Google Forms vs. Intouch Insight

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Forms
Score 8.3 out of 10
N/A
Google Forms is an app for creating forms and surveys, and is part of Google Apps for Work. The product focuses on ease of use; the interface is similar to a document editor, with drop down lists of options and drag and drop question re-ordering. Users can embed images and video into surveys. Users can also program the question flow with custom logic. Google sends users basic summaries of the survey results automatically, or users can export the raw survey results data and analyze it via…N/A
Intouch Insight
Score 6.0 out of 10
N/A
Intouch Insight offers a portfolio of customer experience management (CEM) products and services that promise to help global brands delight their customers, strengthen brand reputation and improve financial performance. Intouch was founded in 1992 and works with over 300 brands in North America, offering its CEM software and services which include: customer experience management software survey software mobile forms software mystery shopping…N/A
Pricing
Google FormsIntouch Insight
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google FormsIntouch Insight
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google FormsIntouch Insight
Considered Both Products
Google Forms

No answer on this topic

Intouch Insight
Chose Intouch Insight
Compared to InTouch, these three look like amateurs. They are far too simple and do not have the mobile capability and mobile display appearance as InTouch. While they are cheaper alternatives, you'd be losing out on a lot of key benefits, especially with analytics, that …
Top Pros
Top Cons
Features
Google FormsIntouch Insight
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Google Forms
7.6
106 Ratings
3% below category average
Intouch Insight
-
Ratings
Survey templates7.799 Ratings00 Ratings
Themes7.599 Ratings00 Ratings
Custom logo/branding7.785 Ratings00 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Google Forms
8.1
104 Ratings
6% below category average
Intouch Insight
-
Ratings
Changes to live survey8.099 Ratings00 Ratings
Question design help7.886 Ratings00 Ratings
Multiple question types8.5103 Ratings00 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Google Forms
7.8
94 Ratings
7% below category average
Intouch Insight
-
Ratings
Survey logic flexibility7.894 Ratings00 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Google Forms
8.0
105 Ratings
3% below category average
Intouch Insight
-
Ratings
Response tracking8.2103 Ratings00 Ratings
Data export8.599 Ratings00 Ratings
Standard reports8.198 Ratings00 Ratings
Custom reports7.777 Ratings00 Ratings
Analytics7.781 Ratings00 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Google Forms
8.2
99 Ratings
2% below category average
Intouch Insight
-
Ratings
Access controls8.397 Ratings00 Ratings
Compliance8.176 Ratings00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Google Forms
7.6
73 Ratings
6% below category average
Intouch Insight
-
Ratings
Vendor-offered crowdsourcing7.534 Ratings00 Ratings
Respondent restrictions7.771 Ratings00 Ratings
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Google FormsIntouch Insight
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User Ratings
Google FormsIntouch Insight
Likelihood to Recommend
7.8
(109 ratings)
6.0
(1 ratings)
Likelihood to Renew
10.0
(3 ratings)
-
(0 ratings)
Usability
9.0
(49 ratings)
-
(0 ratings)
Availability
10.0
(1 ratings)
-
(0 ratings)
Performance
10.0
(1 ratings)
-
(0 ratings)
Support Rating
8.0
(48 ratings)
-
(0 ratings)
Product Scalability
3.0
(1 ratings)
-
(0 ratings)
User Testimonials
Google FormsIntouch Insight
Likelihood to Recommend
Google
Google Forms works really well when you need to quickly gather information and store it in a standardized format. It also works well if your organization is already using other Google products.
If you don't use other Google products, another service may be a better fit for you. Additionally, if you need your forms to be highly customized for marketing purposes, for example, you might have an easier time with other tools.
That being said, Google Forms is well supported and is highly flexible and would likely work well for many companies.
Read full review
InTouch Insight Inc.
Intouch Insights is great for companies needing to a deeper look at their customer base without the need to pay for a consultant to do it. Intouch does enable you to reach people on all platforms (desktop, mobile, tablet) and lets you create a decent experience too. If you're a small marketing team, make sure you allow the appropriate time span to set up and use the software as it can eat into time.
Read full review
Pros
Google
  • Live results: When a user completes the form the results are added instantly.
  • Easy to create: Google Forms has a simple interface that allows for a wide range of question types. Google will even try to guess the question type based on the question (but this can be overridden).
  • Answers export to Google Sheets: It is easy to have each response to your form add a row to a Google Sheet, allowing for further analysis or processing.
  • Ability to automatically collect email addresses within a domain: If you have a form that has been shared with users in your domain, you can set it to automatically collect the users' email addresses without them needing to type it in. Makes checking whether all students have completed the form easy.
Read full review
InTouch Insight Inc.
  • Compatible with most smartphones: Our forms can be viewed and used on almost every smartphone. Some outliers may be phones that are not up-to-date on software.
  • Variety: We can make an array of form types enabling us to really update our mobile experience. We also have a good selection of question types to use to build out engaging forms rather than stale ones.
