Cvent Lead Scoring vs. MadKudu

For me, I'm in a college town so when we have a tournament we get flooded with RFPs from schools for the same dates. Lead Scoring allows me to see which of the leads is better suited for our needs over those dates. For example, a school that only wants to stay for one night because they are only an hour away is less desirable than a school that has to fly in and needs to stay for 4 nights!

Incentivized

MadKudu has seamless integration capabilities and automations.

Effectiveness of the software in sales and leads tracking.

Software simplicity and flexibility.

Availability of brilliant customer support services.

MadKudu has a clean user interface and easy to use features.

Incentivized

• Leverage real data and analytics to inform your strategy.
• Consider setting up more than one lead scoring model.
• Focus on high-value website actions and engagements.
• Don't assign points for every email open.
• Use negative attributes/scoring to avoid inflated scores.

Incentivized

• Software accuracy in lead scoring and nurturing.
• Easy integration of the software into our various lead models and multi data sources.
• Availability of amazing customer success team.

Incentivized

• \New channels, mediums and metrics influencing the customer journey are introduced every day.
• Committing to a lead scoring model that doesn't dynamically adjust as your customers do, will produce inaccuracies.
• Without manually adjusting on a regular basis, miscalculations won't be addressed in a timely manner.

Incentivized

• The product is very expensive and not affordable to small organisations and start-ups.
• MadKudu supports only one language which is English. This limits its usability.
• The software has limited customization.

Incentivized

Ability of the software in fully automating time consuming processes and ensuring lesser time of doing tedious tasks. Madkudu has considerably quality customer support services providers that ensure seamless product implementation by offering real-time support services.

The software has well elaborated tutorials that enhance its usability to beginners.

Incentivized

Cvent is well suited for planners and those they are planning with to distribute and receive RFP to a variety of locations and venues. Wonderful!

Incentivized

There are no other products like Cvent Lead Scoring that I have used or evaluated. The reason for this is because I've never had to stray from Lead Scoring, because it has been so beneficial.

• Summary Lead. A summary lead is the most common and traditional lead in journalism.
• Single-Item Lead. This lead focuses on just one or two elements of a summary lead.
• Delayed Identification Lead.
• Creative Lead.
• Short Sentence Lead.
• Analogy Lead.

Incentivized

• Use of the software in our organisation has increased customer engagement and enhanced lead generation.
• The product has helped in streamlining our sales and market workflows.
• Introduction of MadKudu in our organisation has ensured comprehensive tracking of website visitors and sales pipelines management.

Incentivized