ExpressionEngine vs. Shopify

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ExpressionEngine
Score 8.2 out of 10
N/A
ExpressionEngine is a content management system from EllisLab in 2002, a successor to pMachine Pro, a blogging system, which is written in object-oriented PHP and uses MySQL for data storage. ExpressionEngine is their flagship Content Delivery Platform.
$249
per year
Shopify
Score 8.6 out of 10
N/A
Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.
$39
per month
Pricing
ExpressionEngineShopify
Editions & Modules
License
$299.00
One Time Fee
Basic Shopify
$39
per month
Grow
$105
per month
Advanced
$399
per month
Shopify Plus
2,000
per month
Shopify Plus
2,300
per month
Offerings
Pricing Offerings
ExpressionEngineShopify
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA 25% discount is offered for annual billing.
More Pricing Information
Community Pulse
ExpressionEngineShopify
Considered Both Products
ExpressionEngine
Chose ExpressionEngine
I have used a program called iMark with MOBIA's original website. I liked this site for updating the Calendar of Events page. That was the only component I updated, while another colleague at the time used it for the rest of the site. I have never done a formal evaluation of …
Shopify
Chose Shopify
Shopify is superior to almost every other tool we've tried. The only downside would probably be the price is a little higher than other tools. Mojo was a very basic tool that looked terrible and delivered an archaic experience for our customers because all payments had to be …
Features
ExpressionEngineShopify
Security
Comparison of Security features of Product A and Product B
ExpressionEngine
10.0
35 Ratings
20% above category average
Shopify
-
Ratings
Role-based user permissions10.035 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ExpressionEngine
9.3
28 Ratings
18% above category average
Shopify
-
Ratings
API9.024 Ratings00 Ratings
Internationalization / multi-language9.722 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
ExpressionEngine
8.9
35 Ratings
13% above category average
Shopify
-
Ratings
WYSIWYG editor9.232 Ratings00 Ratings
Code quality / cleanliness10.034 Ratings00 Ratings
Admin section9.234 Ratings00 Ratings
Page templates8.029 Ratings00 Ratings
Library of website themes7.011 Ratings00 Ratings
Mobile optimization / responsive design9.817 Ratings00 Ratings
Publishing workflow9.027 Ratings00 Ratings
Form generator9.320 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
ExpressionEngine
9.4
35 Ratings
23% above category average
Shopify
-
Ratings
Content taxonomy10.027 Ratings00 Ratings
SEO support10.027 Ratings00 Ratings
Bulk management9.229 Ratings00 Ratings
Availability / breadth of extensions8.034 Ratings00 Ratings
Community / comment management9.831 Ratings00 Ratings
Online Storefront
Comparison of Online Storefront features of Product A and Product B
ExpressionEngine
-
Ratings
Shopify
8.4
149 Ratings
8% above category average
Product catalog & listings00 Ratings8.8149 Ratings
Product management00 Ratings8.2147 Ratings
Bulk product upload00 Ratings8.3125 Ratings
Branding00 Ratings8.5146 Ratings
Mobile storefront00 Ratings9.1142 Ratings
Product variations00 Ratings8.0139 Ratings
Website integration00 Ratings8.7140 Ratings
Visual customization00 Ratings8.6146 Ratings
CMS00 Ratings7.6118 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
ExpressionEngine
-
Ratings
Shopify
8.5
141 Ratings
11% above category average
Abandoned cart recovery00 Ratings8.2131 Ratings
Checkout user experience00 Ratings8.8139 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
ExpressionEngine
-
Ratings
Shopify
9.4
143 Ratings
12% above category average
eCommerce security00 Ratings9.4143 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
ExpressionEngine
-
Ratings
Shopify
8.3
146 Ratings
8% above category average
Promotions & discounts00 Ratings8.5140 Ratings
Personalized recommendations00 Ratings8.432 Ratings
SEO00 Ratings8.0135 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
ExpressionEngine
-
Ratings
Shopify
8.1
147 Ratings
1% above category average
Multi-site management00 Ratings6.719 Ratings
Order processing00 Ratings9.0144 Ratings
Inventory management00 Ratings7.6143 Ratings
Shipping00 Ratings8.4135 Ratings
Custom functionality00 Ratings8.7136 Ratings
Best Alternatives
ExpressionEngineShopify
Small Businesses
ManageWP
ManageWP
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ExpressionEngineShopify
Likelihood to Recommend
10.0
(63 ratings)
8.5
(161 ratings)
Likelihood to Renew
9.2
(36 ratings)
10.0
(16 ratings)
Usability
5.3
(6 ratings)
8.5
(15 ratings)
Availability
10.0
(1 ratings)
10.0
(2 ratings)
Performance
2.8
(2 ratings)
10.0
(1 ratings)
Support Rating
6.2
(4 ratings)
10.0
(3 ratings)
Online Training
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
6.9
(3 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
10.0
(1 ratings)
Product Scalability
1.0
(1 ratings)
10.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
ExpressionEngineShopify
Likelihood to Recommend
Open Source
ExpressionEngine is a very powerful and flexible content management system. It can handle a simple small business website all the way to a large corporation's website. If you are a business with multiple websites ExpresionEngine can handle that as well with it's Multiple Site Manager. I think ExpressionEngine would be less appropriate for a global large scale business with a magnitude of sites with different regions and languages.
