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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Looker Studio

    Score8.2 out of 10
    N/ALooker Studio is a data visualization platform that transforms data into meaningful presentations and dashboards with customized reporting tools.

    $9

    per month per user per project

    SAS Viya

    Score10 out of 10
    N/AAn end-to-end platform for AI, data science, and analytics, used for modeling, as well as management and deployment of AI models.N/A
    Pricing
    Looker StudioSAS Viya
    Editions & Modules
    Looker Studio Pro
    $9
    per month per user per project
    Looker Studio
    No charge
    No answers on this topic
    Offerings
    Pricing Offerings
    Looker StudioSAS Viya
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Looker StudioSAS Viya
    Considered Both Products
    Google
    No answer on this topic
    SAS
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    40 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    38 Answers
    No answers on this topic
    Happy with the feature set
    95%
    Happy with the feature set
    40 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    31 Answers
    No answers on this topic
    Implementation went as expected
    89%
    Implementation went as expected
    33 Answers
    No answers on this topic
    Features
    Looker StudioSAS Viya
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Looker Studio and SAS Viya
    Feature
    Looker Studio
    7.0
    62 Ratings
    14% below category average
    SAS Viya
    -
    Ratings
    Pixel Perfect reports6.643 Ratings00 Ratings
    Customizable dashboards7.361 Ratings00 Ratings
    Report Formatting Templates7.259 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Looker Studio and SAS Viya
    Feature
    Looker Studio
    7.7
    61 Ratings
    2% below category average
    SAS Viya
    -
    Ratings
    Drill-down analysis6.851 Ratings00 Ratings
    Formatting capabilities7.057 Ratings00 Ratings
    Integration with R or other statistical packages7.129 Ratings00 Ratings
    Report sharing and collaboration9.759 Ratings00 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Looker Studio and SAS Viya
    Feature
    Looker Studio
    8.1
    60 Ratings
    1% below category average
    SAS Viya
    -
    Ratings
    Publish to Web8.453 Ratings00 Ratings
    Publish to PDF8.753 Ratings00 Ratings
    Report Versioning8.139 Ratings00 Ratings
    Report Delivery Scheduling7.942 Ratings00 Ratings
    Delivery to Remote Servers7.524 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Looker Studio and SAS Viya
    Feature
    Looker Studio
    6.6
    60 Ratings
    16% below category average
    SAS Viya
    -
    Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)7.160 Ratings00 Ratings
    Location Analytics / Geographic Visualization7.757 Ratings00 Ratings
    Predictive Analytics5.330 Ratings00 Ratings
    Pattern Recognition and Data Mining6.36 Ratings00 Ratings
    Best Alternatives
    Looker StudioSAS Viya
    Small Businesses
    Chartio (discontinued)
    Score7.5 out of 10
    IBM SPSS Statistics
    Score8 out of 10
    Medium-sized Companies
    Jet Reports
    Score9.5 out of 10
    Alteryx Platform
    Score9 out of 10
    Enterprises
    Kibana
    Score8.4 out of 10
    Alteryx Platform
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Looker StudioSAS Viya
    Likelihood to Recommend
    8.3
    (63 ratings)
    9.1
    (12 ratings)
    Likelihood to Renew
    9.0
    (1 ratings)
    4.5
    (5 ratings)
    Usability
    8.4
    (14 ratings)
    8.2
    (3 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.0
    (1 ratings)
    Support Rating
    6.7
    (10 ratings)
    10.0
    (3 ratings)
    In-Person Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    8.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Looker StudioSAS Viya
    Likelihood to Recommend
    Google
    Visualizing cross-channel campaign performance can blend data from a few different sources to compare performance metrics like spend, clicks, and conversions side-by-side in a single view, which helps in quick budget reallocation decisions. When dealing with massive volumes of data (millions of rows) or highly complex queries, Looker Studio dashboards can become slow, laggy, or even crash. Performance issues are a frequent complaint when working with large datasets, making it unsuitable for enterprise-level companies
    Incentivized
    Read full review
    SAS
    SAS Advance Analytics is well suited for data that is visual. Data where you want to see multiple graphs and models are good for this software. However, if your data is more descriptive this may not be the best program. SAS is well suited for data where you need to make comparisons on the feasibility of two different programs. Data that can be compared is perfect for this software.
    Incentivized
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    Pros
    Google
    • Breath of data - the number of ways to interrogate the data is endless, and the options to view metrics alongside each other make for comprehensive datasets.
    • Data visualisation and customisation - the options for presenting data and separating out across pages allow for clean visuals and segmented information.
    • Easy shareability/usability - a quick and simple tool to introduce colleagues to, and easy to grant access for them to be able to view the data, without having to understand the setup itself.
    Incentivized
    Read full review
    SAS
    • SAS is can be used as query builder tool which can automate a lot of excel process.
    • There are variety of statistical options available that tie up good visual analytics.
    • There are inbuilt models available for different operations which doesn't require any coding and are easy to run.
    Incentivized
    Read full review
    Cons
    Google
    • It needs better handling of complex logic. We often need workarounds to perform complex custom calculations, and it can be really unpleasant at times.
    • Felt it got slow with a larger data set, and in one minor report, we had to set up time filters so that calculations during spikes could be traced more quickly.
    • Compare to competition they need to improve with notification things.
    Incentivized
    Read full review
    SAS
    • SAS Analytics does not have very good graphic capabilities. Their advanced graphics packages are expensive, and still not very appealing or intuitive to customize.
    • SAS Analytics is not as up-to-date when it comes to advanced analytical techniques as R or other open-source analytics packages.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    It is the simplest and least expensive way for us to automate our reporting at this time. I like the ability to customize literally everything about each report, and the ability to send out reports automatically in emails. The only issue we have been having recently is a technical glitch in the automatic email report. Sadly, there is almost no support for this tool from Google, but is also free, so that is important to take into consideration
