CrowdRiff vs. smartocto

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CrowdRiff
Score 7.6 out of 10
Mid-Size Companies (51-1,000 employees)
CrowdRiff is a visual marketing platform used by over 200 DMOs to, source, organize, publish, and optimize UGC and owned visuals that resonate with today’s travelers.N/A
smartocto
Score 7.5 out of 10
N/A
Smartocto creates smart editorial analytics: analytical tools for newsrooms and content creators, to track and analyse the performance of the content they publish online. Its goal is to make data actionable, because content creators are not data analysts. They need data that's easy to interpret and attractive to look at. Analysing content performance consists of two things: keeping an eye on…N/A
Pricing
CrowdRiffsmartocto
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CrowdRiffsmartocto
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredOptional
Additional Details
More Pricing Information
Community Pulse
CrowdRiffsmartocto
Features
CrowdRiffsmartocto
Content Creation
Comparison of Content Creation features of Product A and Product B
CrowdRiff
8.0
1 Ratings
2% above category average
smartocto
-
Ratings
Ideation9.01 Ratings00 Ratings
Approval workflows7.01 Ratings00 Ratings
Content collaboration8.01 Ratings00 Ratings
Content calendar8.01 Ratings00 Ratings
Network for content licensing/production8.01 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
CrowdRiff
8.3
1 Ratings
5% above category average
smartocto
-
Ratings
Content hub8.01 Ratings00 Ratings
Forms / Gated content8.01 Ratings00 Ratings
Embedded CTAs8.01 Ratings00 Ratings
Content distribution8.01 Ratings00 Ratings
Content promotion9.01 Ratings00 Ratings
Content automation9.01 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
CrowdRiff
5.0
1 Ratings
39% below category average
smartocto
-
Ratings
Audience profiling and targeting5.01 Ratings00 Ratings
Closed-loop tracking and reporting5.01 Ratings00 Ratings
Content performance analytics5.01 Ratings00 Ratings
Campaign optimization dashboard5.01 Ratings00 Ratings
Competitive analytics5.01 Ratings00 Ratings
Best Alternatives
CrowdRiffsmartocto
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10

No answers on this topic

Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10

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Enterprises
Vyond
Vyond
Score 8.6 out of 10

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User Ratings
CrowdRiffsmartocto
Likelihood to Recommend
10.0
(1 ratings)
7.4
(9 ratings)
Usability
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
CrowdRiffsmartocto
Likelihood to Recommend
CrowdRiff Inc.
We love to use CrowdRiff for specific trending items, for example, wine slushies are popular during the spring/summer and each winery does them a little bit differently so it's nice to be able to use CrowdRiff to source various images of slushies available across the state in a quick turnaround.
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smartocto
Great for setting up MEL measurements for web based media. Great for use in media environments especially where there is no dedicated data analytics staff. Not sure how useful it would be for those sites that are not content focused.
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Pros
CrowdRiff Inc.
  • searching images
  • the filtering, being able to exclude terms hashtags, etc.
  • easy to use
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smartocto
  • Provides detailed stats on overall blog performance
  • Shows which blog topics resonate with readers
  • Measures individual blogs against key performance metrics
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Cons
CrowdRiff Inc.
  • would love to be able to search by geographic location
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smartocto
  • It has a lot of information and data all over the place. It took us some time to get used to it and get people properly onboarded. We have seen some improvement, but UX has more space to improve.
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Usability
CrowdRiff Inc.
No answers on this topic
smartocto
smartocto is a very user-friendly tool, with a smart & clean interface.
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Alternatives Considered
CrowdRiff Inc.
No answers on this topic
smartocto
smartocto is much easier to use and is perfectly setup so that newsrooms can see the information they need in a quick and easy-to-use format.
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Return on Investment
CrowdRiff Inc.
  • very positive impact, has saved us money in that some of the images we have not needed to purchase.
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smartocto
  • It had a positive ROI in terms of support they provide and custom based approach to all our media partners
  • Readiness to find solutions to any type of question we might have
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ScreenShots

CrowdRiff Screenshots

Screenshot of Easily share with third parties:
We make it simple to send images to partners, media contacts and other team members.Screenshot of Spend less time searching:
Find the exact visuals you need, in seconds, using the industry’s most powerful intelligent image search.Screenshot of Bring your website to life:
Wow your website visitors with a visually rich experience. Responsive galleries make it easy to keep your site fresh with the latest and greatest visuals.Screenshot of Flexible rights management: 
Customize how you ask for rights to social media photos and create a great experience for your community.Screenshot of Find untapped UGC:
Delve into the richest source of UGC visuals around your brand.Screenshot of More visuals, more clicks:
Add branded calls to action to your photos, so visitors can click through to relevant information on your website.

smartocto Screenshots

Screenshot of Realtime and smart notificationsScreenshot of Historical insightsScreenshot of Customisable BigscreenScreenshot of Realtime A/B testing of headers and lead-in texts