Read full review
Shopify
Shopify allowed us to handle matrix items and combined listings. Both of which we could not do on our previous platform. There was some customization involved but overall, it did what we needed it to. The one downside was that if we want to change anything we would have to reload the entire set of matrix items manually.
Read full review
Pros
Open Source
  • Content structuring. You can set up channels and fields to hold just about any kind of information imaginable; text, images, videos, numbers, code, etc. You can structure this information any way you want and in any order. You literally create your own information database just the way you want it using a clear, easy online interface.
  • Template system. Utter freedom. Need I say more?
  • Exensible. There are a lot of add-ons, extensions, and other external modules that extend the core functionality of ExpressionEngine. Need a user management system? Check out the User module at http://solspace.com.
Read full review
Shopify
  • It's base security and integration with trusted security partners (such as NoFraud) is a game-changer when it comes to reliability and a "hands off approach" for our IT department. The up-time is also very good.
  • It offers a wide range of verified plugins that are (for the most part) easy to install and use for any specific scenario you're looking for.
  • It's Analytics area in the admin is actually nice and offers a wide variety of reports that you can run.
Read full review
Cons
Open Source
  • For me, one of the greatest strengths of ExpressionEngine is also one of their weaknesses. There are so many add-ons available (some free, some not) for ExpressionEngine to allow you to do just about anything you want. However, the more add-ons that you use the more you have to deal with when performing updates. For instance, is the add-on compatible with the new version of ExpressionEngine - or even another add-on? What if that add-on gets abandoned by the developer - is there another that can perform the same functionality?
  • I think that ExpressionEngine needs to offer more out of the box than it does. Yes, you can get add-ons for just about anything but this adds to the cost. I have a list of add-ons that I use on almost every site which can raise the cost of getting started with a new site by $100-300. So add that to the cost of a license and you're at $400-600 and you haven't even started working on it yet. For instance, I shouldn't have to buy an add-on to allow me to customize the menu for my end-users.
  • The membership management feature is seriously lacking. Fortunately, there are add-ons (for an additional cost) to allow you to manage things better.
Read full review
Shopify
  • I would love it if Shopify built an in house app which helped us post UGCs and social proof from platforms such as Instagram, Youtube etc. more seamlessly on our website. Right now, we are able to do it through third party apps but the look and feel is just okay.
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Likelihood to Renew
Open Source
I'm satisfied with the way that my site runs on EE. My primary concern is that support is now a profit center for EE's publisher and so they've consequently gutted their community support boards. However, a good EE community is developing at StackExchange. At this stage, I don't think that EE is a good choice for an individual site owner. WordPress or SquareSpace would be a better choice unless you have a budget for support.
Read full review
Shopify
Nothing we have used in the past or have seen thus far even comes close to offering what we get with Shopify Plus, especially for the price. You cannot even come close to getting what we are getting at the price we pay. We are beyond thrilled and Shopify Plus meets and exceeds all of our needs and expectations. We love it!
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Usability
Open Source
ExpressionEngine is very powerful and flexible. With this flexibility comes a bit of a learning curve. There are some great online resources for getting up to speed with EE, but the control panel can be a bit daunting. A lot of EE's installation process involves settings, configurations and flipping of switches. It is tedious, but well worth it as you ultimately have a very robust, secure and scalable CMS. Also, as of version 2.9.2, the control panel isn't responsive natively. You'll want to have a big enough screen to see the full control panel UI. Personally, I think the control panel would benefit from a major overhaul. It would be nice to see the colors and UI controls "modernized" and be able to more effectively customize the layout. Yes, some of this is built-in, and there are third-party add-ons to help, but maybe we'll see more refinement in future versions.
Read full review
Shopify
It is fairly easy to use Shopify regardless of what task you are attempting to perform. Most things are customizable to a degree without requiring coding ability. I have very limited coding experience and have still been able to navigate my way around changing features of the website that require edits to the code with the use of AI and trial-and-error. This previously wasn't possible with the WooCommerce platform.
Read full review
Reliability and Availability
Open Source
Never experienced an issue like this with it
Read full review
Shopify
Shopify support is always available when you need them.