    Incentivized
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    SAS
    Not only does SAS become easier to use as the user gets more familiar with its capabilities, but the customer service is excellent. Any issues with SAS and their technical team is either contacting the user via email, chat, text, WebEx, or phone. They have power users that have years of experience with SAS there to help with any issue.
    Read full review
    Usability
    Google
    Looker Studio is easy to use, and it offers a sufficient variety of predefined visualizations to choose from. It's easy for us, and anyone can set up basic reporting without extensive data visualization skills. The interface layout is easy to understand, and it doesn't take long to get used to.
    Incentivized
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    SAS
    If SAS Enterprise Guide is utilized any beginning user will be able to shorten the learning curve. This is allow the user a plethora of basic capabilities until they can utilize coding to expand their needs in manipulating and presenting data. SAS is also dedicated to expanding this environment so it is ever growing.
    Read full review
    Reliability and Availability
    Google
    No answers on this topic
    SAS
    SAS probably has the most market saturation out of all of the analytics software worldwide. They are in every industry and they are knowledgable about every industry. They are always available to take questions, solve issues, and discuss a company's needs. A company that buys SAS software has a dedicated representative that is there for all of their needs.
    Read full review
    Performance
    Google
    No answers on this topic
    SAS
    Although nothing is perfect, SAS is almost there. The software can handle billions of rows of data without a glitch and runs at a quick pace regardless of what the user wants to perform. SAS products are made to handle data so performance is of their utmost important. The software is created to run things as efficiently as SAS software can to maximize performance.
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    Support Rating
    Google
    I give it a lower support rating because it seems like our Dev team hasn't gotten the support they need to set up our database to connect. Seems like we hit a roadblock and the project got put on pause for dev. That sucks for me because it is harder to get the dev team to focus on it if they don't get the help they need to set it up.
    Incentivized
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    SAS
    SAS is generally known for good support that's one of the main reasons to justify the cost of having SAS licenses within our organization is knowing that customer support is just a quick phone call away. I've usually had good experiences with the SAS customer support team it's one of the ways in which the company stands out in my view.
    Incentivized
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    In-Person Training
    Google
    No answers on this topic
    SAS
    SAS has regional and national conferences that are dedicated to expanding users' knowledge of the software and showing them what changes and additions they are making to the software. There are user groups in most of the major cities that also provide multi-day seminars that focus on specific topics for education. If online training isn't the best way for the user, there is ample in-person training available.
    Read full review
    Online Training
    Google
    No answers on this topic
    SAS
    There are online videos, live classes, and resource material which makes training very easy to access. However, nothing is circumstantial so applying your training can get tricky if the user is performing complex tasks. When purchasing software, SAS will also allocate education credits so the user(s) can access classes and material online to help expand their knowledge.
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    Implementation Rating
    Google
    No answers on this topic
    SAS
    Ask as many questions you can before the install to understand the process. Since a third party does the installation your company is sort of a passanger and it is easy to get lost in the process. It also helps to have all users and IT support involved in the install to help increase the knowledge as to how SAS runs and what it needs to perform correctly.
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    Alternatives Considered
    Google
    Looker Studio is far easier to implement, stand up, and learn. The interface is simpler and user-friendly for various levels of data visualization/analysis knowledge and experience. The biggest benefit of Looker Studio, however, is its ease of connection to GA data and speed. Furthermore, since it is an online program/tool, it requires less CPU/battery/storage on the user's device.
    Incentivized
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    SAS
    SAS was the incumbent tool, and what the team knew. We did look into using Revolution Analytics enterprise version of R, but the learning curve on that caused us to stick with SAS. In my current position, I've opted for WPS over SAS. I can still leverage my SAS experience, but the price is about 15% of what SAS charges, with extra functionality, such as direct database access. I can supplement WPS with free software, such R for anything that it might be missing.
    Incentivized
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    Scalability
    Google
    No answers on this topic
    SAS
    It all depends on the type of SAS product the user has. Scaleability differs from product to product, and if the user has SAS Office Analytics the scaleability is quite robust. This software will satisfy the majority of the company's analytic needs for years to come. In addition, if SAS is not meeting the users needs the company can easily find SAS solutions that will.
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    Return on Investment
    Google
    • Free, so the only investment is time
    • Because it doesn't have native support of non-Google sources, it can cost more money than Tableau
    • The time spent formatting the templates or building connectors can have a negative impact on ROI
    • As a agency, charging for the reporting service is profitable after the first month or two after building the dashboard.
    Incentivized
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    SAS
    • SAS is pretty expensive, so a company would need to take that into consideration before purchasing a license.
    • A lot of companies are now starting to use SAS Advance Analytics, it is great for sharing data between departments.
    • Presentations come out better when using SAS, and estimates are more precise to the confidence interval.
    Incentivized
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    ScreenShots