Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HiConversion
Score 10.0 out of 10
N/A
HiConversion is an online optimization platform that allows you to test multiple changes to your website's look, feel, and functionality across multiple pages, segments, targeting rules, and devices. It then automatically displays the top performing versions of your site to each of these groups.N/A
PitchBook
Score 8.7 out of 10
Small Businesses (1-50 employees)
PitchBook is a resource for data, research, and insights spanning the global capital markets. Founded in 2007 and acquired by Morningstar in 2016, PitchBook's data on the private and public markets helps business professionals discover and execute opportunities.N/A
Pricing
HiConversionPitchBook
Editions & Modules
Community Edition
Sponsored Trial
Per website
Enterprise
Custom Quote
Based on revenue and traffic volume
Enterprise
Custom Pricing
Offerings
Pricing Offerings
HiConversionPitchBook
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
HiConversionPitchBook
Features
HiConversionPitchBook
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
HiConversion
8.6
2 Ratings
3% above category average
PitchBook
-
Ratings
a/b experiment testing9.02 Ratings00 Ratings
Split URL testing8.01 Ratings00 Ratings
Multivariate testing8.02 Ratings00 Ratings
Multi-page/funnel testing9.02 Ratings00 Ratings
Cross-browser testing9.02 Ratings00 Ratings
Mobile app testing8.01 Ratings00 Ratings
Test significance9.02 Ratings00 Ratings
Visual / WYSIWYG editor8.01 Ratings00 Ratings
Advanced code editor8.02 Ratings00 Ratings
Preview mode8.02 Ratings00 Ratings
Test duration calculator9.01 Ratings00 Ratings
Experiment scheduler9.01 Ratings00 Ratings
Experiment workflow and approval9.01 Ratings00 Ratings
Dynamic experiment activation9.01 Ratings00 Ratings
Client-side tests9.02 Ratings00 Ratings
Mutually exclusive tests8.01 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
HiConversion
8.3
2 Ratings
5% below category average
PitchBook
-
Ratings
Standard visitor segmentation8.01 Ratings00 Ratings
Behavioral visitor segmentation8.01 Ratings00 Ratings
Traffic allocation control9.02 Ratings00 Ratings
Website personalization8.02 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
HiConversion
8.5
2 Ratings
2% below category average
PitchBook
-
Ratings
Heatmap tool8.02 Ratings00 Ratings
Click analytics9.02 Ratings00 Ratings
Scroll maps8.01 Ratings00 Ratings
Form fill analysis8.01 Ratings00 Ratings
Conversion tracking9.02 Ratings00 Ratings
Goal tracking9.01 Ratings00 Ratings
Test reporting9.01 Ratings00 Ratings
Results segmentation9.02 Ratings00 Ratings
CSV export8.02 Ratings00 Ratings
Experiments results dashboard8.02 Ratings00 Ratings
Financial Research
Comparison of Financial Research features of Product A and Product B
HiConversion
-
Ratings
PitchBook
6.8
75 Ratings
9% below category average
Private Company Data00 Ratings8.074 Ratings
Industry-Specific Information00 Ratings6.872 Ratings
Independent Research Access00 Ratings6.764 Ratings
M&A Analysis00 Ratings6.768 Ratings
Supply Chain Data00 Ratings7.231 Ratings
ESG Data00 Ratings5.938 Ratings
Credit Ratings Reports00 Ratings5.736 Ratings
Macroeconomic News00 Ratings6.451 Ratings
Search Tools00 Ratings7.567 Ratings
Best Alternatives
HiConversionPitchBook
Small Businesses
Convert Experiences
Convert Experiences
Score 9.9 out of 10

