KeywordSpy vs. MarketMuse

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
KeywordSpy
Score 9.0 out of 10
N/A
N/AN/A
MarketMuse
Score 9.2 out of 10
N/A
MarketMuse is a search engine marketing platform built around features such as site auditing, content quality grading, and content analysis.
$0
per month
Pricing
KeywordSpyMarketMuse
Editions & Modules
No answers on this topic
Free
$0.00
per month
Standard
$149.00
per month
Premium
$999.00
per month
Offerings
Pricing Offerings
KeywordSpyMarketMuse
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
KeywordSpyMarketMuse
SEO
Comparison of SEO features of Product A and Product B
KeywordSpy
7.7
1 Ratings
1% below category average
MarketMuse
-
Ratings
Keyword analysis9.01 Ratings00 Ratings
Backlink management5.01 Ratings00 Ratings
SERP ranking tracking9.01 Ratings00 Ratings
Page grader4.01 Ratings00 Ratings
Competitive analysis9.01 Ratings00 Ratings
Site audit / diagnostics9.01 Ratings00 Ratings
Task management9.01 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
KeywordSpy
6.0
1 Ratings
24% below category average
MarketMuse
-
Ratings
Local SEO9.01 Ratings00 Ratings
Social SEO3.01 Ratings00 Ratings
Mobile SEO3.01 Ratings00 Ratings
Global SEO9.01 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
KeywordSpy
8.0
1 Ratings
6% below category average
MarketMuse
-
Ratings
Multi-domain support9.01 Ratings00 Ratings
Integration with web analytics tools7.01 Ratings00 Ratings
Best Alternatives
KeywordSpyMarketMuse
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Pexels
Pexels
Score 9.7 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Pexels
Pexels
Score 9.7 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
Pexels
Pexels
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KeywordSpyMarketMuse
Likelihood to Recommend
9.0
(1 ratings)
8.7
(7 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
KeywordSpyMarketMuse
Likelihood to Recommend
KeywordSpy
KeywordSpy is appropriate for most Internet Market research companies. I would not suggest it for a corporate marketing department unless it's a company with a very larger budget. This is also not a tool for small freelancers even though there is a free option, to get the best benefit of KeywordSpy it's best to use most of its features and options and this can get pricey.
Read full review
MarketMuse
As I am a content marketer, every day I have to fight to get top-ranked for my articles. So, SEO should be perfect. For my content side of SEO, MarketMuse is a lifesaver to me. It helps me to plan my content, get the score of my content, and the suggestion to optimize my articles. It saves my time and money too.
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Pros
KeywordSpy
  • track and give details on specified Keyword
  • Determine competitors within a specified Keyword
  • Advise other keyword competitors may be targeting
  • provided competitive information regarding the targeted keyword e.g copies of an ad campaign
  • Allow very deep and granular keyword research and competitive research re the domains and targeted keyword
Read full review
MarketMuse
  • Availability of content inventory on MarketMuse makes it easy to measure the quality of the content before uploading or updating it.
  • With AI-generated content, I am able to write and upload content like a pro that has high-ranking keywords.
  • Identifying key topics and subtopics while creating content to upload on the blog saves a lot of time.
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Cons
KeywordSpy
  • Broaden its user access
  • Sometimes the results volume can be over whelming, maybe a summary tool could be provided?
Read full review
MarketMuse
  • Would be nice if the connect feature was domain swappable
  • A better way to save and import queries would be nice
  • Having some writing tool integrations would be nice
Read full review
Support Rating
KeywordSpy
No answers on this topic
MarketMuse
The support I have received from all MarketMuse staff at each step of the process has been excellent. They are very friendly, quick to assist, and also provide really good training to teach you how to use their product. Additionally, their own blog is a wealth of information regarding different aspects of content marketing, from articles to video interviews.
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Alternatives Considered
KeywordSpy
Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also don't integrate with each other. KeywordSpy makes your research easier and more efficient.
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MarketMuse
MarketMuse is more cost-effective than BrightEdge and does more for writers and editors that are strictly focused on content. It keeps people in one system after their first draft. Writers and editors do not need to go into multiple tools to look things up manually, saving valuable time. This enables them to produce more content more quickly.
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Return on Investment
KeywordSpy
  • Can get pricey because of its pricing model
  • Applicable to a limited geographical clientele, therefore, restricting service access or subscribers
  • powerful SEO and competitive research tool, therefore, giving the use significant competitive advantages from the data outputs
  • Allows you to track keyword and domains and therefore a time saver
Read full review
MarketMuse
  • Competitor research and keyword research has enabled us to determine the best content to improve our SEO.
  • Improving the brand of our agency on search engines has enabled us to reach more buyers.
  • Creating high-ranking SEO content has improved digital marketing in the cloud that turns prospects into buyers.
Read full review
ScreenShots

MarketMuse Screenshots

Screenshot of MarketMuse Research allows you to plug in topics you want to rank for and extracts powerful data points like volume, seasonality trends, CPC, topic variants, current distribution, and suggested distribution so you know exactly what you need to do to win in the SERP.Screenshot of MarketMuse Compete delivers a heat map of your competitors' coverage of any given topic so you can locate hidden opportunities and take advantage of their blind spots.Screenshot of MarketMuse Inventory (Topics View) gives you a bird's-eye view of your competitive advantage and tells you your personalized difficulty score, so you can action on your ripest opportunities and make progress with relative ease.