Dotdigital vs. Omniconvert Explore

Dotdigital

Omniconvert Explore

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Dotdigital	Score 8.5 out of 10	N/A	Dotdigital is a customer engagement platform that helps digital marketers and developers deliver communications across the customer journey. It uses customer data to drive engagement, conversion, and loyalty for brands as they grow and scale. The platform connects first party data across systems to surface insights and automate predictive cross-channel messages.	N/A
Omniconvert Explore	Score 8.0 out of 10	Mid-Size Companies (51-1,000 employees)	Explore by Omniconvert is a conversion rate optimization platform. It boasts a democratic approach to product development, where users can help decide the future of the CRO tool. Through software and services, Explore by Omniconvert aims to help global eCommerce companies improve their conversion rates through advanced segmentation algorithms, A/B testing, Web Personalization and Web surveys. The vendor state Omniconvert currently has…	$0

Pricing

Dotdigital

Omniconvert Explore

Editions & Modules

No answers on this topic

50 000 tested views: 0 $
100 000 tested views: $245
per month
700 000 tested views: $1293
per month
5 000 000 tested views: $4658
per month

Offerings

Pricing Offerings
Dotdigital	Omniconvert Explore
Free Trial
Yes	Yes
Free/Freemium Version
No	Yes
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Optional

Additional Details

—

More Pricing Information

Community Pulse
	Dotdigital	Omniconvert Explore
Considered Both Products	Dotdigital Verified User Anonymous Chose Dotdigital Regarding pure mail sending/deliverability, DotDigital and Mailgun are on par. Mailgun is more focused on the actual "mail delivery" part, while DotDigital offers a complete marketing package, even if Mailgun quickly caught up at the time of this review (not two years ago when … Incentivized Helpful? Verified User Anonymous Chose Dotdigital More customisation, and integration to many tools Incentivized Helpful? Verified User Anonymous Chose Dotdigital DotDigital's featureset ultimately led us to selecting it over Mailchimp. We feel that Mailchimp, while useful, is not suited for larger applications such as our organization, where we have potentially tens of thousands of sends. DotDigital allows the type of segmentation our … Incentivized Helpful? Sourov K Chowdhury Database Software Engineer Chose Dotdigital DotDigital's platform is simple to use for essential email marketing campaigns. Setting up Programs (action-driven automation) is simple. It gives you the ability to design stunning campaigns with a wide range of customizability. To better understand our customer base, it … Incentivized Helpful?	Omniconvert Explore Dustin Day Director of UX development, social media and SEO/SEM Chose Omniconvert Explore Unless has an easier learning curve but they have different features. Their personalization is similar though. Incentivized Helpful?

Features

Dotdigital

Omniconvert Explore

Testing and Experimentation

Comparison of Testing and Experimentation features of Product A and Product B
	Dotdigital - Ratings	Omniconvert Explore 8.3 Ratings 1% below category average
Split URL testing	00 Ratings	9.00 Ratings
Multivariate testing	00 Ratings	5.00 Ratings
Visual / WYSIWYG editor	00 Ratings	9.00 Ratings
Experiment workflow and approval	00 Ratings	10.00 Ratings

Audience Segmentation & Targeting

Comparison of Audience Segmentation & Targeting features of Product A and Product B
	Dotdigital - Ratings	Omniconvert Explore 9.0 Ratings 3% above category average
Standard visitor segmentation	00 Ratings	8.00 Ratings
Website personalization	00 Ratings	10.00 Ratings

Best Alternatives
	Dotdigital	Omniconvert Explore
Small Businesses	Simplify360 Score 7.8 out of 10	Convert Experiences Score 9.9 out of 10
Medium-sized Companies	Dialpad Support Score 9.1 out of 10	Dynamic Yield Score 9.0 out of 10
Enterprises	Verint Community Score 10.0 out of 10	Dynamic Yield Score 9.0 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Dotdigital	Omniconvert Explore
Likelihood to Recommend	7.9 (0 ratings)	10.0 (0 ratings)
Usability	7.3 (0 ratings)	- (0 ratings)
Support Rating	- (0 ratings)	10.0 (0 ratings)

User Testimonials
	Dotdigital	Omniconvert Explore
Likelihood to Recommend	The platform is very similar to many of its competitors, and the only reason why some people chose this over others is its natural integration with Magento. For its limits, it is worth investing in an integration with another platform to save money in the long run. Incentivized Verified User Anonymous Read full review	If you need some website personalization it can do the trick. If you have a website where you know where your users are coming from and you can improve their experience from some personalization it will help you convert them through your funnel. If you are running a small site it may be overkill to a normal call to action. Couldn’t hurt to test though with their split testing. Incentivized Dustin Day Director of UX development, social media and SEO/SEM Read full review
Pros	Seamless experience on the platform Integration to Shopify, Loyalty Lion etc Helpful KAM with troubleshooting issues and setting up program Responsive customer support on platform Incentivized Verified User Anonymous Read full review	Conversion optimization. Website personalization. Incentivized Dustin Day Director of UX development, social media and SEO/SEM Read full review
Cons	Improved email results reporting are needed. Learning the system and planning campaigns can take time. It had issues integrating Google Analytics and lacked transactional email metrics. Incentivized Sourov K Chowdhury Database Software Engineer Read full review	The learning curve could be easier. Improve onboarding. Incentivized Dustin Day Director of UX development, social media and SEO/SEM Read full review
Usability	DotDigital is not difficult to use, however, the user interface could use some optimization. There are certain elements that can be challenging to find, and the menus are not always intuitive. However, the tool makes up for that with easy to use features, like creating segments, and allowing many rules to specify these particular groups. Incentivized Verified User Anonymous Read full review	No answers on this topic
Support Rating	No answers on this topic	They have been polite and good about updates. Incentivized Dustin Day Director of UX development, social media and SEO/SEM Read full review
Alternatives Considered	DotDigital's platform is simple to use for essential email marketing campaigns. Setting up Programs (action-driven automation) is simple. It gives you the ability to design stunning campaigns with a wide range of customizability. To better understand our customer base, it analyzes each email sent out. In every situation, the support team has been responsive and helpful. Incentivized Sourov K Chowdhury Database Software Engineer Read full review	Unless has an easier learning curve but they have different features. Their personalization is similar though. Incentivized Dustin Day Director of UX development, social media and SEO/SEM Read full review
Return on Investment	Positive - Always delivers a good amount of inbound enquiries Positive - This has delivery a sold amount of client wins over the years - an integral part of our bottom line sales. Incentivized Verified User Anonymous Read full review	Personalization from referral sites has been an improvement to ROI. Incentivized Dustin Day Director of UX development, social media and SEO/SEM Read full review
ScreenShots		Omniconvert Explore Screenshots