Google BigQuery vs. Microsoft SQL Server

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google BigQuery
Score 8.6 out of 10
N/A
Google's BigQuery is part of the Google Cloud Platform, a database-as-a-service (DBaaS) supporting the querying and rapid analysis of enterprise data.
$6.25
per TiB (after the 1st 1 TiB per month, which is free)
Microsoft SQL Server
Score 8.7 out of 10
N/A
Microsoft SQL Server is a relational database.
$1,418
Per License
Pricing
Google BigQueryMicrosoft SQL Server
Editions & Modules
Standard edition
$0.04 / slot hour
Enterprise edition
$0.06 / slot hour
Enterprise Plus edition
$0.10 / slot hour
Subscription
$1,418.00
Per License
Enterprise
$13,748.00
Per License
Offerings
Pricing Offerings
Google BigQueryMicrosoft SQL Server
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google BigQueryMicrosoft SQL Server
Considered Both Products
Google BigQuery
Chose Google BigQuery
The data performance of Google BigQuery is best as per other software. Limitations on Google BigQuery's data size are superior to those of Microsoft SQL. Obtaining real-time data from several IoT devices is another benefit.
Chose Google BigQuery
Google BigQuery i would say is better to use than AWS Redshift but not SQL products but this could be due to being more experience in Microsoft and AWS products. It would be really nice if it could use standard SQL server coding rather than having to learn another dialect of …
Chose Google BigQuery
Google BigQuery is a fully managed, serverless data warehouse offered by Google Cloud Platform. It stands out for its scalability, performance, and ease of use compared to other data warehouse solutions. Here's how it stacks up against others. Google BigQuery is designed to …
Chose Google BigQuery
At my previous organization we used server based SQL server. There were days when the server was down and we couldn't work or access the data. This caused multiple reports and processes which were fed from the server to fail. Google BigQuery doesn't have such problems.
Chose Google BigQuery
Other locally hosted solutions are capable of providing the required level of performance, but the administration requirements are significantly more involved than with BigQuery. Additionally, there are capacity and availability concerns with locally hosted platforms that are a …
Microsoft SQL Server

