Epsilon PeopleCloud (formerly the Agility platform with Agility Harmony) is an enterprise-level email marketing and cross-channel campaign management platform competing with Responsys, Cheetah Mail, ExactTarget, etc. The vendor has a strong international presence with staff in 14 countries.
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QuickPivot
Score8 out of 10
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QuickPivot, headquartered in Boston, offers their customer data platform (CDP).
Appropriate for large organizations who want customization in their emails. The tool - while intuitive if you have previous background - is hefty and large in scope of capabilities. It's great for organizations who have multiple users and shows the name of person who last made changes. The reporting is really good - but may be a bit overwhelming for organizations who don't need a lot of detailed information
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It is less appropriate in terms of usability. As discussed in the previous points, there are some UI modifications and reporting formats required that can be improved. It is less appropriate in a situation where you need too many customizations. As big data grows, data customizations will be very important as organizations need to re-organize data. This is one area where it is not very well suited or requires improvement.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
QucikPivot does a great job with machine learning of the stored data. This AI based method drives the firm to meaningful results.
It stores and makes data available both online and offline. This particularly helps in accessing data from any place. Managing resources becomes easier if data is stored online.
The Marketing campaign that can be created is led with authority, and the success ratio can actually be measured with this digital platform.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The tool could be improved to "remember" where you last left off (specific user). Having to constantly retrace steps if you get logged out is annoying.
Hitting the "back" arrow sends you back to a main section, when it should send you back to where you previously were.
It would be nice to see performance reports available within the campaign itself, as well as within the reporting section.
Ability to NOT be able to change anything in a campaign after it has launched. This has happened multiple times. We usually copy a previous campaign to start a new one but often, we end up changing content on the version we are copying from -- this is very annoying and dangerous.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The UI of the dashboard is not as good as the other BI tools. While the metrics dashboard is a good idea, not allowing query templates to work in the metrics dashboard makes it impossible to use it as our daily dashboard.
The e-mail shows the indicators clearly and also attaches some spreadsheets from the reports. We think it could get even better if we could also get attached a PDF version of the dashboard.
Low user customizability. Admin have to create reports and maintain the reports very thoroughly.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
While both Epsilon Agility Harmony and Oracle Responsys are great for larger organizations that send a lot of emails, I think Epsilon Agility Harmony is more robust than Responsys and is easier to use. It is significantly more complex than HubSpot and requires previous knowledge of using an email tool that has content blocks and or dynamic content.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
QuickPivot stacks very well against these tools, as it is cost effective and role-based. Other than the UI improvements, it gives a holistic picture into data analysis and marketing campaigns. It only needs deeper customizations and a few better reports. Otherwise, it would be an industry leading tool in the market.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
