ICP Lens vs. Troops

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ICP Lens
Score 0.0 out of 10
N/A
ICP Lens is a CRM-neutral revenue intelligence and account scoring platform for B2B SaaS and technology companies. The product helps sales, marketing, and revenue teams analyze customer and deal data to identify which accounts, segments, buyer roles, countries, industries, and acquisition channels generate the highest-value customers. Core Use Case ICP Lens is designed for teams that already have customer or CRM data but lack a clear, data-driven view of their…
$49
per month
Troops
Score 9.0 out of 10
N/A
Troops is a sales pipeline tool that uses artificial intelligence to enable users to configure Salesforce reports, set up notifications and alerts, and search for and edit Salesforce records from within Slack. Examples of companies using Troops include Square, Flexport, Looker, InVision, and HubSpot.N/A
Pricing
ICP LensTroops
Editions & Modules
Starter
$49
per month
Growth
$179
per month
Scale
$479
per month
No answers on this topic
Offerings
Pricing Offerings
ICP LensTroops
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual billing.
More Pricing Information
Community Pulse
ICP LensTroops
Considered Both Products
ICP Lens

No answer on this topic

Troops
Chose Troops
We looked at the native Salesforce "integration" with Slack, but it was brief. Troops was so much stronger that it wasn't much of a consideration.
Chose Troops
The only technology that does similar stuff is SalesForce. The difference is that it is a lot more of a manual process only using SalesForce. Troops streamline the process; it works on top of Salesforce and brings all the import sales info all to your Slack. I recommend Troops …
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ICP LensTroops
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All AlternativesView all alternativesView all alternatives
User Ratings
ICP LensTroops
Likelihood to Recommend
-
(0 ratings)
8.0
(0 ratings)
Support Rating
-
(0 ratings)
8.5
(0 ratings)
User Testimonials
ICP LensTroops
Likelihood to Recommend
No answers on this topic
If you use a CRM (Salesforce, Hubspot, etc.), and a work communication system (Slack, Teams), this product will be extremely helpful
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Pros
No answers on this topic
  • Troops reduces the amount of time reps spend in SFDC
  • Troops reminds users to log calls at the end of every day for better compliance
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Cons
No answers on this topic
  • One thing I would like is more customization regarding the notifications I receive. Letting a user make edits to the certain notifications they get could be nice.
  • Troops opens a new tab/browser every time I click on a new lead. It makes things difficult to organize with multiple tabs open.
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Support Rating
No answers on this topic
I personally haven't had to deal with Troops customer support. However, I went to a Troops hosted event in Santa Monica recently and it was amazing!
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Alternatives Considered
No answers on this topic
We looked at the native Salesforce "integration" with Slack, but it was brief. Troops was so much stronger that it wasn't much of a consideration.
Read full review
Return on Investment
No answers on this topic
  • The biggest positive has to be the time put back in my day.
Read full review
ScreenShots

ICP Lens Screenshots

Screenshot of Smart Insights
Revenue intelligence insights, including revenue gaps, churn risk, best-performing channels, top geographies, buyer patterns, and recommended actions based on ICP analysis.Screenshot of Account Scoring
Ranks accounts by ICP score, LTV, fit tier, and behavioral signals such as fast onboarding, power usage, long tenure, and expansion activity.Screenshot of Buyer Personas
Identifies the buyer titles, roles, contact countries, and departments most commonly associated with best-fit accounts and high-value deals.Screenshot of Deal Intelligence
Analyzes closed-won deal performance, including average deal size, median deal size, expansion revenue, deal size distribution, and sales cycle by account tier.Screenshot of Geography Intelligence
Visualizes account distribution by region and country, showing account HQ locations, best-fit density, regional LTV, and geography-based revenue opportunities.Screenshot of Executive Dashboard
Provides an executive-level summary of ICP health, revenue concentration, revenue at risk, average LTV, recommended focus areas, portfolio composition, and revenue split by account fit.