Factors.AI vs. Supermetrics

Factors.AI

Supermetrics

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Factors.AI	Score 9.8 out of 10	N/A	Factors.AI helps B2B SaaS marketers amplify marketing ROI, save time and effort on routine analysis, and give critical insights into marketing activities impacting pipeline/revenue. Firstly, Factors brings together all data silos- website visitor data, CRM, Ads platform, Clearbit, and Search Console data with its no-code integrations. After identifying anonymous visitors from the website with CRM contacts/leads, Factors provides a unified view of marketing metrics, multi-touch…	N/A
Supermetrics	Score 9.0 out of 10	N/A	Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data to make cross-platform comparisons and summaries easier for marketers.	$29 per month

Pricing

Factors.AI

Supermetrics

Editions & Modules

No answers on this topic

Essential: $29
per month per user
Core: $159
per month per user

Offerings

Pricing Offerings
Factors.AI	Supermetrics
Free Trial
No	Yes
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	Yes

Entry-level Setup Fee

No setup fee

Additional Details

—

In addition to the basic licensing tiers, Supermetrics offers customized packages according to customer needs.

More Pricing Information

Community Pulse
	Factors.AI	Supermetrics
Top Pros	Pro Better performance Pro No code Pro Ai technology	Pro Google data Pro Data studio Pro Google data studio
Top Cons	Minus User interface Minus Team members Minus Ui ux	Minus Pricing models Minus New customers Minus Allowing multiple

Best Alternatives
	Factors.AI	Supermetrics
Small Businesses	Firebase Score 8.3 out of 10	TapClicks Score 9.0 out of 10
Medium-sized Companies	Firebase Score 8.3 out of 10	Alteryx Score 9.1 out of 10
Enterprises	Piano Analytics Score 8.1 out of 10	Alteryx Score 9.1 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Factors.AI	Supermetrics
Likelihood to Recommend	8.6 (2 ratings)	8.1 (12 ratings)

User Testimonials
	Factors.AI	Supermetrics
Likelihood to Recommend	SLASHBIT INC. Factors.Ai is a must-have tool for every marketing department because it reports important KPI's and it gives insights on which marketing campaigns are working well and sending traffic and leads and which ones are not performing, this information allows us to make the right decisions when it comes to turning off specific campaigns or scaling them. Incentivized MA Mehdi Ayouch CMO (Chief Marketing Officer) Read full review	Supermetrics If you are looking to pull and aggregate data from multiple sources for reporting or analytics, Supermetrics is the best option for connecting those data sources into a single table. Supermetrics is less beneficial if you report on a single data source or do not need to aggregate your data into a single source. Incentivized Timothy McCormack VP, Media & Analytics Read full review
Pros	SLASHBIT INC. Provided detailed reporting for understanding our funnel clearly. Integrated with our entire marketing stack for better data flow. Helped with optimizing campaign budgets based on cost metrics. Incentivized AS Anirhudh Sridharan Demand Generation Read full review	Supermetrics Supermetrics is easy to use, the ui is helpful for creating queries. Supermetrics allows to run the created queries on triggers. Supermetrics allows to connect with different data sources like Google analytics etc ., Supermetrics sends alert on the failure of queries to the desired email address Incentivized Verified User Anonymous Read full review
Cons	SLASHBIT INC. The dashboards can't be shared with other team members. Some integrations with less-known tools are not possible. Incentivized MA Mehdi Ayouch CMO (Chief Marketing Officer) Read full review	Supermetrics Sometimes I have to refer to the website to find which metrics are what - the names aren't always the same as the platform calls them. No public data for LinkedIn. Definitely requires knowledge on how to use Google Data Studio. Incentivized Trevor Irish Digital Marketing Analyst II Read full review
Alternatives Considered	SLASHBIT INC. No answers on this topic	Supermetrics Supermetrics is better because of its ease of use and it mirrors most of the metrics on ad platforms. For some similar reporting platforms, metrics are often called something slightly different or are not able to pull the same data as presented on the ad platform; Supermetrics is the closest you'll get to exact data alignment. Incentivized Verified User Anonymous Read full review
Return on Investment	SLASHBIT INC. Improves the overall funnel visibility. Keeps us informed about surge/drop in our ad costs. Incentivized AS Anirhudh Sridharan Demand Generation Read full review	Supermetrics Positive! Supermetrics helped us transition into Google Data Studio as our monthly reporting system. Savings! We saved money by switching our reporting to Google Data Studio + Supermetrics. Time! We save a lot of time on our monthly reports thanks to Supermetrics. Incentivized Lindsay Halsey Co-Founder Read full review
ScreenShots		Supermetrics Screenshots