Loomly is a brand success platform with solutions for brands of all sizes. Users can plan, create, publish, optimize, promote, and track social content across a variety of channels. Currently, Loomly supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google My Business, YouTube, Snapchat, TikTok, and additional custom channels. Loomly was built for collaboration and organization, and is presented as an ideal tool for brands and agencies with multiple social accounts, locations,…
$0
up to 1 user
X Pro
Score 7.8 out of 10
N/A
Replacing the former TweetDeck, X Pro is a social media dashboard application for management of Twitter accounts.
N/A
Pricing
Loomly
X Pro
Editions & Modules
Free
$0
up to 1 user
Enterprise
Contact Vendor
Enterprise
Custom
No answers on this topic
Offerings
Pricing Offerings
Loomly
X Pro
Free Trial
Yes
No
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Loomly
X Pro
Features
Loomly
X Pro
Publishing
Comparison of Publishing features of Product A and Product B
Loomly
9.0
7 Ratings
11% above category average
X Pro
-
Ratings
Content planning and scheduling
9.66 Ratings
00 Ratings
Audience targeting
7.97 Ratings
00 Ratings
Content optimization
9.06 Ratings
00 Ratings
Workflow management
9.57 Ratings
00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Loomly
8.7
6 Ratings
7% above category average
X Pro
-
Ratings
Customer interaction histories
8.84 Ratings
00 Ratings
Bulk actions
8.56 Ratings
00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Loomly
8.2
7 Ratings
6% above category average
X Pro
-
Ratings
Content marketing
9.66 Ratings
00 Ratings
Paid media management
7.03 Ratings
00 Ratings
Campaigns and promotions
8.02 Ratings
00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Loomly
9.2
6 Ratings
10% above category average
X Pro
-
Ratings
Twitter
9.55 Ratings
00 Ratings
Facebook
9.55 Ratings
00 Ratings
LinkedIn
9.86 Ratings
00 Ratings
Google+
8.12 Ratings
00 Ratings
Instagram
9.55 Ratings
00 Ratings
Pinterest
9.34 Ratings
00 Ratings
YouTube
9.03 Ratings
00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Loomly
8.2
5 Ratings
6% above category average
X Pro
-
Ratings
Campaign success analytics
8.74 Ratings
00 Ratings
Real-time tracking
7.85 Ratings
00 Ratings
Account management
Comparison of Account management features of Product A and Product B
I think for someone looking for a lower-cost social media management took, Loomly is the best I've found. It's pretty easy to use, and has a lot of tools that outshine the downsides of the platform. If you're looking for a pretty standard, easy to use, and aesthetically clean platform, I'd recommend Loomly. For more analytic tools, it's perhaps not for you.
TweetDeck is ideal for complex media organisations / newsrooms where you want to keep track of several users accounts, or switch between multiple user and/or title accounts. It is perfect for those who want to follow conversations in real-time via many channels, at a glance. It is also useful for those who want to schedule tweets to provide around the clock coverage even when unmanned. Now that it paid-for is less suited to smaller organisations with tight budgets.
TweetDeck is the best platform to schedule tweets - it is far better than the website itself. The process is remarkably easy and scheduling a day's worth of tweets takes no more than 10 minutes.
Tracking news is very easy on TweetDeck due to being able to create multiple columns each focusing on a different subject. Columns can be created using handles, searches, hashtags, and trends, and this makes TweetDeck a great platform as a news editor.
TweetDeck has an editing feature for scheduled posts only if there is no image attached. When a post with an image needs editing, users must instead delete the entire post and reschedule it with the edits needed.
TweetDeck has a real-time display, however users often need to refresh the window manually to get scheduled posts to appear in the appropriate column.
TweetDeck users can scroll side to side to view all off the types of columns selected. This functionality often leads to traveling back to a previous page unintentionally.
As I previously mentioned, if TweetDeck were to increase some features and integrations, cleaned up its interface, and developed a tool to measure ROI, it would remain competitive with HootSuite and Hubspot. Altogether, it is an effective tool for the job of scheduling and monitoring your impact on Twitter, it falls behind other competitors that offer a more robust solution.
It's a pretty easy tool to use I find a few of the columns to be a bit repetitive. If you are managing more than one account you'll start to find yourself having easily 10 plus columns all tracking all different information which creates nice track lanes to keep all that relative information in one column or "view". With the amount of data that is pushed out, if you are following a large number of accounts, it's extremely easy to lose valuable posts in your feeds. As you begin building out your columns they get the point where you only look at one or two and the rest seem to be lost. Overall, this a free tool and there are other social monitoring tools that are out there but are in the multiple thousands of dollar range
TweetDeck tends to be available for use majority of the time...however, I've had times where it would get stuck in a loop and then post my Tweet multiple times.
I've never had to contact customer support. Tweetdeck has always worked like a charm for me. And, if I have had a problem, I've simply deleted the column, then recreated it and it worked again. While it's not without its glitches every once in a great while, it's worked like a charm.
I found Loomly, while more simple, to be the most worth the price. Especially because I specifically can view analytics on client accounts directly, there's no need for me to have it within my platform. However, I know this is crucial for a lot of people. If they're looking for that, I'd probably say another platform might be better. But for me, Loomly is perfect!
Several years ago I used the Hootsuite Free service. I found Tweetdeck to be preferable because of its user interface, and greater functionality. Moreover, I recall Hootsuite bombarding me with emails that were just irrelevant. TweetDeck just does what it does, without hassle. Its UI and functionality for multiple accounts seems to be the best I've tried.