Entendo vs. Yellowfin

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Entendo
Score 0.0 out of 10
Mid-Size Companies (51-1,000 employees)
Entendo is a conversational business intelligence platform that turns plain-language questions into charts and numbers — without SQL, BI specialists, or weeks of setup. Built for Brazilian mid-market companies (50–300 employees), Entendo connects directly with XSLX/CSV to PostgreSQL, MySQL , SQL Server and Oracle databases — typically behind ERPs such as Totvs Protheus, SAP Business One, Bling, or Omie — and lets any decision-maker ask a question in natural language and get an answer in…
$29
per month per organization
Yellowfin
Score 8.6 out of 10
Mid-Size Companies (51-1,000 employees)
Yellowfin is a cloud-based business intelligence and dashboarding platform.
$250
per month
Pricing
EntendoYellowfin
Editions & Modules
Free
$0
one-time fee Up to 5 users 30 free queries CSV / Excel upload Agents: Chart, Table Exports (CSV, PDF, PNG)
Starter
$29
per month Up to 15 users 80 queries / month SQL, Postgres, Sheets connection Basic Analytics Agent Dashboard Sharing
Pro
$69
per month Up to 40 users 200 queries / month Prediction Agent (Forecast) Full Analytics Agent Prompt audit logs
Business
$149
per month Up to 100 users 500 queries / month Execution priority Embedded Analytics Optional contract
Enterprise
tbd
per month Custom Full control: your cloud, your rules, your data. Unlimited users SSO / SAML Custom SLA BYOK (bring your own AI key)
No answers on this topic
Offerings
Pricing Offerings
EntendoYellowfin
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsEntendo is priced per workspace, not per seat. A 40-person data team on the Pro plan pays the equivalent of ~$1.75 per user per month. Query quotas refer to natural-language questions asked to the AI agents. Traditional dashboard views, chart interactions, drill-downs, cross-filters, report sharing, and data exports (CSV, PDF, PNG) are unlimited on all plans, including Free. Plan capabilities scale as follows: - Free (R$0 / ~$0): 5 users, 30 queries/month. CSV and Excel file upload only. Includes Chart Agent and Table Agent. Exports in CSV, PDF, PNG. - Starter (R$149 / ~$29): 15 users, 80 queries/month. Adds database connectors (PostgreSQL, MySQL, SQL Server, Oracle, Google Sheets). Adds Basic Analytics Agent. Adds Dashboard Sharing. - Pro (R$349 / ~$69, most popular): 40 users, 200 queries/month. Adds Prediction Agent (time-series forecasting with ARIMA and Holt-Winters). Upgrades to Full Analytics Agent. Adds prompt audit logs for governance and compliance. - Business (R$749 / ~$149): 100 users, 500 queries/month. Adds query execution priority, Embedded Analytics (iframe/embed in third-party applications), and optional annual contract terms. - Enterprise (custom): Unlimited users, custom query quotas, on-premise or hybrid deployment, BYOK (Bring Your Own Key) for LLM providers including OpenAI, Anthropic, and Google Gemini, SSO, audit trails, LGPD compliance, and SLA. Note on currency: Entendo is a Brazilian product and billing is currently available in Brazilian Reais (BRL) only. USD prices shown in this listing are approximate conversions at R$5.00 per USD and are provided for reference. Actual billed amounts are R$149 (Starter), R$349 (Pro), and R$749 (Business) per month.
More Pricing Information
Community Pulse
EntendoYellowfin
Features
EntendoYellowfin
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Entendo
-
Ratings
Yellowfin
7.6
15 Ratings
6% above category average
Pixel Perfect reports00 Ratings6.98 Ratings
Customizable dashboards00 Ratings8.415 Ratings
Report Formatting Templates00 Ratings7.513 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Entendo
-
Ratings
Yellowfin
8.2
15 Ratings
5% above category average
Drill-down analysis00 Ratings8.614 Ratings
Formatting capabilities00 Ratings8.715 Ratings
Report sharing and collaboration00 Ratings8.614 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Entendo
-
Ratings
Yellowfin
7.0
15 Ratings
10% below category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings7.015 Ratings
Location Analytics / Geographic Visualization00 Ratings6.715 Ratings
Predictive Analytics00 Ratings7.413 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Entendo
-
Ratings
Yellowfin
7.6
14 Ratings
0% below category average
Multi-User Support (named login)00 Ratings7.314 Ratings
Role-Based Security Model00 Ratings7.012 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings7.013 Ratings
Single Sign-On (SSO)00 Ratings9.06 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Entendo
-
Ratings
Yellowfin
6.5
8 Ratings
11% below category average
REST API00 Ratings6.68 Ratings
Javascript API00 Ratings6.38 Ratings
iFrames00 Ratings7.47 Ratings
Java API00 Ratings6.98 Ratings
Customizable Platform (Open Source)00 Ratings6.06 Ratings
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User Ratings
EntendoYellowfin
Likelihood to Recommend
-
(0 ratings)
8.6
(15 ratings)
Usability
-
(0 ratings)
8.4
(10 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
8.2
(1 ratings)
Support Rating
-
(0 ratings)
5.6
(7 ratings)
In-Person Training
-
(0 ratings)
9.1
(1 ratings)
Online Training
-
(0 ratings)
8.2
(1 ratings)
Implementation Rating
-
(0 ratings)
9.1
(1 ratings)
Configurability
-
(0 ratings)
8.2
(1 ratings)
Ease of integration
-
(0 ratings)
9.1
(1 ratings)
Product Scalability
-
(0 ratings)
8.2
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
EntendoYellowfin
Likelihood to Recommend
Sozo Data Ltda
No answers on this topic
Idera, Inc.
We can recommend this software without hesitation, as it has the ability to generate reports and data analysis, as well as process the data automatically, which saves time. It is ideal for small and medium-sized companies that wish to improve their services in the business world
Read full review
Pros
Sozo Data Ltda
No answers on this topic
Idera, Inc.
  • Yellowfin’s Storyboard, Timeline and Collaborative tools make it easy to share data and insights across an organisation.
  • Strong Operational and Executive Dashboards that reflect the business KPIs and can send out prompts to people within the business based on rules.
  • Yellowfin makes it incredibly easy to create dynamic reports and dashboards which incorporate maps through locational intelligence functionality.
  • Yellowfin is a single license and all access is via a web browser making it perfect for both on-premise and cloud deployment. Mobile apps are also available.
  • User roles and source filtering allows Admin/IT to offer different functions/views by user group/role.
  • Mobile BI applications to support any device ..
  • API connectors ( YF 7.2 on the way in Mar16 ) for a range of third-party Web-based applications, data sources, Enterprises CRM/ERP apps & open data platform apps, including Salesforce, Google Analytics, Twitter, Youtube , Zoho CRM, XE.com & more coming to make endusers to integrate their applications for better benefits
  • Yellowfin Integration with Predictive analytical and Big Data processing tools like R, UDF, Spark to build rich applications for end users
Read full review
Cons
Sozo Data Ltda
No answers on this topic
Idera, Inc.
  • The ability to predefine a colour for a specific graph as a selection option dynamically.
  • The ability to customise the label of a chart, especially with respect to performance related reporting graphs we need an increase in dynamic charting options to meet our more specialised requirements.
Read full review
Usability
Sozo Data Ltda
No answers on this topic
Idera, Inc.
As mentioned previously, if a newer company is looking for a strong, polished BI tool, Yellowfin would be a great software vendor to consider. Unfortunately, the high cost might be a barrier to these newer companies who dont have any legacy software/agreements such as an EA agreement with Microsoft.
Read full review
Reliability and Availability
Sozo Data Ltda
No answers on this topic
Idera, Inc.
99.9% availability
Read full review
Support Rating
Sozo Data Ltda
No answers on this topic
Idera, Inc.
They have good support in what they provide. But what they provide is not what is promised. I would stay with them if I can. Be very careful before signing up with them. They are not what they seem in the sales pitches. Be very careful and make sure you test and test before you sign up.
Read full review
In-Person Training
Sozo Data Ltda
No answers on this topic
Idera, Inc.
Yellowfin provides 3 levels of training to support consumers, business analytics, developers and Administrations :
  1. Yellowfin BI Training - Level 1 (Exploration)
  2. Yellowfin BI Training - Level 2 (Advanced)
  3. Yellowfin BI Training - Level 3(Expert)
Read full review
Online Training
Sozo Data Ltda
No answers on this topic
Idera, Inc.
Web-based training for large audiences for Level 1 and Level 2 I would suggest
Read full review
Implementation Rating
Sozo Data Ltda
No answers on this topic
Idera, Inc.
Design the data model and views for each dashboard is very important and it is the success factor Configuration of cluster for large implementation
Read full review
Alternatives Considered
Sozo Data Ltda
No answers on this topic
Idera, Inc.
Yellow Fin platform is browser agnostic and is accessible from desktops as well as mobile devices. It is very simple and fast, it is integrated with Big Data, clients do not require a great training. It just works. But it’s easier to have things on the cloud, especially if you need to use different computers. Yellow Fin lacks the cloud feature.
Read full review
Scalability
Sozo Data Ltda
No answers on this topic
Idera, Inc.
- Tested 500 con-current users in Linux platform with 4 cores systems - Tested with cloud based VM - Tested with 1000 reads per minutes
Read full review
Return on Investment
Sozo Data Ltda
No answers on this topic
Idera, Inc.
  • made our org more data centric
  • Decisions are made based on data vs opinion
  • has created a single source of truth for the bulk of the organization
Read full review
ScreenShots

