ConvertKit
9.0
Right On Interactive
Spelling and Grammar Check
ConvertKit
9.0
Right On Interactive
Spam Testing
ConvertKit
9.0
Right On Interactive
Email Previews
ConvertKit
7.0
Right On Interactive

Lead Management

ConvertKit
Right On Interactive
8.5
Lead scoring and grading
ConvertKit
Right On Interactive
8.0
Automated sales alerts and tasks
ConvertKit
Right On Interactive
9.0

Social Media Marketing

ConvertKit
Right On Interactive
8.0
Social profile integration
ConvertKit
Right On Interactive
8.0

Platform & Infrastructure

ConvertKit
Right On Interactive
7.5
Customizability
ConvertKit
Right On Interactive
7.0
Integration with Salesforce.com
ConvertKit
Right On Interactive
8.0

Pros

ConvertKit

  • Emails landing in subscribers inbox.
  • Free mailing address that customers can use.
  • Robust tagging system for managing funnels and targeting users with optimized emails.
  • Broad integrations available for other platforms and optin form plugins.
Anonymous | TrustRadius Reviewer

Right On Interactive

  • It is able to pull in as many data sources as you would like.
  • It is easy to connect data across multiple sources to create segments.
  • Forces you to think about your customer lifecycle to get the most out of the software.
Chris Theisen | TrustRadius Reviewer

Cons

ConvertKit

  • When I first started using ConvertKit, I found it hard to create a landing page. I am pretty technical but when I had to customize my page using HTML, I got lost. I thought I could get up and running within an hour (build the page, create the list, and set up automation), but I soon realized I had to upgrade to use automation and setting up took me more than 3 hours. The learning curve had me stuck. I got frustrated and reached out to support.
  • ConvertKit is not for a non-tech person. There are not enough templates to get up and running within an hour.
  • ConvertKit is simply email marketing and landing pages for list building. It could offer a little more.
  • The analytics can be a bit more in depth.
LaMeshia Conley | TrustRadius Reviewer

Right On Interactive

  • The interface is improving in recent months but it still has a way to go to catch up to competitors.
  • The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data.
  • Could use more integrations with marketing softwares.
Chris Theisen | TrustRadius Reviewer

Alternatives Considered

ConvertKit

Anonymous | TrustRadius Reviewer

Right On Interactive

No answers on this topic

Return on Investment

ConvertKit

  • Incremental traffic generation from a reliable source.
  • High-converting leads from sales funnels.
Anonymous | TrustRadius Reviewer

Right On Interactive

  • It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows.
  • It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails.
  • The time it took the marketing team to create the campaigns could've been faster.
Chris Theisen | TrustRadius Reviewer

Screenshots

Pricing Details

ConvertKit

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ConvertKit Editions & Modules

Edition
Creator$29.001
Creator Pro$59.001
  1. Per Month
Additional Pricing Details

Right On Interactive

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Right On Interactive Editions & Modules

Edition
Outreach$5001
Engagement$9002
Lifecycle Marketing$1,4003
  1. up to 2 users, up to 10,000 contacts
  2. up to 5 users, up to 10,000 contacts
  3. up to 10 users, up to 10,000 contacts
Additional Pricing Details
All contracts are annual

Rating Summary

Likelihood to Recommend

ConvertKit
6.5
Right On Interactive
7.0

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