Insider One vs. SAP Engagement Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Insider One
Score 9.5 out of 10
Mid-Size Companies (51-1,000 employees)
The Insider One platform offers marketing and customer engagement teams an integrated Customer Data Platform (CDP). Insider One unites data, personalization, and journey orchestration across a set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One's capabilities for marketing and customer engagement teams include Customer Data Management, Cross-Channel Journey Orchestration, and Personalization. The platform boasts users among…N/A
SAP Engagement Cloud
Score 6.6 out of 10
N/A
SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique customer engagement experiences by connecting real-time customer insights with the operational signals that run the business.N/A
Pricing
Insider OneSAP Engagement Cloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Insider OneSAP Engagement Cloud
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
Insider OneSAP Engagement Cloud
Features
Insider OneSAP Engagement Cloud
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Insider One
-
Ratings
SAP Engagement Cloud
6.5
8 Ratings
16% below category average
WYSIWYG email editor00 Ratings7.36 Ratings
Dynamic content00 Ratings8.06 Ratings
Ability to test dynamic content00 Ratings4.07 Ratings
Landing pages00 Ratings8.03 Ratings
A/B testing00 Ratings7.07 Ratings
Mobile optimization00 Ratings6.07 Ratings
Email deliverability reporting00 Ratings6.48 Ratings
List management00 Ratings4.48 Ratings
Triggered drip sequences00 Ratings7.75 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Insider One
-
Ratings
SAP Engagement Cloud
6.5
5 Ratings
18% below category average
Lead nurturing automation00 Ratings6.05 Ratings
Lead scoring and grading00 Ratings7.04 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Insider One
-
Ratings
SAP Engagement Cloud
6.9
8 Ratings
6% below category average
Dashboards00 Ratings7.68 Ratings
Standard reports00 Ratings7.08 Ratings
Custom reports00 Ratings6.07 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Insider One
-
Ratings
SAP Engagement Cloud
7.0
7 Ratings
6% below category average
API00 Ratings6.97 Ratings
Role-based workflow & approvals00 Ratings6.04 Ratings
Customizability00 Ratings5.97 Ratings
Integration with Salesforce.com00 Ratings7.04 Ratings
Integration with Microsoft Dynamics CRM00 Ratings9.02 Ratings
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Insider OneSAP Engagement Cloud
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User Ratings
Insider OneSAP Engagement Cloud
Likelihood to Recommend
9.0
(2 ratings)
7.6
(10 ratings)
Likelihood to Renew
-
(0 ratings)
9.9
(2 ratings)
Ease of integration
-
(0 ratings)
5.0
(1 ratings)
User Testimonials
Insider OneSAP Engagement Cloud
Likelihood to Recommend
Insider One
Insider Growth Management Platform is great for anyone looking to improve their conversion rates, whether in lead generation or eCommerce. The web push notifications also provide a powerful tool for any organisation looking to reach their website visitors that they may not have in a database. A certain scale is required to realise a return on investment though, the platform is suited to medium to large businesses.
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SAP
Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.
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Pros
Insider One
  • Excellent Customer Success Support
  • Clear and Understandable Reporting Especially for Digital Marketers
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SAP
  • It has the ability to reach maximum market chains.
  • It helps to keep our customer’s data confidential in any means.
  • It encourages one-to-one customer engagement which has helped us developing more trust in our customers.
  • It is targeting the required and interested audience for the organization.
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Cons
Insider One
  • Attention to detail, checking for errors and bugs.
  • Support could be improved.
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SAP
  • The email and content builder is significantly worse than other email marketing platforms I've used
  • Emails campaigns cannot be used in more than one automation flow
  • Amount of emails collected and being sent for smart insight are inaccurate
  • I've rarely completed a task without some type of user interface error
  • Customer service mostly directs you to help center on website
  • You have to pay extra for training
  • You have to pay extra for reporting in which the system cannot provide
  • Lengthy contract with a high price tag
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Likelihood to Renew
Insider One
No answers on this topic
SAP
We have no intention of changing Emarsys
Read full review
Alternatives Considered
Insider One
Insider is a great app growth platform, we’ve seen so many aspects of this product improve our marketing strategy and more importantly our business margins in such a short space of time!
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SAP
Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from deals regions. We can arrive at our clients through email with pertinent data and advancements, all driving income for the business. I have not used any other product marketing automation services.
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Return on Investment
Insider One
  • Improved conversion rate.
  • Increased online sales.
  • Increased leads.
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SAP
  • From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
  • Reliable and giving cost effective services.
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ScreenShots

Insider One Screenshots

Screenshot of the Insider One panel