No answer on this topic

Top Pros
Top Cons
Features
Google BigQueryMicrosoft SQL Server
Database-as-a-Service
Comparison of Database-as-a-Service features of Product A and Product B
Google BigQuery
8.4
53 Ratings
4% below category average
Microsoft SQL Server
-
Ratings
Automatic software patching8.117 Ratings00 Ratings
Database scalability8.853 Ratings00 Ratings
Automated backups8.524 Ratings00 Ratings
Database security provisions8.746 Ratings00 Ratings
Monitoring and metrics8.448 Ratings00 Ratings
Automatic host deployment8.113 Ratings00 Ratings
Best Alternatives
Google BigQueryMicrosoft SQL Server
Small Businesses
SingleStore
SingleStore
Score 9.8 out of 10
SingleStore
SingleStore
Score 9.8 out of 10
Medium-sized Companies
SingleStore
SingleStore
Score 9.8 out of 10
SingleStore
SingleStore
Score 9.8 out of 10
Enterprises
SingleStore
SingleStore
Score 9.8 out of 10
SingleStore
SingleStore
Score 9.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google BigQueryMicrosoft SQL Server
Likelihood to Recommend
8.6
(53 ratings)
9.6
(96 ratings)
Likelihood to Renew
7.0
(1 ratings)
9.0
(6 ratings)
Usability
9.4
(3 ratings)
9.9
(10 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
9.0
(1 ratings)
Support Rating
10.0
(9 ratings)
7.9
(25 ratings)
In-Person Training
-
(0 ratings)
9.0
(1 ratings)
Online Training
-
(0 ratings)
9.0
(1 ratings)
Implementation Rating
-
(0 ratings)
9.0
(5 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
Contract Terms and Pricing Model
10.0
(1 ratings)
-
(0 ratings)
Ease of integration
-
(0 ratings)
9.0
(1 ratings)
Product Scalability
-
(0 ratings)
9.0
(1 ratings)
Professional Services
8.2
(2 ratings)
-
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
Google BigQueryMicrosoft SQL Server
Likelihood to Recommend
Google
Google BigQuery really shines in scenarios requiring real-time analytics on large data streams and predictive analytics with its machine learning integration. Teams have been using it extensively all over. However, it may not be the best fit for organizations dealing with small datasets because of the higher costs. And also, it might not be the best fit for highly complex data transformations, where simpler or more specialized solutions could be more appropriate.
Read full review
Microsoft
Microsoft SQL Server is a great RDBMS and meets all of our requirements. If you need a stable DB platform to support your line of a business application you'll be well served. Licensing costs are far cheaper, more portable and a lot more user friendly than Oracle. Product support and security patches from Microsoft are strong.
Read full review
Pros
Google
  • Its serverless architecture and underlying Dremel technology are incredibly fast even on complex datasets. I can get answers to my questions almost instantly, without waiting hours for traditional data warehouses to churn through the data.
  • Previously, our data was scattered across various databases and spreadsheets and getting a holistic view was pretty difficult. Google BigQuery acts as a central repository and consolidates everything in one place to join data sets and find hidden patterns.
  • Running reports on our old systems used to take forever. Google BigQuery's crazy fast query speed lets us get insights from massive datasets in seconds.
Read full review
Microsoft
  • Easy to configure and use with Visual Studio and Dot Net
  • Easy integration with MSBI to perform data analysis
  • Data Security
  • Easy to understand and use
  • Very easy to export database and tables in the form of SQL query or a script
Read full review
Cons
Google
  • It is challenging to predict costs due to BigQuery's pay-per-query pricing model. User-friendly cost estimation tools, along with improved budget alerting features, could help users better manage and predict expenses.
  • The BigQuery interface is less intuitive. A more user-friendly interface, enhanced documentation, and built-in tutorial systems could make BigQuery more accessible to a broader audience.
Read full review
Microsoft
  • The import/export process can be tricky to follow with lots of steps and could be better for importing flat files
  • Obtaining help from Microsoft is cumbersome and often other internet sources are better and quicker
  • The documentation is not great and again it's generally better to obtain help elsewhere if needed
Read full review
Likelihood to Renew
Google
We have to use this product as its a 3rd party supplier choice to utilise this product for their data side backend so will not be likely we will move away from this product in the future unless the 3rd party supplier decides to change data vendors.
Read full review
Microsoft
We understand that the Microsoft SQL Server will continue to advance, offering the same robust and reliable platform while adding new features that enable us, as a software center, to create a superior product. That provides excellent performance while reducing the hardware requirements and the total cost of ownership of our solution.
Read full review
Usability
Google
web UI is easy and convenient. Many RDBMS clients such as aqua data studio, Dbeaver data grid, and others connect. Range of well-documented APIs available. The range of features keeps expanding, increasing similar features to traditional RDBMS such as Oracle and DB2
Read full review
Microsoft
SQL Server mostly 'just works' or generates error messages to help you sort out the trouble. You can usually count on the product to get the job done and keep an eye on your potential mistakes. Interaction with other Microsoft products makes operating as a Windows user pretty straight forward. Digging through the multitude of dialogs and wizards can be a pain, but the answer is usually there somewhere.
Read full review
Reliability and Availability
Google
No answers on this topic
Microsoft
Its does not have outages.
Read full review
Performance
Google
No answers on this topic
Microsoft
SSAS data cubes may some time slow down your Excel reports.
Read full review
Support Rating
Google
BigQuery can be difficult to support because it is so solid as a product. Many of the issues you will see are related to your own data sets, however you may see issues importing data and managing jobs. If this occurs, it can be a challenge to get to speak to the correct person who can help you.
Read full review
Microsoft
We managed to handle most of our problems by looking into Microsoft's official documentation that has everything explained and almost every function has an example that illustrates in detail how a particular functionality works. Just like PowerShell has the ability to show you an example of how some cmdlet works, that is the case also here, and in my opinion, it is a very good practice and I like it.
Read full review
In-Person Training
Google
No answers on this topic
Microsoft
It was good
Read full review
Online Training
Google
No answers on this topic
Microsoft
very hands on and detailed training
Read full review
Implementation Rating
Google
No answers on this topic
Microsoft
Other than SQL taking quite a bit of time to actually install there are no problems with installation. Even on hardware that has good performance SQL can still take close to an hour to install a typical server with management and reporting services.
Read full review
Alternatives Considered
Google
I have used Snowflake and DataGrip for data retrieval as well as Google BigQuery and can say that all these tools compete for head to head. It is very difficult to say which is better than the other but some features provided by Google BigQuery give it an edge over the others. For example, the reliability of Google is unmatchable by others. One thing that I really like is the ability to integrate Data Studio so easily with Google BigQuery.
Read full review
Microsoft
[Microsoft] SQL Server has a much better community and professional support and is overall just a more reliable system with Microsoft behind it. I've used MySQL in the past and SQL Server has just become more comfortable for me and is my go to RDBMS.
Read full review
Contract Terms and Pricing Model
Google
None so far. Very satisfied with the transparency on contract terms and pricing model.
Read full review
Microsoft
No answers on this topic
Scalability
Google
No answers on this topic
Microsoft
SQL server does handle growing demands of a mid sized company.
Read full review
Professional Services
Google
Google Support has kindly provide individual support and consultants to assist with the integration work. In the circumstance where the consultants are not present to support with the work, Google Support Helpline will always be available to answer to the queries without having to wait for more than 3 days.
Read full review
Microsoft
No answers on this topic
Return on Investment
Google
  • Pricing has been very reasonable for us. The first 10 GB of storage is free each month and costs start at 2 cents per GB per month after that. For example, if you store 1 terabyte (TB) for a month, then the cost would be $20. Streaming data inserts start at 1 cent per 200 megabytes (MBs). The first 1 TB of queries is free, with additional analysis at $5 per TB thereafter. Meta data operations are free.
  • Big Query helps reduce the bar for data analytics, ML and AI. BQ takes care of mundane tasks and streamlines for easy data processing, consumption. The most impressive thing is the ML and AI integration as SQL functions, so the need for moving data around is minimized.
  • The visuals of ML models is very helpful to fine tune training, model building and prediction, etc.
Read full review
Microsoft
  • Increased accuracy - We went from multiple users having different versions of an Excel spreadsheet to a single source of truth for our reporting.
  • Increased Efficiency - We can now generate reports at any time from a single source rather than multiple users spending their time collating data and generating reports.
  • Improved Security - Enterprise level security on a dedicated server rather than financial files on multiple laptop hard drives.
Read full review
ScreenShots

