ICP Lens vs. Troops

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ICP Lens
Score 0.0 out of 10
N/A
ICP Lens is a CRM-neutral revenue intelligence and account scoring platform for B2B SaaS and technology companies. The product helps sales, marketing, and revenue teams analyze customer and deal data to identify which accounts, segments, buyer roles, countries, industries, and acquisition channels generate the highest-value customers. Core Use Case ICP Lens is designed for teams that already have customer or CRM data but lack a clear, data-driven view of their…
$49
per month
Troops
Score 9.0 out of 10
N/A
Troops is a sales pipeline tool that uses artificial intelligence to enable users to configure Salesforce reports, set up notifications and alerts, and search for and edit Salesforce records from within Slack. Examples of companies using Troops include Square, Flexport, Looker, InVision, and HubSpot.N/A
Pricing
ICP LensTroops
Editions & Modules
Starter
$49
per month
Growth
$179
per month
Scale
$479
per month
No answers on this topic
Offerings
Pricing Offerings
ICP LensTroops
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual billing.
More Pricing Information
Community Pulse
ICP LensTroops
User Ratings
ICP LensTroops
Likelihood to Recommend
-
(0 ratings)
8.0
(9 ratings)
Support Rating
-
(0 ratings)
8.5
(5 ratings)
User Testimonials
ICP LensTroops
Likelihood to Recommend
ICP Lens
No answers on this topic
Troops, Inc.
If you use a CRM (Salesforce, Hubspot, etc.), and a work communication system (Slack, Teams), this product will be extremely helpful
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Pros
ICP Lens
No answers on this topic
Troops, Inc.
  • Troops does a great job of bringing efficiency to the workplace. I am able to jump right to certain deals and learn details of the deals that are coming in straight from Slack. Getting all that info quickly and all in one place has been crucial for our team.
  • Troops does an awesome job of notifying me when signals are shown in my accounts. It lets me focus my attention on the more important accounts, and helps me find what accounts are in the news.
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Cons
ICP Lens
No answers on this topic
Troops, Inc.
  • One thing I would like is more customization regarding the notifications I receive. Letting a user make edits to the certain notifications they get could be nice.
  • Troops opens a new tab/browser every time I click on a new lead. It makes things difficult to organize with multiple tabs open.
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Support Rating
ICP Lens
No answers on this topic
Troops, Inc.
Every time I have had a question, challenge, or looked to submit feedback, the team was ready to live chat or hop on a phone call to discuss.
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Alternatives Considered
ICP Lens
No answers on this topic
Troops, Inc.
We looked at the native Salesforce "integration" with Slack, but it was brief. Troops was so much stronger that it wasn't much of a consideration.
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Return on Investment
ICP Lens
No answers on this topic
Troops, Inc.
  • Accurate forecasting.
  • Streamlines our agenda.
Read full review
ScreenShots

ICP Lens Screenshots

Screenshot of Smart Insights
Revenue intelligence insights, including revenue gaps, churn risk, best-performing channels, top geographies, buyer patterns, and recommended actions based on ICP analysis.Screenshot of Account Scoring
Ranks accounts by ICP score, LTV, fit tier, and behavioral signals such as fast onboarding, power usage, long tenure, and expansion activity.Screenshot of Buyer Personas
Identifies the buyer titles, roles, contact countries, and departments most commonly associated with best-fit accounts and high-value deals.Screenshot of Deal Intelligence
Analyzes closed-won deal performance, including average deal size, median deal size, expansion revenue, deal size distribution, and sales cycle by account tier.Screenshot of Geography Intelligence
Visualizes account distribution by region and country, showing account HQ locations, best-fit density, regional LTV, and geography-based revenue opportunities.Screenshot of Executive Dashboard
Provides an executive-level summary of ICP health, revenue concentration, revenue at risk, average LTV, recommended focus areas, portfolio composition, and revenue split by account fit.