FreshMail vs. Retainful

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
FreshMail
Score 7.1 out of 10
N/A
FreshMail is a browser based email marketing solution used to create and send newsletter campaigns. This solution leads users from campaign planning and creation to final reports.N/A
Retainful
Score 10.0 out of 10
N/A
Retainful is an eCommerce marketing automation platform designed to allow emails to flow on their own while the user simply waits and watches the conversions unfold.N/A
Pricing
FreshMailRetainful
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
FreshMailRetainful
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsFreshMail is absolutely free if you send less than 2000 emails to up to 500 subscribers per month.
More Pricing Information
Community Pulse
FreshMailRetainful
Features
FreshMailRetainful
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
FreshMail
8.4
3 Ratings
5% above category average
Retainful
10.0
1 Ratings
22% above category average
WYSIWYG email editor8.53 Ratings10.01 Ratings
Dynamic content8.53 Ratings10.01 Ratings
Ability to test dynamic content9.03 Ratings10.01 Ratings
Landing pages9.02 Ratings10.01 Ratings
A/B testing8.03 Ratings10.01 Ratings
Mobile optimization7.03 Ratings10.01 Ratings
Email deliverability reporting10.03 Ratings10.01 Ratings
List management7.03 Ratings10.01 Ratings
Triggered drip sequences8.53 Ratings10.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
FreshMail
8.2
3 Ratings
6% above category average
Retainful
10.0
1 Ratings
26% above category average
Dashboards8.03 Ratings10.01 Ratings
Standard reports8.03 Ratings10.01 Ratings
Custom reports8.53 Ratings10.01 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
FreshMail
8.4
2 Ratings
4% above category average
Retainful
10.0
1 Ratings
21% above category average
URL Validation8.52 Ratings10.01 Ratings
Link Tracking9.52 Ratings10.01 Ratings
Image Validation8.02 Ratings10.01 Ratings
Inbox Display8.02 Ratings10.01 Ratings
Email Accessibility Tools9.02 Ratings10.01 Ratings
Spelling and Grammar Check8.02 Ratings10.01 Ratings
Spam Testing8.02 Ratings10.01 Ratings
Email Previews8.02 Ratings10.01 Ratings
Best Alternatives
FreshMailRetainful
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.7 out of 10
Emma by Marigold
Emma by Marigold
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FreshMailRetainful
Likelihood to Recommend
8.5
(3 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
FreshMailRetainful
Likelihood to Recommend
FreshMail
The platform works very well for sending emails with simple layouts, it also allows you to keep track of the opening data of those who receive the emails. The platform could improve its ability to modify databases and integrate with other platforms in order to automate some of the marketing actions.
Read full review
Retainful
If you are looking for a WP plugin to manage your abandoned cart, Retainful is the best you can find. The UX is really nice, the platform is user-friendly and you don't need any skill to start using it from day one. You can create email automation in a few steps and offer coupon codes to grab the attention of your customers. Last but not least, Retainful has the best support team! They reply super fast, they assist you to set everything properly and they really help you to have the best service possible. Honestly, you can't ask more!
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Pros
FreshMail
  • Location targeting to filter people based on their region
  • Auto responding to questions and similar inquiries related to content
  • Engaging and building interest in the product
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Retainful
  • email automation
  • generate and send coupon code
  • data analysis
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Cons
FreshMail
  • My campaign got delayed because of their moderation process. When I wrote them to ask what was going on they said they have some kind of anti-spam moderation process that was taking longer than usual.
  • I don’t like the fact that you can’t edit your template in HTML in their editing program (FreshMail Designer). This is probably isn’t a big deal for most people but some of us like to take over every detail of the template.
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Retainful
  • I'd like to have more templates for emails
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Support Rating
FreshMail
No answers on this topic
Retainful
Best team Support ever! Fast, kind, and always helpful
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Alternatives Considered
FreshMail
FreshMail stands out for its ease of email design. Being a specialised email tool, it is more versatile when it comes to obtaining data from users, it is more intuitive, as the amount of time that needs to be invested in learning how to design emails, landing pages, a/b testing and others, is much less than the competition
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Retainful
We use Mailchimp for email marketing but as integration with WordPress we found Retainful easier to use (automation workflow) and you can start for free! Moreover, we can generate and send coupon codes directly from the plugin, and works great with Woocommerce! It is more than one year that we use Retainful and we are completely satisfied
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Return on Investment
FreshMail
  • Better Outreach
  • Hitting the objective of marketing prospects qualified
  • Return on cost
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Retainful
  • Positive ROAS for abandoned cart
  • Positive ROAS for coupon code
  • Data analysis of customer behavior
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ScreenShots

FreshMail Screenshots

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