Google BigQuery Screenshots

Screenshot of Migrating data warehouses to BigQuery - Features a streamlined migration path from Netezza, Oracle, Redshift, Teradata, or Snowflake to BigQuery using the fully managed BigQuery Migration Service.Screenshot of bringing any data into BigQuery - Data files can be uploaded from local sources, Google Drive, or Cloud Storage buckets, using BigQuery Data Transfer Service (DTS), Cloud Data Fusion plugins, by replicating data from relational databases with Datastream for BigQuery, or by leveraging Google's data integration partnerships.Screenshot of generative AI use cases with BigQuery and Gemini models - Data pipelines that blend structured data, unstructured data and generative AI models together can be built to create a new class of analytical applications. BigQuery integrates with Gemini 1.0 Pro using Vertex AI. The Gemini 1.0 Pro model is designed for higher input/output scale and better result quality across a wide range of tasks like text summarization and sentiment analysis. It can be accessed using simple SQL statements or BigQuery’s embedded DataFrame API from right inside the BigQuery console.Screenshot of insights derived from images, documents, and audio files, combined with structured data - Unstructured data represents a large portion of untapped enterprise data. However, it can be challenging to interpret, making it difficult to extract meaningful insights from it. Leveraging the power of BigLake, users can derive insights from images, documents, and audio files using a broad range of AI models including Vertex AI’s vision, document processing, and speech-to-text APIs, open-source TensorFlow Hub models, or custom models.Screenshot of event-driven analysis - Built-in streaming capabilities automatically ingest streaming data and make it immediately available to query. This allows users to make business decisions based on the freshest data. Or Dataflow can be used to enable simplified streaming data pipelines.Screenshot of predicting business outcomes AI/ML - Predictive analytics can be used to streamline operations, boost revenue, and mitigate risk. BigQuery ML democratizes the use of ML by empowering data analysts to build and run models using existing business intelligence tools and spreadsheets.