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Formstack for Salesforce vs. Kantar Research Services

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Formstack for Salesforce

    Score7.1 out of 10
    N/AFormstack for Salesforce helps users create dynamically prefilled forms, automating document generation and streamlining digital signature collection without leaving Salesforce. In this way, the solution helps companies ensure customers never fill the the same information twice, with no manual data entry and uploads required.N/A

    Kantar Research Services

    Score8 out of 10
    N/AKantar Marketplace (formerly Lightspeed Research) is a market research specialist offering survey engagement software and global panel management, data on-demand, and market insights.N/A
    Pricing
    Formstack for SalesforceKantar Research Services
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Formstack for SalesforceKantar Research Services
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
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    User Ratings
    Formstack for SalesforceKantar Research Services
    Likelihood to Recommend
    8.8
    (4 ratings)
    7.6
    (3 ratings)
    User Testimonials
    Formstack for SalesforceKantar Research Services
    Likelihood to Recommend
    Formstack
    - Formstack for Salesforce excels in scenarios where organizations need to capture leads seamlessly. The platform's ability to create customized and branded lead generation forms, coupled with its direct integration with Salesforce, facilitates the smooth transfer of lead data into the CRM system. This is particularly beneficial for marketing teams running campaigns and events.- In scenarios where the primary goal is to collect basic contact information without the need for complex workflows or integrations, the comprehensive features of Formstack may be more than what is required. Simpler tools or solutions might be more appropriate for straightforward contact form needs.
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    Kantar
    Really relevant for testing new product launches with customers. Often NPD fails to find the sweet spot of differentiation and impact (commercial or customer impact) and having the insights to test along the journey makes teams more agile and more motivated to trial new things without sinking over cost where you move from a concept to reality. Also helpful for studying different types of marketing impacts for longer-term campaigns on customer perceptions which are important measures of success beyond the commercial.
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    Pros
    Formstack
    • Collecting customer data and keeping it clean and organized
    • I can send forms to the candidates so that they can easily review the documents
    • The forms are easily embedded in websites, allowing us to utilize formstack for our various seasonal programs.
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    Kantar
    • There studies provide brand insights in the most particular way.
    • They also help in media planning & measuring their effectiveness.
    • Helps in building brands.
    Incentivized
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    Cons
    Formstack
    • mastering the more advanced features of Formstack, especially those related to complex form configurations and workflow automation, can be challenging.
    • we need a broader range of pre-built templates within Formstack
    • Improvements in the mobile app experience, such as a more intuitive design and additional features comparable to the web version, would enhance the usability of Formstack
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    Kantar
    • The platform can be confusing to navigate at times; UX could be simplified.
    • Ability to utilize more competitive datasets would be helpful.
    • Sometimes takes a while to return data and build out full insights.
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    Alternatives Considered
    Formstack
    Formstack has a lot of work to do to get up to Jotform standards. Jotform has more payment integration options which is a HUGE selling factor for us as far as which program to choose. They also offer more discounts for non-profits which we work with often. Formstack has some pros but Jotform is more elaborate
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    Kantar
    Easy to use, better pricing, deeper understanding.
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    Return on Investment
    Formstack
    • This can lead to time savings, allowing employees to focus on more strategic tasks rather than manual data handling.
    • By automating the transfer of data from forms to Salesforce, the platform contributes to improved data accuracy.
    • The automation and customization capabilities of Formstack can streamline various processes, from lead generation to internal approvals.
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    Kantar
    • From my position, it's having a positive impact on the people involved in planning customer-led projects - more innovation that is bolder, more confidence we are focussing on the right areas, less time trying to sign things off or dissect where things went wrong, or convincing leadership teams to keep the the testing.
    Incentivized
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