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Wildfire Interactive (Discontinued) vs. SocialBee

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wildfire Interactive (Discontinued)

    Score10 out of 10
    N/AWildfire was a social media advertising management software application that was acquired but since discontinued by Google.N/A

    SocialBee

    Score5.9 out of 10
    N/ASocialBee is an AI-powered social media management tool that empowers its customers to share content across multiple social networks from one place. Using such a tool, the user can set a posting schedule, have content shared as planned, and then analyze the performance of their accounts. Supported platforms: Facebook, Twitter, LinkedIn, Instagram, Pinterest, Google my Business, TikTok, YouTube, and Bluesky. The AI Copilot can generate an entire social…

    $29

    per month

    Pricing
    Wildfire Interactive (Discontinued)SocialBee
    Editions & Modules
    No answers on this topic
    Bootstrap
    $29
    per month
    Accelerate
    $49
    per month
    Pro
    $99
    per month
    Offerings
    Pricing Offerings
    Wildfire Interactive (Discontinued)SocialBee
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—A discount is offered for annual billing.
    More Pricing Information
    Features
    Wildfire Interactive (Discontinued)SocialBee
    Publishing
    Comparison of Publishing features of Wildfire Interactive (Discontinued) and SocialBee
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    SocialBee
    9.3
    1 Ratings
    13% above category average
    Content planning and scheduling00 Ratings10.01 Ratings
    Content optimization00 Ratings9.01 Ratings
    Workflow management00 Ratings9.01 Ratings
    Engagement
    Comparison of Engagement features of Wildfire Interactive (Discontinued) and SocialBee
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    SocialBee
    10.0
    1 Ratings
    21% above category average
    Bulk actions00 Ratings10.01 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Wildfire Interactive (Discontinued) and SocialBee
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    SocialBee
    10.0
    1 Ratings
    18% above category average
    Twitter00 Ratings10.01 Ratings
    Facebook00 Ratings10.01 Ratings
    LinkedIn00 Ratings10.01 Ratings
    Google+00 Ratings10.01 Ratings
    Instagram00 Ratings10.01 Ratings
    Pinterest00 Ratings10.01 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Wildfire Interactive (Discontinued) and SocialBee
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    SocialBee
    8.0
    1 Ratings
    3% above category average
    Campaign success analytics00 Ratings8.01 Ratings
    Account management
    Comparison of Account management features of Wildfire Interactive (Discontinued) and SocialBee
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    SocialBee
    8.5
    1 Ratings
    7% above category average
    Role-based user permissions & privileges00 Ratings8.01 Ratings
    Mobile access00 Ratings9.01 Ratings
    Best Alternatives
    Wildfire Interactive (Discontinued)SocialBee
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    No answers on this topic
    Emplifi
    Score8.9 out of 10
    Enterprises
    No answers on this topic
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Wildfire Interactive (Discontinued)SocialBee
    Likelihood to Recommend
    2.0
    (4 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    7.9
    (3 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (1 ratings)
    10.0
    (1 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.5
    (2 ratings)
    10.0
    (1 ratings)
    Online Training
    8.5
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Wildfire Interactive (Discontinued)SocialBee
    Likelihood to Recommend
    Discontinued Products
    The transition to Google has been painful - key contacts are no longer available.
    Read full review
    SocialBee
    SocialBee is very ideal for busy individuals or small agencies that are not privileged with time. Social media management can be one of the most tedious tasks in anybody's business. SocialBee covers the majority of the tasks. Set it up once and you're done (practically forever) With all its powerful features though, it can be a little more complicated for a non-techie person. If your requirements are just simple post-scheduling, you can use other alternatives.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Facebook tab implementation. Allows you to easily create and produce functioning social tabs on your brands FB page.
    • Add voting, sweepstakes, poll functionality to your website. Easily implement these campaigns to increase user engagement and TOS.
    Read full review
    SocialBee
    • All major social platforms are available.
    • Posts can be organized per category, per client.
    • Hashtag organizer.
    • Links manager, with integrations to popular link shortener tools (we use Switchy, and it works smoothly)
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • More customization - Would like to have the ability to edit more without coding.
    Read full review
    SocialBee
    • Though it's not clunky, it can improve on the loading speeds while working.
    • The UI/UX can be further improved (nice and neat instead of big cards especially on the categories page)
    • I would love it if the scheduler can be expanded into 2-weeks or monthly range. So we can post categories that are on a 2x a month and 1x a month frequency.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

    During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price
    Read full review
    SocialBee
    No answers on this topic
    Usability
    Discontinued Products
    Very easy to use, almost anyone can learn how to build a comprehensive promotion.
    Read full review
    SocialBee
    Currently, SocialBee is the only software that we use for our social media clients, the confidence that we have for SB is above the fold. It saves us a lot of time and business management is easy because it's highly quantifiable with the client as to the number of posts, schedules, and results.
    Incentivized
    Read full review
    Reliability and Availability
    Discontinued Products
    I have never been kicked out of Wildfire service. Always up and running.
    Read full review
    SocialBee
    No answers on this topic
    Performance
    Discontinued Products
    Easy to perform tasks and quick to upload changes to your promotions.
    Read full review
    SocialBee
    No answers on this topic
    Support Rating
    Discontinued Products
    Phone and email support were always available to us when we needed it.
    Read full review
    SocialBee
    I have encountered their support just a couple of times since the platform is very straightforward for me. But on those occasions, it was so smooth. They responded to my concerns in just a few hours. Not too many companies offer that convenience nowadays. Plus, they do live webinars regularly which is totally amazing!
    Incentivized
    Read full review
    Online Training
    Discontinued Products
    Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.
    Read full review
    SocialBee
    No answers on this topic
    Implementation Rating
    Discontinued Products
    Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.
    Read full review
    SocialBee
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.
    Incentivized
    Read full review
    SocialBee
    SocialBee provides multiple features that you can get from other multiple different tools. It's kinda all in one solution for social media management. So cost-wise, it saves us a lot of money. It is also from a stable company with a sufficient MRR that helps with the security and development of the software.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • As with any social media management tool, there is a savings on labor hours (rather than doing the manual work)
    • Aggregating all content into one system creates efficiencies for content teams
    Incentivized
    Read full review
    SocialBee
    • It provides us higher margin because it requires minimal resources.
    • Lesser working time means more marketing and leads generation time.
    • Very cost efficient solution.
    Incentivized
    Read full review
    ScreenShots