Read full review
Performance
Open Source
The admin section would slow to a crawl the larger the tag section grew. There were many areas where better pagination would've helped improve performance. Nothing complicated, which made the lag so frustrating
Read full review
Shopify
Shopify website speed is quite impressive. Even if we integrate couple apps, it does not hamper the site speed.
Read full review
Support Rating
Open Source
I have personally never found any complications when trying to receive support from EllisLab in regards to ExpressionEngine when using the support plans they offer. I have always been responded to promptly and received satisfactory help with whatever my needs were in an extremely timely manner. This makes rating the support offered an easy job for me
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Shopify
In terms of support I give Shopify a 9 out of 10 because they're always very friendly and thorough, and they personally can't solve my problem for me they always point me in the proper direction with the proper information I need to move forward
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Online Training
Open Source
No answers on this topic
Shopify
Shopify offered us several trainings to setup a Shopify store, how to build a brand, SEO, product photography etc. All this content have been super helpful in our journey.
Read full review
Implementation Rating
Open Source
After installing the system a few times, you can see a pattern of things that have to be done to work the way you want them (settings, paths, etc.). By knowing what you want, you can put together some scripts that prepare the file system for installation, adjust post installation configuration settings, and install initial templates.
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Shopify
Just start now and make the switch, the sooner the better. You will love it and it is really a simple process
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Alternatives Considered
Open Source
ExpressionEngine is vastly more flexible than any other content management system I have used to date and the quality of the add-ons are significantly higher than what you find in other directories. The ExpressionEngine community is also very willing and helpful with if you have any questions or run into any issues.
Read full review
Shopify
Big Commerce and SAP Hybris are two other platforms we've investigated and Shopify is by far easiest to use and customize. While it doesn't do everything out of the box, the apps do fill in many gaps. The cost however, is probably the biggest selling point against these other two options.
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Scalability
Open Source
Maybe it's scale-able from the content user perspective, but it was very limited from the programmers perspective. So many custom hacks were necessary that it reached a point it would be impossible to upgrade to a newer version
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Shopify
Shopify has basic to high-end plans. The plans grow with the brand`s growth and I love that about Shopify.
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Return on Investment
Open Source
  • Being able to be recognized as a leader within the ExpressionEngine development community has led to us being sought out by those customers seeking expert guidance.
  • We tend to specialize in using ExpressionEngine for our customers, so it has been easier to ramp new resources up on our development process, as well as be able to seek out independent experts to use as sub contractors or freelancers.
  • As we have been using ExpressionEngine almost exclusively for a number of years, we have built a reusable repository of proprietary code that makes our development process much more efficient and decreases the effort required for our projects.
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Shopify
  • It got the store up quickly so the client could start selling. She was previously selling products on Etsy and Facebook and wanted to consolidate everything onto one website, so the main thing Shopify solved was to reduce the store owner's time in managing all her products on multiple sites. Also, we had previously built a website on Wix with all the custom functionality and branding she needed - a truly great, high-end website - but it performed so slowly that it was unusable. So the speed at which Shopify can be set up and then works on the page is appreciable.
  • The website was manageable by the client - she could figure the system out herself after a while so she saved money on costs for hiring developers. She did have to hire developers to customize some of the plug-ins but costs are all relative; it wasn't a high investment compared to building a full e-commerce website. With the complexity and size of her product base and the functionality and branding she wanted to have in a website, and the potential of her business, she would have needed to invest well over $10,000 to get to where she really needs to be. In the end she kept the budget under $5000.00.
  • Costs kept climbing with plug-ins having to be added with everything. My client became more involved in building the website and began to try multiple plugins, and she did not have the skill base to evaluate the plugins functionalities so she chose plugins that did not do everything she needed, and then ended up paying the plugin developers to customize the plugins. So on one hand, it's pretty amazing to be able to bring up an e-commerce website as quickly as a week or so, but on the other hand if you need anything customized or deeper functionality in regards to product searching and filtering on the web page, and management on the backend, it quickly goes beyond the skills of the average person to manage, and above their expected budget as well. In the end my client really did not get anything close to the functionality for the website we had originally envisioned.
  • Shopify was the easiest way we could find to bring the client's products to a global market. We evaluated several other platforms and the functionality simple did not seem to be adequate, so Shopify seemed like the only solution that could do enough of what we needed and still stay within this client's budget. Really the problem in this project was not platform per se but that the budget wasn't large enough. Shopify managed to provide a solution for an ecommerce store with thousands of products on a tiny budget, so in the sense of pure functionality it provided the best value of all the platforms we evaluated. The solution still isn't big enough for this client's business though so, without having insights into this client's post-build sales results, my guess is that because her new website did not make her products easier to sort through, and she likely didn't have much more budget left to invest in SEO and other marketing of the website, her sales probably didn't increase substantially as a result of having built the website. So I think this project all in all did not likely have a high ROI.
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ScreenShots