Wildfire was a social media advertising management software application that was acquired but since discontinued by Google.
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Votigo
Score9 out of 10
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Votigo is a social media marketing and promotions platform allowing business of all sizes to acquire, engage, and manage their customers across social, mobile, and the web.
Customers include Starwood Hotels & Resorts Worldwide, Sony Online Entertainment, Kaiser-Permanente, NCM Fathom Events, Energizer, and GoPro.
If you want a fully integrated and customized solution Votigo is the way to go. But it is not a cheap or fast option. If you can work within the self service template it can be a fast, inexpensive option.
Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.
During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price
For a custom or API implementation I think it is a great option and they have great customer service. The self service option is too rigid and I need more application options and design customization
Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.
Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info