TargetX, from Liaison vs. RedShelf

Most of the reason I'd recommend the solution is for their email capabilities. The email builder is par excellence, almost if not more competitive than capabilities provided by some actual Email Marketing solutions. Additionally, it runs on Salesforce, and thus allows for automated emails and campaigns with information integrated into them from SF records. It is truly remarkable and a very well-developed capability.

Incentivized

RedShelf has been great in a higher ed environment to help connect students to textbook and publisher materials. It has helped make the process of purchasing/accessing those materials so much easier for students. I am at an institution now where we don't have RedShelf, and the faculty and students are regularly frustrated with this process, so I'll be looking to get us a license here soon. RedShelf is particularly useful if instructors are using various different types of materials from different publishers. However, if an institution was only using Cengage Unlimited for example (that is a service where students will just pay for access to that site and all the books/materials for all of their courses would be accessible on there), that would be a time where I would think RedShelf wouldn't provide you with as much benefit. That being said, we may be using RedShelf in a very specific manner, and it may be able to provide us more ability/features that we haven't taken full advantage of.

Incentivized

• Bulk Email
• Analytics
• Event Management
• 3rd party product bundling & support

Incentivized

• Provides access with or without internet connection to read your books.
• You can access the application from your mobile device, tablets, or desktop computers.
• Streamlines the distribution of e-books, e-textbooks, and other digital content.

Incentivized

• When sending large volumes of email the campaigns can be slow to send
• The events functions are not as robust as some of the competition
• Their telemarketing component has not been updated in a while and leaves a bit for current call centers.

Incentivized

• Waiting for a course management tool to streamline the process. It's in the works and a tall order since all clients approach the process differently.
• A little bit of a stumble with a recent software rollout for day one access roll out, but at least it was intuitive to work through

Incentivized

Given that it's an older solution and addresses a lot more use cases, there's a lot more bulk and technical debt in the solution. This may make it overwhelming for first-time users and administrators. The email builder though is truly par excellence.

Incentivized

I don't believe I'd used many products that are similar to RedShelf.

Incentivized

• Increases in enrollment!
• More efficient funnel

Incentivized

• It is a great provider of affordable digital learning materials that help improve teaching and learning through technology.

Incentivized