  • Simple to use: The builder interface is really simple to use. You can drag your questions to shake up the order, add images if needed, and you can even provide a question description to give users more detail.
Read full review
Cons
Google
  • Sometimes finding the output -- a Google Sheet with all responses-- is a little difficult. It's also sometimes confusing to figure out how to get back into the Google Form Survey itself.
  • As always, sharing among an institutional Google account and your personal Google account can be frustrating. You have to make a copy and can't share across the two different accounts very easily.
Read full review
InTouch Insight Inc.
  • Data can be "collected" offline: If the person uses the form offline, it's supposed to sync with our software after they come online. We've found that it doesn't always sync well and we have to use incomplete data or trash the form fill as a whole.
  • Set up is a little challenging: We had to work with a customer rep along with reading the help forum to get this set up the way we wanted it to be, causing us to use up time we didn't originally allot to it.
  • Issue alerts: While it does work most of the time, we have had a few hiccups with the issue alert functionality. We would actually find the issue or be informed of the issue before the software alerted us.
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Likelihood to Renew
Google
I will definitely renew my use of Google Forms because I really like the ease of use and the number of tools that Google forms provide. I also love that I can administer a test in real-time and get results in a timely manner
Read full review
InTouch Insight Inc.
No answers on this topic
Usability
Google
Google Forms is a very intuitive and easy to use tool, it is not necessary to have a complex knowledge to create advanced forms, it is enough with the functions and aids that the tool offers for the creation of these, even children and students can do it, also the way to export the data is really simple, simply an incredible tool.
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InTouch Insight Inc.
No answers on this topic
Reliability and Availability
Google
In the years I've used GoogleForms I've never ran into any issues with the reliability or availability. Google is a gigantic company with essentially limitless resources which makes it very easy to trust that I will continue to be able to enjoy the same reliability I've come to know and expect from GoogleForms
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InTouch Insight Inc.
No answers on this topic
Performance
Google
One of the things that comes as a benefit of the lack to create complex logic branching and truly custom design is that there isn't lot of room to bog down the software. GoogleForms has always loaded just as fast as my internet service and device would allow it. I'm not sure about front end integrations or integrations into the form itself, as I've never explored it, but on the backend, I've never had any issues with integrations channeling from GoogleForms from the GoogleForms's end of things.
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InTouch Insight Inc.
No answers on this topic
Support Rating
Google
Google has a support team but it isn't the most helpful with Forms. I find most of my answers by searching online and watching tutorial videos. I would recommend utilizing online resources before contacting their live support team for help. Just make sure that they are recent videos or directions. Google is constantly updating their interfaces so it is easy for things to get out of date
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InTouch Insight Inc.
No answers on this topic
Alternatives Considered
Google
We have also used FormAssembly, which is far more advanced with security, analytics, and functionality, but is also more expensive and takes a greater resource investment to train others to use. While FormAssembly can provide a lot more features, and is definitely the better choice for more complex surveys, forms, and applications, Google Forms is a very approachable and easy to use platform. We would recommend Google Forms for smaller businesses with simpler processes, and everyday use for any organization.
Read full review
InTouch Insight Inc.
Compared to InTouch, these three look like amateurs. They are far too simple and do not have the mobile capability and mobile display appearance as InTouch. While they are cheaper alternatives, you'd be losing out on a lot of key benefits, especially with analytics, that InTouch delivers to its users.
Read full review
Scalability
Google
GoogleForms lacks the ability for complex logic branching and the ability to truly design it in a custom manner. It's pretty obvious when you land on a GoogleForm that it is in fact a GoogleForm. This rating solely reflects the lack of flexibility which in turn makes it something that wouldn't usually be scaled. That being said, if needing to scale a simple solution, GoogleForms would be up for the job.
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InTouch Insight Inc.
No answers on this topic
Return on Investment
Google
  • It's difficult to track ROI since Google Forms is used less formally
  • [The] positive impact is the actionable results we receive from surveys
  • [The] impact is highly dependent on how well the questions are asked, and how seriously the survey is taken by employees
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InTouch Insight Inc.
  • Positive: More reliable answers in a neater presentation.
  • Positive: Creation of more forms without adding more time, leading to more insights.
  • Positive: Reduction in cost on materials (paper, pens, etc) which equals the cost of the software.
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ScreenShots