No answers on this topic

Medium-sized Companies
Dynamic Yield
Dynamic Yield
Score 9.0 out of 10
S&P Capital IQ
S&P Capital IQ
Score 7.6 out of 10
Enterprises
Dynamic Yield
Dynamic Yield
Score 9.0 out of 10
S&P Capital IQ
S&P Capital IQ
Score 7.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HiConversionPitchBook
Likelihood to Recommend
10.0
(2 ratings)
8.8
(52 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
8.3
(44 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
10.0
(2 ratings)
Configurability
-
(0 ratings)
7.0
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
5.0
(1 ratings)
Product Scalability
-
(0 ratings)
10.0
(1 ratings)
Professional Services
-
(0 ratings)
5.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
5.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
5.0
(1 ratings)
User Testimonials
HiConversionPitchBook
Likelihood to Recommend
HiConversion
HiConversion is a great tool for checking your A/B landing pages and sales pages. With the click of a button, you can check your sales forecast page to see any text, images, pages, etc. which converts better. This is a great way to explore different ways of selling and see which one brings you the most sales. The interface is simple and easy to use.
Read full review
PitchBook
Appropriate: We will use Pitchbook, for example, when we need to screen for companies in a certain sector or when a keyword gets a priced funding round (Seed, Series A, B, C). Screening of deal as a way to benchmark prices of potential investments Screening of potential LPs based on past investments Challenging: Quickly pull analyst commentary on certian companies/events. consensus sales or prices Analyse non venture deals. for example in biotech, licensing deals are key ways to create value and always analysed in detailed. We will probabaly use dealbook or Cortellis for this
Read full review
Pros
HiConversion
  • Allow us to do A/B and multivariate testing of various treatments on our website. We can see how individual changes perform and how they perform in conjunction with other tests on the site.
  • Provide data to see where in the sales funnel there is room for improvement and how tiny incremental changes at each stage can have a dramatic affect on our total sales.
  • Using their years of experience and knowledge of industry best practices, they help come up with both UX and UI suggestions for us to test for our specific site, audience and use cases.
Read full review
PitchBook
  • Historical deal dynamics detailing pricing and financing as well as which parties worked on the transaction
  • Initial screenign on public and private comparables
  • Breadth of private companie details including descriptions, financials, etc.
  • Ability to filter / sort and eventually export details on private companies
Read full review
Cons
HiConversion
  • Nothing but Increase marketing to better explain the technology.
Read full review
PitchBook
  • The price is insane. Most of their competitors are free, and those that aren't are less than 5% the price of PitchBook.
  • The excel plugin is incredibly complicated and the formula builder function is awful. You cannot search easily to find formulas for things you don't already know (unless you ask support)
  • The UI is old, and they are slow to innovate. They need to add in a new incredible feature in the next year or two or my firm might move on, as it's getting harder to justify the price when competitors get better every year (signalnfx!) and PitchBook doesn't.
Read full review
Usability
HiConversion
No answers on this topic
PitchBook
I rely on PitchBook when researching potential investments, particularly in the tech and AI space. It’s an excellent tool for early-stage market analysis and becomes especially valuable when evaluating private or emerging startups. PitchBook provides all the essential company details—financials, funding history, valuations—which are critical for my work as an investment professional. The three points I took out is for the lack of market analysis framework and the lack of P&L data.
Read full review
Support Rating
HiConversion
No answers on this topic
PitchBook
The overall support for PitchBook is about average. It is not excellent for two primary reasons. First, PitchBook can run slow from time to time, and I cannot copy and paste from the Chrome extension. I have found neither of those issues to be a function of the computer I am using. However, the PitchBook support team has proved helpful on several occasions.
Read full review
Implementation Rating
HiConversion
No answers on this topic
PitchBook
did not participate
Read full review
Alternatives Considered
HiConversion
We have not used or fully evaluated any competitors. Our free trial with HiConversion was enough to convince us to move forward with them. They platform will easily pay for itself
Read full review
PitchBook
Really well - though I think Beauhurst has the edge on UK specific investments, and Bloomberg has the edge on immediate updates. I think PitchBook is better than fDi Markets though, I would definitely recommend purchasing a PitchBook license over fDi Markets - but in a policy area that isn’t considering international investment, I might go with Beauhurst.
Read full review
Scalability
HiConversion
No answers on this topic
PitchBook
we can give access to anyone interested
Read full review
Return on Investment
HiConversion
  • I was losing sales because I was not reaching out to all my potential customers, and HiConversion was able to help me improve my sales by using their test tool to create new predictive pages that work better.
  • The tool makes it easy to create pages, and the results are real-time, so I can see how I do and make changes in my campaigns as I go.
  • The tool was easy to get started with, and I see results, which is important to me.
Read full review
PitchBook
  • It has allowed us to be more targeted in our sales campaigns.
  • Great headhunting and market mapping data.
  • We have been in a very difficult hiring market so it hasn't given me the ROI I would have hoped, but that isn't PitchBook's fault!
Read full review
ScreenShots

PitchBook Screenshots

Screenshot of where PitchBook provides the critical insights needed to navigate complex decisions, from small asset allocation adjustments to multi-billion-dollar investments. PitchBook lets users stay informed on private and public market trends as well as company and deal updates specific to any focus.Screenshot of where to customize and visualize PitchBook data. Through the iOS or Android PitchBook app, users have the breadth and depth of private market data at their fingertips.