TrustRadius

Factors.AI vs. Kwanzoo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Factors.AI
Score 9.1 out of 10
N/A
Factors.AI helps B2B SaaS marketers amplify marketing ROI, save time and effort on routine analysis, and give critical insights into marketing activities impacting pipeline/revenue. Firstly, Factors brings together all data silos- website visitor data, CRM, Ads platform, Clearbit, and Search Console data with its no-code integrations. After identifying anonymous visitors from the website with CRM contacts/leads, Factors provides a unified view of marketing metrics, multi-touch…N/A
Kwanzoo
Score 7.1 out of 10
N/A
Kwanzoo is a cloud-based platform built to help customers deliver media-based advertisements for both retargeting and account-based marketing campaigns. Kwanzoo has robust integrations with popular marketing automation and CRM platforms such as Marketo, Salesforce, Oracle's Eloqua, and IBM Silverpop to give end users insights within the platforms they are already comfortable with using. The Kwanzoo platform utilizes a "do-it-yourself" approach to building media advertisements from banners to…N/A
Pricing
Factors.AIKwanzoo
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Factors.AIKwanzoo
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Factors.AIKwanzoo
Top Pros
Top Cons
Features
Factors.AIKwanzoo
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Factors.AI
-
Ratings
Kwanzoo
10.0
2 Ratings
30% above category average
Data Transfer00 Ratings10.02 Ratings
DSP integration00 Ratings10.02 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Factors.AI
-
Ratings
Kwanzoo
8.2
2 Ratings
5% above category average
Ad campaign creation00 Ratings9.02 Ratings
Ad deployment00 Ratings8.02 Ratings
Display advertising00 Ratings9.02 Ratings
Ad display and retargeting segmentation00 Ratings7.02 Ratings
Sequence targeting00 Ratings8.02 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Factors.AI
-
Ratings
Kwanzoo
9.0
2 Ratings
15% above category average
Ad dashboards00 Ratings9.02 Ratings
Ad performance reports00 Ratings9.02 Ratings
Ad conversion tracking00 Ratings10.02 Ratings
Ad attribution reporting00 Ratings8.02 Ratings
Ad forecasting and optimization00 Ratings9.02 Ratings
Best Alternatives
Factors.AIKwanzoo
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Firebase
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Score 8.4 out of 10
Google Ad Manager
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Score 8.6 out of 10
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Firebase
Firebase
Score 8.4 out of 10
The Trade Desk
The Trade Desk
Score 8.1 out of 10
Enterprises
AppsFlyer
AppsFlyer
Score 8.0 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
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User Ratings
Factors.AIKwanzoo
Likelihood to Recommend
8.6
(2 ratings)
7.0
(2 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
Factors.AIKwanzoo
Likelihood to Recommend
SLASHBIT INC.
Factors.Ai is a must-have tool for every marketing department because it reports important KPI's and it gives insights on which marketing campaigns are working well and sending traffic and leads and which ones are not performing, this information allows us to make the right decisions when it comes to turning off specific campaigns or scaling them.
MA
Mehdi Ayouch
CMO (Chief Marketing Officer)
Read full review
Kwanzoo, Inc.
Well Suited:
  • ABM Targeting
  • ABM Reach
  • Engagement with Targeted Accounts
  • Improved efficiency of retargeting spend
  • Full service is available if staff is limited
  • Reporting and Analytics
  • Connectivity to other engagement platforms
  • S3, Eloqua CDO or Salesforce feed for purposes of analysis or AI
Gregory Kotovos | TrustRadius Reviewer
Gregory Kotovos
CMO (Chief Marketing Officer)
Read full review
Pros
SLASHBIT INC.
  • Provided detailed reporting for understanding our funnel clearly.
  • Integrated with our entire marketing stack for better data flow.
  • Helped with optimizing campaign budgets based on cost metrics.
AS
Anirhudh Sridharan
Demand Generation
Read full review
Kwanzoo, Inc.
  • Price
  • Tools for analysis
  • Data management
Alisson Medeiros | TrustRadius Reviewer
Alisson Medeiros
Business Analyst
Read full review
Cons
SLASHBIT INC.
  • The dashboards can't be shared with other team members.
  • Some integrations with less-known tools are not possible.
MA
Mehdi Ayouch
CMO (Chief Marketing Officer)
Read full review
Kwanzoo, Inc.
  • The UI is not as intuitive as I would like.
  • I left before they rolled out the automated ABM targeting analysis but the data from the Beta was incredible.
Gregory Kotovos | TrustRadius Reviewer
Gregory Kotovos
CMO (Chief Marketing Officer)
Read full review
Likelihood to Renew
SLASHBIT INC.
No answers on this topic
Kwanzoo, Inc.
No longer at this company but will absolutely invest with Kwanzoo in my next roll.
Gregory Kotovos | TrustRadius Reviewer
Gregory Kotovos
CMO (Chief Marketing Officer)
Read full review
Alternatives Considered
SLASHBIT INC.
No answers on this topic
Kwanzoo, Inc.
Alisson Medeiros | TrustRadius Reviewer
Alisson Medeiros
Business Analyst
Read full review
Return on Investment
SLASHBIT INC.
  • Improves the overall funnel visibility.
  • Keeps us informed about surge/drop in our ad costs.
AS
Anirhudh Sridharan
Demand Generation
Read full review
Kwanzoo, Inc.
  • We managed to reduce costs in about 32% of the customer.
  • Increased engagement in ad reach by 18%
  • Our team was communicating better
Alisson Medeiros | TrustRadius Reviewer
Alisson Medeiros
Business Analyst
Read full review
ScreenShots