Hotjar vs. Sprig

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Hotjar
Score 8.1 out of 10
N/A
Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers and product marketers. Hotjar was acquired by Contentsquare September 2021, and is now a Contentsquare brand.
$39
per month 100 daily sessions
Sprig
Score 7.9 out of 10
N/A
Sprig (formerly UserLeap) headquartered in San Francisco offers user research technology that helps research and product teams learn from their customers in real-time and deliver product experiences. Sprig is used to ensure user research happens early and often throughout the product development process, so as to build customer-centric products that deliver a sustainable competitive advantage. The research platform enables teams to pull the customer into every product decision with fast and…
$175
per month
Pricing
HotjarSprig
Editions & Modules
Hotjar Observe - Plus
$39
per month 100 daily sessions
Hotjar Ask - Plus
$59
per month 250 monthly responses
Hotjar Ask - Business
$79
per month Starting from 500 monthly responses
Hotjar Observe - Business
$99
per month Starting from 500 daily sessions
Hotjar Scale - Business
$213
per month Starting from 500 daily sessions
Hotjar Ask - Scale
Contact Sales
per month unlimited volume
Free
$0
per month
Starter
$175
per month
Enterprise
Custom Pricing
per year
Offerings
Pricing Offerings
HotjarSprig
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual pricing.
More Pricing Information
Community Pulse
HotjarSprig
Considered Both Products
Hotjar

No answer on this topic

Sprig
Chose Sprig
Sprig allows users to record video (either on their screen or their webcam) on their mobile devices. Once you have integrated it into your website, you can easily deploy any questionnaire on any page of your website.
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
HotjarSprig
Small Businesses
Smartlook
Smartlook
Score 8.5 out of 10
Mixpanel
Mixpanel
Score 8.7 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 8.8 out of 10
Quantum Metric
Quantum Metric
Score 8.5 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.7 out of 10
Quantum Metric
Quantum Metric
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HotjarSprig
Likelihood to Recommend
8.7
(101 ratings)
8.5
(2 ratings)
Likelihood to Renew
5.1
(2 ratings)
-
(0 ratings)
Usability
9.7
(6 ratings)
9.5
(2 ratings)
Support Rating
9.6
(4 ratings)
8.6
(2 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
HotjarSprig
Likelihood to Recommend
Contentsquare
Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
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Sprig
We help our digital team and seo team to optimize the website based on the data we get from the tool which ultimately results in better page views, time spent on a web page & low bounce rate
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Pros
Contentsquare
  • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
  • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
  • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
  • Hotjar has a poll function, so you can have polls on your website.
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Sprig
  • User Journeys.
  • User research.
  • Prototyping.
  • Unmoderated testing.
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Cons
Contentsquare
  • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
  • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
  • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
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Sprig
  • Website optimization which helps us generate more leads
  • Increased sales due to tracking & detailed view of our customer journey
  • Reporting & analytics
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Likelihood to Renew
Contentsquare
Even though the heat maps and user recordings were useful, our website was significantly slowed down after we installed Hotjar, so much so, that it took over a minute for our blog to load. The data that we gathered was not worth the length that it took our website to load.
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Sprig
No answers on this topic
Usability
Contentsquare
So easy and simple to use! Straightforward anyone in the team is able to easily go in and set up anything in Hotjar. The UI is really simple. Whenever you give feedback to Hotjar they continously take on board the feedback and improve the tool.
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Sprig
Sprig is ideal for high-traffic websites. Few people (passively and actively) provide feedback when asked. Therefore, before you get this tool, you need to make sure you measure your website's traffic and decide if it's worth investing in it. This tool is recommended for any e-commerce site for post-purchase research after the purchase is complete.
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Support Rating
Contentsquare
Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
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Sprig
I never have the problem with the support team. They solve my problems on time
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Alternatives Considered
Contentsquare
HotJar was selected for a few reasons:
  • Video Capture - HotJars video capture of user sessions is nothing short of amazing. It is so useful (not to mention cool) to see, in real time, how users interact with our software. It makes our jobs so much easier and more enjoyable to get this type of d
  • User Surveys - The ease and flexibility of surveys we can make available on our website are an awesome tool to get additional data.
  • Simple implementation - Adding a very small amount of code to our website gives us the ability to use all of HotJars features without having to touch our code again.
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Sprig
Sprig allows users to record video (either on their screen or their webcam) on their mobile devices. Once you have integrated it into your website, you can easily deploy any questionnaire on any page of your website.
Read full review
Return on Investment
Contentsquare
  • We have fixed many issues, for example, checkout usability problems with the video recording feature. You can catch bugs and get an overall idea of how a particular page is working.
  • Polls have helped us pair intent with the video sessions, so we can understand better why certain users answered different things. You get greedy and try to ask everything but that won't work. Keep it simple and it will give you small but important insights.
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Sprig
  • It is good and does the work properly as promised
  • User interface is modern
  • No lag and frequent maintenance updates
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ScreenShots

Sprig Screenshots

Screenshot of In-product SurveysScreenshot of ReplaysScreenshot of Prototype TestsScreenshot of AI Analysis