SAP Emarsys vs. Experro

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SAP Emarsys
Score 6.5 out of 10
N/A
Emarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A
Experro
Score 10.0 out of 10
N/A
Experro is presented as an agentic product discovery and personalization platform built to optimize eCommerce experiences. It is used by brands to deliver search, discovery, and content that is hyper-personalized for every shopper and automatically optimized to drive key business KPIs. Built to maximize AOV, profitability, and customer satisfaction, Experro aims to empower eCommerce teams with AI-driven tools and automation. Used by B2C, B2B, and DTC…N/A
Pricing
SAP EmarsysExperro
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
SAP EmarsysExperro
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
SAP EmarsysExperro
Features
SAP EmarsysExperro
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
SAP Emarsys
6.5
8 Ratings
16% below category average
Experro
-
Ratings
WYSIWYG email editor7.36 Ratings00 Ratings
Dynamic content8.06 Ratings00 Ratings
Ability to test dynamic content4.07 Ratings00 Ratings
Landing pages8.03 Ratings00 Ratings
A/B testing7.07 Ratings00 Ratings
Mobile optimization6.07 Ratings00 Ratings
Email deliverability reporting6.48 Ratings00 Ratings
List management4.48 Ratings00 Ratings
Triggered drip sequences7.75 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
SAP Emarsys
6.5
5 Ratings
18% below category average
Experro
-
Ratings
Lead nurturing automation6.05 Ratings00 Ratings
Lead scoring and grading7.04 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
SAP Emarsys
6.9
8 Ratings
6% below category average
Experro
-
Ratings
Dashboards7.68 Ratings00 Ratings
Standard reports7.08 Ratings00 Ratings
Custom reports6.07 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
SAP Emarsys
7.0
7 Ratings
6% below category average
Experro
-
Ratings
API6.97 Ratings00 Ratings
Role-based workflow & approvals6.04 Ratings00 Ratings
Customizability5.97 Ratings00 Ratings
Integration with Salesforce.com7.04 Ratings00 Ratings
Integration with Microsoft Dynamics CRM9.02 Ratings00 Ratings
Best Alternatives
SAP EmarsysExperro
Small Businesses
Vbout
Vbout
Score 10.0 out of 10
Bloomreach - The Agentic Platform for Personalization
Bloomreach - The Agentic Platform for Personalization
Score 8.9 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Dynamic Yield
Dynamic Yield
Score 8.9 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Dynamic Yield
Dynamic Yield
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SAP EmarsysExperro
Likelihood to Recommend
7.6
(10 ratings)
10.0
(11 ratings)
Likelihood to Renew
9.9
(2 ratings)
9.1
(1 ratings)
Usability
-
(0 ratings)
9.1
(1 ratings)
Support Rating
-
(0 ratings)
9.1
(1 ratings)
Ease of integration
5.0
(1 ratings)
-
(0 ratings)
User Testimonials
SAP EmarsysExperro
Likelihood to Recommend
SAP
Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.
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Experro
Here's why I wholeheartedly recommend Experro to any Ecommerce/Retail business AI- Powered Search: Experro takes the guesswork out of online shopping. It corrects typos and suggests the most common and popular search words for my customers type. This ensured that my customer found what they want faster, eliminating frustration and streamlining the shopping journey. Continuous Learning for Unmatched Personalization: Experro is not static; it's constantly learning from customers' interactions. With each search, click, and purchase, Experro fine-tuned its recommendations to match my customers' preferences and intent. My shoppers now feel like I have tailored the entire shopping experience just for them. Segment-Based Results: Not all customers are the same, and Experro understands this. It can re-rank products or provide entirely different search results for the same query based on customer segments like geography or demographics. This means results are more personalized and optimized for higher conversions. In conclusion, Experro is a game-changer in the world of Ecommerce. It doesn't just provide a platform for shoppers; it provides an experience. With its real-time learning, segment-based results, and actionable insights, Experro helped me to stand out in the competitive online marketplace. If you want to offer your customers a shopping experience like no other, I strongly recommend giving Experro a try.
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Pros
SAP
  • It has the ability to reach maximum market chains.
  • It helps to keep our customer’s data confidential in any means.
  • It encourages one-to-one customer engagement which has helped us developing more trust in our customers.
  • It is targeting the required and interested audience for the organization.
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Experro
  • The ability of Experro CMS to update content quickly and independently is a significant advantage. Whether it's a feature launch or new promotional content, we’re ready to go live in no time!
  • The platform offers an intuitive and user-friendly editing experience, making it accessible to individuals of all skill levels.
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Cons
SAP
  • The email and content builder is significantly worse than other email marketing platforms I've used
  • Emails campaigns cannot be used in more than one automation flow
  • Amount of emails collected and being sent for smart insight are inaccurate
  • I've rarely completed a task without some type of user interface error
  • Customer service mostly directs you to help center on website
  • You have to pay extra for training
  • You have to pay extra for reporting in which the system cannot provide
  • Lengthy contract with a high price tag
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Experro
  • There are endless possibilities that you can configure with Experro, but it would be good to have hands-on tutorials tailored to specific use cases.
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Likelihood to Renew
SAP
We have no intention of changing Emarsys
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Experro
When it's all so good,what's the reason to not renew it? ;)
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Usability
SAP
No answers on this topic
Experro
The ease of use is top-notch! Honestly, the platform is intuitive. Whether it i uploading new content or managing the digital assets of a landing page - we got the hang of it pretty quickly.
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Support Rating
SAP
No answers on this topic
Experro
We had contacted the support team to solve our doubts about the theme integration. The team was quick. Apparently they are available 24x5, it is pretty much enough to cover all our needs in the real-time.
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Alternatives Considered
SAP
Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from deals regions. We can arrive at our clients through email with pertinent data and advancements, all driving income for the business. I have not used any other product marketing automation services.
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Experro
In my opinion, setting up Experro is much easier compare to Bloomreach and we also didn't have to integrate with whole lot of tools to get the end results. Also, Experro is DXP with a combination of multiple tools like Headless CMS, Search, Merchandising, etc. giving us all the tools at a single place to play around without spending on integrations.
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Return on Investment
SAP
  • From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
  • Reliable and giving cost effective services.
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Experro
  • Allowed our content managers to edit and publish content at 5x the speed
  • Added over 2000 new keywords to our portfolio
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ScreenShots