Entendo Screenshots

Screenshot of Entendo's landing page, which introduces the product's core promise: Ask. We  understand. Users type any business question in plain language and get the answer instantly — with charts, context, and reasoning — no SQL, no IT tickets, no waiting for the BI team.Screenshot of where users can upload a spreadsheet or CSV, connect their own SQL database (PostgreSQL, MySQL, SQL Server, Oracle), or sync tables from a cloud service like Google Sheets. File  upload is the recommended path for first-time users who want to evaluate the product on their own data before connecting production systems.Screenshot of where Entendo connects directly to existing production databases —   PostgreSQL, MySQL, SQL Server, and Oracle — using read-only credentials you control. The architecture is read-only by design with  four layers of SQL sanitization, so the AI agents can never write, update, or delete data.Screenshot of the conversational interface, which delivers analysis as a complete answer. In this view, the AI is responding about a pessimistic scenario: a revenue line chart on top, headline KPIs in the middle (current revenue, scenario impact, variation percentage), and a comparative bar chart at the bottom. Everything is generated live from the connected database.Screenshot of the Business Analytics Agent responding to a real question:   "show me an analysis of the actions being continuously taken to grow revenue by 30%." Instead of dumping a chart, the agent delivers a   structured diagnosis — overall picture, central problem, root-cause hypothesis, and concrete actions — grounded in the user's own data.Screenshot of an AI generated chart that can be pinned to a dashboard with a click. This example shows a wholesale operations dashboard with four views: weekly sales by day, top products by unit, critical stock   products, and inventory turnover ratio. Dashboards are shareable across the workspace, so the whole team sees the same numbers.

Yellowfin Screenshots

Screenshot of Location IntelligenceScreenshot of Yellowfin DashboardScreenshot of Yellowfin SignalsScreenshot of Yellowfin MobileScreenshot of Yellowfin Sales KPIs