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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Hippo Video

    Score8.2 out of 10
    Small Businesses (1-50 employees)
    According to the vendor, Hippo Video is a DIY video personalization platform for businesses. The platform can be used to create and send mass in-video & hyper-personalized video email campaigns at scale to book more meetings, track opportunities, and close more deals effectively. Hippo Video has tailored workflows for marketing, email campaign, sales, and customer support processes. Merge data and video to deliver exceptional experiences that wow customers, and produce higher…

    $0

    per month

    Powtoon

    Score8.7 out of 10
    N/APowtoon is an online video creation platform used to turn any document or idea into a video. Its AI tools include Doc to Video, an AI scriptwriter, text-to-speech, and text to video.

    $49

    per month per user

    Pricing
    Hippo VideoPowtoon
    Editions & Modules
    Free
    $0
    per month
    Basic
    $29
    per month
    Starter
    $49
    per month
    Pro
    $99
    per month
    Growth
    $199
    per month
    Lite
    $49
    per month per user
    Professional
    $99
    per month per user
    Advanced
    $199
    per month per user
    Offerings
    Pricing Offerings
    Hippo VideoPowtoon
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Discounts available for annual billing and educational institutions.
    More Pricing Information
    Community Pulse
    Hippo VideoPowtoon
    Considered Both Products
    Hippo Video
    No answer on this topic
    Powtoon
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    12 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    11 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    12 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    11 Answers
    Implementation went as expected
    No answers on this topic
    91%
    Implementation went as expected
    10 Answers
    Best Alternatives
    Hippo VideoPowtoon
    Small Businesses
    Vyond
    Score8.4 out of 10
    iMovie
    Score10 out of 10
    Medium-sized Companies
    Vyond
    Score8.4 out of 10
    iMovie
    Score10 out of 10
    Enterprises
    Vyond
    Score8.4 out of 10
    Adobe Premiere Pro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Hippo VideoPowtoon
    Likelihood to Recommend
    10.0
    (3 ratings)
    7.0
    (12 ratings)
    Support Rating
    8.0
    (1 ratings)
    8.7
    (3 ratings)
    User Testimonials
    Hippo VideoPowtoon
    Likelihood to Recommend
    Hippo Video
    If you're trying to do outreach, it's tough to be different. Cold emails are helpful, but so many people use the same templates or intricate automation in general that many buyers have cold email blindness. If you are trying to reach new prospects or communicate better with your clients, video adds a layer of sophistication that makes a difference. If you just want massive campaigns and are scared of showing your face, avoid Hippo Video.
    Incentivized
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    Powtoon
    Powtoon is a very capable suite of tools that help a developer create training videos that look way better than they should. I've used it to create fun, attention-getting commercials for new topics, I've used it to enhance what would otherwise be boring step-by-step tutorials, and I've used it to create all manner of "Explainer videos" for all kinds of topics - this is where it EXCELS! In my opinion, its biggest limitations are limits on imported video (max of 90 seconds), which mean that you have to do a lot of extra work to break up and import anything of substantive length. And because it presents your personal library of imported images and audio ONLY sequentially, it's VERY LIMITED in the re-usability of those assets - it's way faster to just import a new instance of an image and audio than to try to find it in your library.
    Incentivized
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    Pros
    Hippo Video
    • Records videos screen record/webcam.
    • Send sales messages.
    • Send support messages.
    • Team communication.
    • Helps collect testimonials.
    Incentivized
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    Powtoon
    • Powtoon is very easy to use; no previous experience is needed.
    • It has a lot of features (images, backgrounds, videos, sounds, etc.)
    • It automatically saves your work
    • After you have created your video, you can download it to your computer in different resolutions
    Incentivized
    Read full review
    Cons
    Hippo Video
    • Need an offline version to work
    • Need more video effects
    • More tutorials will be helpful
    Incentivized
    Read full review
    Powtoon
    • Comparing it to Vyond, it is more time consuming to make videos. The timeline could be easier to understand.
    • They recently started upcharging to use some scenes. This has made updating some of my videos challenging as the scenes that were included as part of my plan are now an upgrade to use.
    • They don't have a voice over option. I have actually taken some of the videos out of the platform over to Vyond to add voiceover.
    • Some items they have introduced, like turning a powerpoint into a video really don't work.
    Incentivized
    Read full review
    Support Rating
    Hippo Video
    Hippo Video is in India. They answer your questions but they do take a little time. Not sure if they're a big team but they do respond to important messages. They also use their own tool for support and will show you how to fix the problems that you're having.
    Incentivized
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    Powtoon
    I have never needed the support feature. As I mentioned, everything was intuitive to me however I have taught myself Adobe, Final Cut and iMovie so most of these programs became intuitive.
    Incentivized
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    Alternatives Considered
    Hippo Video
    Loom is an excellent tool, and I have nothing to say against it, but I feel Hippo Video has an edge on the Marketing/Sales focus that is key for my organizations. Bonjoro is also a good choice, but I noticed a focus on Customer Service and just building relationships with existing clients, which is okay, but for our purposes, we needed a more go-to-market-oriented tool.
    Incentivized
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    Powtoon
    Powtoon has the advantage over traditional video editing software in terms of the library of characters and elements that can be easily dragged and dropped onto the canvas. Powtoon is easier to use and has a more intuitive user interface than Vyond.
    Incentivized
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    Return on Investment
    Hippo Video
    • Greater marketing reach
    • Easy testimonials obtained
    • Worth the price
    • Less effects to create variety
    Incentivized
    Read full review
    Powtoon
    • We don't have to spend money on traveling to a location to do an actual live shoot.
    • I'm spending less time on hand animating videos.
    • We used these to create teaser videos for our professional development offerings. I believe because of the captivating graphics, we had a lot more people driven to our site.
    Incentivized
    Read full review
    ScreenShots

    Hippo Video Screenshots

    Screenshot of Video personalizationScreenshot of Personalized Video email campaignsScreenshot of Mobile optimizedScreenshot of Player branding and lead generationScreenshot of Video analyticsScreenshot of Personalized Emails