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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Influ2

    Score8.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level. The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board. Influ2 platform allows users…N/A

    Reachdesk

    Score6.8 out of 10
    N/AReachdesk in London provides a direct mail marketing solution.N/A
    Pricing
    Influ2Reachdesk
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Influ2Reachdesk
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPricing is based on the number of people targeted by a client.—
    More Pricing Information
    Community Pulse
    Influ2Reachdesk
    Considered Both Products
    Influ2
    No answer on this topic
    Reachdesk
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    80%
    Would buy again
    4 Answers
    Delivers good value for the price
    No answers on this topic
    80%
    Delivers good value for the price
    4 Answers
    Happy with the feature set
    No answers on this topic
    80%
    Happy with the feature set
    4 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    80%
    Lived up to sales and marketing promises
    4 Answers
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Influ2Reachdesk
    Engagement
    Comparison of Engagement features of Influ2 and Reachdesk
    Feature
    Influ2
    8.9
    2 Ratings
    20% above category average
    Reachdesk
    -
    Ratings
    Automated routing and prioritization10.01 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Engagement data tracking9.62 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Influ2 and Reachdesk
    Feature
    Influ2
    9.7
    2 Ratings
    30% above category average
    Reachdesk
    -
    Ratings
    Ad campaign creation9.72 Ratings00 Ratings
    Display advertising10.01 Ratings00 Ratings
    Social advertising9.72 Ratings00 Ratings
    Ad reporting and analytics9.32 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Influ2 and Reachdesk
    Feature
    Influ2
    10.0
    1 Ratings
    34% above category average
    Reachdesk
    -
    Ratings
    Behavioral visitor segmentation10.01 Ratings00 Ratings
    ABM sales intelligence10.01 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Influ2 and Reachdesk
    Feature
    Influ2
    10.0
    1 Ratings
    29% above category average
    Reachdesk
    -
    Ratings
    Automated workflow & orchestration10.01 Ratings00 Ratings
    Best Alternatives
    Influ2Reachdesk
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    No answers on this topic
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    PFL Direct Mail Platform
    Score9 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    PFL Direct Mail Platform
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Influ2Reachdesk
    Likelihood to Recommend
    9.7
    (4 ratings)
    6.0
    (5 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Influ2Reachdesk
    Likelihood to Recommend
    Influ2
    We’ve seen a huge engagement boost in our person-based campaigns, compared to traditional ABM campaigns.
    Incentivized
    Read full review
    Reachdesk
    It is well suited for employees that are sending products, samples, gift cards, or swag to customers, prospects, or partners constantly. It helps speed up and streamline that process a considerable amount. This helps with brand recognition, onboarding new partners, and keeping customers happy! This has helped my company increase sales activity and increase business as well.
    Incentivized
    Read full review
    Pros
    Influ2
    • We only spend money on targeting relevant people, our decision makers
    • We get to see who is engaging with our content and identify engaged prospects that our sales should go after
    • We had a noticeable drop of CPL under the guidance of Influ2 customer success
    Incentivized
    Read full review
    Reachdesk
    • Help us standout.
    • Leave a lasting impression.
    • Build relationships with customers.
    Incentivized
    Read full review
    Cons
    Influ2
    • No integration with Mailchimp.
    Incentivized
    Read full review
    Reachdesk
    • Clunky campaign in my experience
    • Unintuitive interface, in my opinion
    • Bad warehousing in my experience
    Read full review
    Alternatives Considered
    Influ2
    When talking about specifically ABM INFLU2 ranks on first for me as it is easy to use and setup in accordance with other software. Also the leads generated are quality leads. Each campaign can be personalized and reports of each campaign give a detailed idea of how the campaign has performed.
    Incentivized
    Read full review
    Reachdesk
    We selected Reachdesk because from a capability standpoint, they were very similar but Reachdesk had much better pricing.
    Incentivized
    Read full review
    Return on Investment
    Influ2
    • We are using Influ2 to generate demand, identify the most engaged contacts from the target audience and pass them to sales. Since we offer a variety of products, Influ2 also lets us identify buyer intent in a particular product and reach out to the prospect with the right value.
    Incentivized
    Read full review
    Reachdesk
    • Significantly increased pipeline and huge ROI
    • Allowed us to scale ABM rapidly
    Incentivized
    Read full review
    ScreenShots

    Influ2 Screenshots

    Screenshot of Building a custom audience.
Audiences are created by criteria or by uploading a list as a file, or by simply connecting a CRM systemScreenshot of Reviewing the audience.
The list can be viewed and any edits can be applied as needed.Screenshot of Uploading banners.
Banners in required dimensions can be added, and will be placed across Google Ads, LinkedIn, Facebook, Twitter, Yahoo, and other platforms.Screenshot of Uploading videos.
Videos in required dimensions can be added and will be shared across media platforms.Screenshot of Tracking engagement across all the campaigns.
Impressions, clicks, and visits of every person that has been reached across all the campaigns are tracked.Screenshot of Campaign performance.
Campaign engagements are monitored from a dashboard.

    Reachdesk Screenshots

    Screenshot of Address confirmation: To reach people no matter where they are and let them choose where they want to receive their gift with an email addressScreenshot of Reachdesk for People: To show a team how much they are valued and create a culture of appreciation with personalized gifting to celebrate life and work milestones, or as rewards at the end of a demanding projectScreenshot of Reachdesk for events: To create unforgettable virtual experiences, or ship swag directly to an in-person event venue without having to worry about logistics