HiConversion is an online optimization platform that allows you to test multiple changes to your website's look, feel, and functionality across multiple pages, segments, targeting rules, and devices. It then automatically displays the top performing versions of your site to each of these groups.
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Open Web Analytics
Score9 out of 10
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Open Web Analytics is an open source web analytics software product licensed under GPL and provides website owners and developers with ways to add web analytics to their sites using simple Javascript, PHP, or REST based APIs. OWA also comes with support for tracking websites made with content management frameworks such as WordPress and MediaWiki.
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Pricing
HiConversion
Open Web Analytics
Editions & Modules
Community Edition
Sponsored Trial
Per website
Enterprise
Custom Quote
Based on revenue and traffic volume
No answers on this topic
Offerings
Pricing Offerings
HiConversion
Open Web Analytics
Free Trial
Yes
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
Optional
No setup fee
Additional Details
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More Pricing Information
Features
HiConversion
Open Web Analytics
Testing and Experimentation
Comparison of Testing and Experimentation features of HiConversion and Open Web Analytics
Feature
HiConversion
8.6
2 Ratings
2% above category average
Open Web Analytics
-
Ratings
a/b experiment testing
9.02 Ratings
00 Ratings
Split URL testing
8.01 Ratings
00 Ratings
Multivariate testing
8.02 Ratings
00 Ratings
Multi-page/funnel testing
9.02 Ratings
00 Ratings
Cross-browser testing
9.02 Ratings
00 Ratings
Mobile app testing
8.01 Ratings
00 Ratings
Test significance
9.02 Ratings
00 Ratings
Visual / WYSIWYG editor
8.01 Ratings
00 Ratings
Advanced code editor
8.02 Ratings
00 Ratings
Preview mode
8.02 Ratings
00 Ratings
Test duration calculator
9.01 Ratings
00 Ratings
Experiment scheduler
9.01 Ratings
00 Ratings
Experiment workflow and approval
9.01 Ratings
00 Ratings
Dynamic experiment activation
9.01 Ratings
00 Ratings
Client-side tests
9.02 Ratings
00 Ratings
Mutually exclusive tests
8.01 Ratings
00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of HiConversion and Open Web Analytics
Feature
HiConversion
8.3
2 Ratings
6% below category average
Open Web Analytics
-
Ratings
Standard visitor segmentation
8.01 Ratings
00 Ratings
Behavioral visitor segmentation
8.01 Ratings
00 Ratings
Traffic allocation control
9.02 Ratings
00 Ratings
Website personalization
8.02 Ratings
00 Ratings
Results and Analysis
Comparison of Results and Analysis features of HiConversion and Open Web Analytics
HiConversion is a great tool for checking your A/B landing pages and sales pages. With the click of a button, you can check your sales forecast page to see any text, images, pages, etc. which converts better. This is a great way to explore different ways of selling and see which one brings you the most sales. The interface is simple and easy to use.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Open Web Analytics is an opportunity for those that like to have skeletons for the start of customized solutions. The package offers several best practices set of features and functions. The possibilities add up to higher performance API for example from Google Analytics. The vast of additional features are of higher value because the market does not have other solutions. There are solutions around Open Web Analytics for example in SAP Design Studio that integrate beyond Content Management systems and attached Shops Systems to Warehousing, Logistics, and Deliverment Management. The market situation are covering all that is possible and has demand. The universality is implemented at the user interface and therefore unmatched and even robust for new kinds of visualization interfaces or input device types. A draw is that against payment system remains a security gap and data security and data safety might be a topic for each customer and user.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Allow us to do A/B and multivariate testing of various treatments on our website. We can see how individual changes perform and how they perform in conjunction with other tests on the site.
Provide data to see where in the sales funnel there is room for improvement and how tiny incremental changes at each stage can have a dramatic affect on our total sales.
Using their years of experience and knowledge of industry best practices, they help come up with both UX and UI suggestions for us to test for our specific site, audience and use cases.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have not used or fully evaluated any competitors. Our free trial with HiConversion was enough to convince us to move forward with them. They platform will easily pay for itself
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Google Analytics is the market leader for web analytics. The package offers search engine marketing that can be integrated into Open Web Analytics. The features and functions of Open Web Analytics compare close to Matomo Analytics. In terms of market share Google Analytics has all and the other two have very little and their other competitors have almost nothing. That changes in specialized markets. Google Analytics is everywhere and much more influential than other search engines because of that particular service. There had been a dying period for such web analytics software packages. There are three kinds of web analytics software packages. Free/open source like Open Web Analytics and Matomo, Proprietary like Urchin from Google, and hosted/software-as-a-service-packages like the market leader Google Analytics. I consider all as rather different in performance. Those closer to the busiest server are the best for traffic. Heat maps are well placed on the hosting server.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I was losing sales because I was not reaching out to all my potential customers, and HiConversion was able to help me improve my sales by using their test tool to create new predictive pages that work better.
The tool makes it easy to create pages, and the results are real-time, so I can see how I do and make changes in my campaigns as I go.
The tool was easy to get started with, and I see results, which is important to me.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info