HiConversion vs. TargetBay

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HiConversion
Score 10.0 out of 10
N/A
HiConversion is an online optimization platform that allows you to test multiple changes to your website's look, feel, and functionality across multiple pages, segments, targeting rules, and devices. It then automatically displays the top performing versions of your site to each of these groups.N/A
TargetBay
Score 8.2 out of 10
Small Businesses (1-50 employees)
TargetBay is an ecommerce personalization tool that offers four key capabilities: Reviews & QA Automate review collection process by sending emails after every purchase and delivery. Moderate reviews to stop spammers and showcase only genuine user generated content Google rich snippets to improve product and website credibility In-line HTML lets you index your reviews and get visibility in all search engines Email…N/A
Pricing
HiConversionTargetBay
Editions & Modules
Community Edition
Sponsored Trial
Per website
Enterprise
Custom Quote
Based on revenue and traffic volume
No answers on this topic
Offerings
Pricing Offerings
HiConversionTargetBay
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
HiConversionTargetBay
Top Pros
Top Cons
Features
HiConversionTargetBay
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
HiConversion
8.6
2 Ratings
3% above category average
TargetBay
-
Ratings
a/b experiment testing9.02 Ratings00 Ratings
Split URL testing8.01 Ratings00 Ratings
Multivariate testing8.02 Ratings00 Ratings
Multi-page/funnel testing9.02 Ratings00 Ratings
Cross-browser testing9.02 Ratings00 Ratings
Mobile app testing8.01 Ratings00 Ratings
Test significance9.02 Ratings00 Ratings
Visual / WYSIWYG editor8.01 Ratings00 Ratings
Advanced code editor8.02 Ratings00 Ratings
Preview mode8.02 Ratings00 Ratings
Test duration calculator9.01 Ratings00 Ratings
Experiment scheduler9.01 Ratings00 Ratings
Experiment workflow and approval9.01 Ratings00 Ratings
Dynamic experiment activation9.01 Ratings00 Ratings
Client-side tests9.02 Ratings00 Ratings
Mutually exclusive tests8.01 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
HiConversion
8.3
2 Ratings
5% below category average
TargetBay
-
Ratings
Standard visitor segmentation8.01 Ratings00 Ratings
Behavioral visitor segmentation8.01 Ratings00 Ratings
Traffic allocation control9.02 Ratings00 Ratings
Website personalization8.02 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
HiConversion
8.5
2 Ratings
0% above category average
TargetBay
-
Ratings
Heatmap tool8.02 Ratings00 Ratings
Click analytics9.02 Ratings00 Ratings
Scroll maps8.01 Ratings00 Ratings
Form fill analysis8.01 Ratings00 Ratings
Conversion tracking9.02 Ratings00 Ratings
Goal tracking9.01 Ratings00 Ratings
Test reporting9.01 Ratings00 Ratings
Results segmentation9.02 Ratings00 Ratings
CSV export8.02 Ratings00 Ratings
Experiments results dashboard8.02 Ratings00 Ratings
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User Ratings
HiConversionTargetBay
Likelihood to Recommend
10.0
(2 ratings)
8.2
(2 ratings)
Usability
-
(0 ratings)
5.0
(1 ratings)
Support Rating
-
(0 ratings)
6.0
(1 ratings)
User Testimonials
HiConversionTargetBay
Likelihood to Recommend
HiConversion
HiConversion is a great tool for checking your A/B landing pages and sales pages. With the click of a button, you can check your sales forecast page to see any text, images, pages, etc. which converts better. This is a great way to explore different ways of selling and see which one brings you the most sales. The interface is simple and easy to use.
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TargetBay
If you want to use email to market to your customer base and you don't want to handle the weekly chore of creating and sending the emails, then TargetBay and in particular, Danielle is the way to go. If you are not interested in email marketing or you can take care of that in-house, then there may be better choices to handle your reviews. It is rare today to find a company as responsive and easy to work with as TargetBay.
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Pros
HiConversion
  • Allow us to do A/B and multivariate testing of various treatments on our website. We can see how individual changes perform and how they perform in conjunction with other tests on the site.
  • Provide data to see where in the sales funnel there is room for improvement and how tiny incremental changes at each stage can have a dramatic affect on our total sales.
  • Using their years of experience and knowledge of industry best practices, they help come up with both UX and UI suggestions for us to test for our specific site, audience and use cases.
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TargetBay
  • TargetBay has amazing chat support.
  • TargetBay has a great onboarding process.
  • TargetBay is very affordable compared to other programs that offer similar solutions.
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Cons
HiConversion
  • Nothing but Increase marketing to better explain the technology.
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TargetBay
  • There is always room for improvement, however, I find Target Bay to be cost effective.
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Usability
HiConversion
No answers on this topic
TargetBay
TargetBay, while it is a great tool and more than pays for itself, is not the most user-friendly and/or easy to use. Even our very tech-savvy employees have struggled through figuring out some of the work flows. While TargetBay's technical support team on chat is amazing, they are not always available and documentation on "how-to" user and or do XYZ on their platform needs improvement.
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Support Rating
HiConversion
No answers on this topic
TargetBay
If I could rate their chat support separately than their phone support, I would rate their chat support at an 8 or 9. Their chat support team, when online, can usually answer most any questions quickly and clearly. If they can't find the answer right away, they always follow up with an email providing you the help/assistance you need. However, their phone support is another story. I would rate the phone support a 4. Most of the times, while not all of the time, that we've had to talk with someone on the phone, we typically are left with more questions and/or not the answer we were looking for. I think this may be partially due to the language barrier, but either way it has pushed us to want to only use that chat option for support which, unfortunately, is more time-consuming.
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Alternatives Considered
HiConversion
We have not used or fully evaluated any competitors. Our free trial with HiConversion was enough to convince us to move forward with them. They platform will easily pay for itself
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TargetBay
We have used other customer review services in the past. I did not have the level of involvement with them like I do with Danielle and TargetBay. Email marketing is a major plus. And the PPC ads have been cost-effective. I am pleased with TargetBay and the results we have been getting since working with them.
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Return on Investment
HiConversion
  • I was losing sales because I was not reaching out to all my potential customers, and HiConversion was able to help me improve my sales by using their test tool to create new predictive pages that work better.
  • The tool makes it easy to create pages, and the results are real-time, so I can see how I do and make changes in my campaigns as I go.
  • The tool was easy to get started with, and I see results, which is important to me.
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TargetBay
  • We have seen a positive ROI with TargetBay. Once we get through Covid-19, it will be even better.
  • I know we are communicating with our customers on a regular basis, keeping Sign Art Etc in their minds as in-person events start happening again.
  • Emails we send are professional and creative. Much better than I would do.
  • PPC with TargetBay is better than what we see with Google Ads.
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ScreenShots