InboundWriter vs. Powtoon

I think most users have found that InboundWriter is every bit worth what you pay for it. At a freemium model, it's affordable and helpful in analyzing your posts for SEO direction. It is particularly well suited for getting focused terms on specific topics, and less on more general terms.

Incentivized

Powtoon is a very capable suite of tools that help a developer create training videos that look way better than they should. I've used it to create fun, attention-getting commercials for new topics, I've used it to enhance what would otherwise be boring step-by-step tutorials, and I've used it to create all manner of "Explainer videos" for all kinds of topics - this is where it EXCELS! In my opinion, its biggest limitations are limits on imported video (max of 90 seconds), which mean that you have to do a lot of extra work to break up and import anything of substantive length. And because it presents your personal library of imported images and audio ONLY sequentially, it's VERY LIMITED in the re-usability of those assets - it's way faster to just import a new instance of an image and audio than to try to find it in your library.

Incentivized

• Very easy to use and follow direction.
• The price is right for this freemium Wordpress plugin.
• Helps discover what content and keywords are popular around your subject matter.

Incentivized

• Powtoon is very easy to use; no previous experience is needed.
• It has a lot of features (images, backgrounds, videos, sounds, etc.)
• It automatically saves your work
• After you have created your video, you can download it to your computer in different resolutions

Incentivized

• Sometimes tough to decide what direction to follow without keyword stuffing your content.
• Colleagues have complained about the Document Score being unreliable at times.
• It's only as good as the information you put into it and lacks the ability to give you more high level though leadership terms/topics.

Incentivized

• Comparing it to Vyond, it is more time consuming to make videos. The timeline could be easier to understand.
• They recently started upcharging to use some scenes. This has made updating some of my videos challenging as the scenes that were included as part of my plan are now an upgrade to use.
• They don't have a voice over option. I have actually taken some of the videos out of the platform over to Vyond to add voiceover.
• Some items they have introduced, like turning a powerpoint into a video really don't work.

Incentivized

The InboundWriter support is certainly sufficient for the type of troubleshooting you may encounter when using the tool. There are chats and forums available with best practices or knowledge share. For bigger issues, even WordPress can serve as a support system for getting to the answer quickly. Luckily, you're more likely to find that it is a very intuitive tool that is easy to use.

Incentivized

I have never needed the support feature. As I mentioned, everything was intuitive to me however I have taught myself Adobe, Final Cut and iMovie so most of these programs became intuitive.

Incentivized

While Yoast is also very useful as a free WordPress plugin that helps up your SEO game, where it stops at just providing direction for your meta data, like titles and descriptions, InboundWriter takes your search engine reach a bit further and helps you create relevant content for your industry that targets the right keywords and topics.

Incentivized

Powtoon has the advantage over traditional video editing software in terms of the library of characters and elements that can be easily dragged and dropped onto the canvas. Powtoon is easier to use and has a more intuitive user interface than Vyond.

Incentivized

• InboundWriter has helped us craft more SEO-driven content and balance our keyword usage.
• InboundWriter has also helped us hone in on the specific topics we should be covering for our industry.
• Overall, it has helped us achieve our goals of creating pillar content and driving more organic traffic.

Incentivized

• We don't have to spend money on traveling to a location to do an actual live shoot.
• I'm spending less time on hand animating videos.
• We used these to create teaser videos for our professional development offerings. I believe because of the captivating graphics, we had a lot more people driven to our site.

Incentivized