Google PageSpeed Insights vs. Ubersuggest

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google PageSpeed Insights
Score 9.9 out of 10
N/A
Google PageSpeed Insights is a search engine optimization software solution offered by Google.N/A
Ubersuggest
Score 8.5 out of 10
N/A
UberSuggest is a search engine optimization software solution offered by NP Digital.N/A
Pricing
Google PageSpeed InsightsUbersuggest
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google PageSpeed InsightsUbersuggest
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google PageSpeed InsightsUbersuggest
Top Pros
Top Cons
Features
Google PageSpeed InsightsUbersuggest
SEO
Comparison of SEO features of Product A and Product B
Google PageSpeed Insights
7.5
5 Ratings
3% below category average
Ubersuggest
7.0
8 Ratings
10% below category average
Keyword analysis6.01 Ratings8.08 Ratings
Page grader7.34 Ratings6.67 Ratings
Competitive analysis5.02 Ratings7.17 Ratings
Site audit / diagnostics9.95 Ratings7.38 Ratings
Site recommendations9.95 Ratings7.47 Ratings
Task management6.62 Ratings5.75 Ratings
Backlink management00 Ratings5.87 Ratings
SERP ranking tracking00 Ratings7.98 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google PageSpeed Insights
6.3
5 Ratings
19% below category average
Ubersuggest
8.1
5 Ratings
6% above category average
Local SEO5.01 Ratings8.35 Ratings
Social SEO5.01 Ratings7.54 Ratings
Mobile SEO9.95 Ratings8.05 Ratings
Global SEO5.43 Ratings8.75 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google PageSpeed Insights
8.6
3 Ratings
2% above category average
Ubersuggest
8.5
6 Ratings
1% above category average
Multi-domain support9.12 Ratings8.75 Ratings
Integration with web analytics tools8.01 Ratings8.46 Ratings
Best Alternatives
Google PageSpeed InsightsUbersuggest
Small Businesses
Nozzle
Nozzle
Score 9.8 out of 10
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google PageSpeed InsightsUbersuggest
Likelihood to Recommend
10.0
(5 ratings)
7.9
(9 ratings)
Usability
10.0
(1 ratings)
9.0
(1 ratings)
Support Rating
1.0
(1 ratings)
8.4
(2 ratings)
User Testimonials
Google PageSpeed InsightsUbersuggest
Likelihood to Recommend
Google
If you notice your site is taking a long time to load, then you should first use PageSpeed Insights to see what can quickly be optimized (also check your file sizes, hosting server, NGINX and other common sources of slow speed, too.) And, if you've notice gradually fewer Organic Search visits, PageSpeed Insights might be able to help. As Google is reducing the prevalence of slow sites, you could be losing traffic. Speed up your page load times by finding what is blocking renders, slowing down contentful paints, and other critical page speed signals.
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NP Digital
If you're just getting started and want something simple to get a boost on your SEO, then it is a good place to start. It takes you through the initial steps and show you where you can improve. The paid versions are still pretty cheap compared to the competitors, but some of the others have more features and functional areas. However, bear in mind that the main reason this product exists is to provide leads for NPDigital marketing agency, so you'll get a fair amount of push in that direction.
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Pros
Google
  • Measure page loading time
  • Compared loading times against Google's benchmarks
  • Identifies opportunities for web page performance improvements
  • Identifies sub-optimal web page attributes that slow down page loading
  • Compare performance on mobile and desktop devices easily
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NP Digital
  • Monitoring broken links - helps optimise your Google ranking
  • Researching hashtags and keywords for website and social media to keep relevant
  • Researching competitor keywords to get a competitive advantage
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Cons
Google
  • The suggestions for improvement can be technical for non-developers.
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NP Digital
  • Some of the tool's features, including backlink tracking and competition analysis, were either lacking or more appropriate for the top-performing websites that already had a lot of traffic. So they should improve in this segment
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Usability
Google
It's a free, easy to use tool
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NP Digital
It's really easy to use. The interface is nice and tidy, and the learning curve is low. So it's a tool that's accessible for everyone. If not, there are plenty of guides in the tool itself or on the website. You can easily make lists and export data for use or to share, connect Google Drive, and go work with a team.
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Support Rating
Google
There is no support from Google for the tool.
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NP Digital
They have a lot of information on their website, and also training and contact options in the tool. So you can learn on the go while trying the tool. And if you are stuck, support reacts really fast--sometimes the same day, sometimes the next day due to time zones. Payment is easy and easy to cancel.
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Alternatives Considered
Google
I think GTmetrix has some feedback that PageSpeed doesn't provide, but Google's tool is easier overall and has a better user experience; also offers compressed images, CSS, and javascript files if that's the case. Also, Google has extensive documentation to help you better understand what can be done to improve your grade.
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NP Digital
We use each SEO research platform for different purposes. I believe they complement each other. Ubersuggest strengths, according to my experience, are related to content ideas, comprehensive keyword research to determine competitors' backlinks, and difficulty in achieving the desired results for any given SEO campaign. The Ubersuggest topic ideas tool gives different insights and benchmarks in relation to other similar platforms that fit our marketing needs.
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Return on Investment
Google
  • Faster loading site, give results faster to visitors
  • Buyers can get to the end of the buying cycle faster
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NP Digital
  • Has helped with keeping our blog topics fresh for clients.
  • We're able to keep track of SEO performance for clients who don't want to shell out for expensive SEO tools.
  • The site audit function has helped us to sell website redesigns as well as SEO packages.
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ScreenShots