Aurea Campaign Manager

Aurea Campaign Manager

Aurea Campaign Manager

6 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Aurea Campaign Manager	Score 6.0 out of 10	N/A	Lyris HQ is a SaaS digital marketing platform including email messaging, landing page creation and web analytics. Best-known as an email marketing vendor, and the Lyris web analytics product was acquired from ClickTracks in 1996 and subsequently re-branded and tightly integrated with the other Lyris HQ capabilities. Unlike Google Analytics and Coremetrics, for example, Lyris uses server log file technology rather than page tags. Lyris was acquired by Aurea and the Lyris HQ cloud product…	N/A

Pricing

Aurea Campaign Manager

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Aurea Campaign Manager
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No

Entry-level Setup Fee

No setup fee

Additional Details

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More Pricing Information

Community Pulse
	Aurea Campaign Manager
Considered Both Products	Aurea Campaign Manager Verified User Manager Chose Aurea Campaign Manager Not enough features at the time, and is why we went with Lyris. Incentivized Helpful? Verified User Analyst Chose Aurea Campaign Manager They are much better Incentivized Helpful? Clark Tomlinson Web Developer Chose Aurea Campaign Manager In my eyes and use they are almost identical services. Silverpop makes it much more difficult to manage multiple accounts across multiple departments, something that Lyris did seamlessly. Inversely Silverpop's support has been much more helpful as there where many times we were … Incentivized Helpful?
Top Pros	Pro Email service Pro Mass emails Pro Service providers
Top Cons	Minus Larger organizations Minus Advanced reporting Minus Customized fields

Features

Aurea Campaign Manager

Email & Online Marketing

Comparison of Email & Online Marketing features of Product A and Product B
	Aurea Campaign Manager 5.0 1 Ratings 48% below category average
WYSIWYG email editor	2.01 Ratings
Dynamic content	5.01 Ratings
Ability to test dynamic content	7.01 Ratings
Landing pages	4.01 Ratings
A/B testing	5.01 Ratings
Mobile optimization	6.01 Ratings
Email deliverability reporting	8.01 Ratings
List management	4.01 Ratings
Triggered drip sequences	4.01 Ratings

Reporting & Analytics

Comparison of Reporting & Analytics features of Product A and Product B
	Aurea Campaign Manager 6.0 1 Ratings 25% below category average
Dashboards	4.01 Ratings
Standard reports	6.01 Ratings
Custom reports	8.01 Ratings

Best Alternatives
	Aurea Campaign Manager
Small Businesses	Mad Mimi Score 10.0 out of 10
Medium-sized Companies	VerticalResponse Score 10.0 out of 10
Enterprises	Emma by Marigold Score 8.6 out of 10
All Alternatives	View all alternatives

User Ratings
	Aurea Campaign Manager
Likelihood to Recommend	8.0 (5 ratings)
Likelihood to Renew	8.0 (3 ratings)
Usability	8.0 (1 ratings)
Availability	9.0 (1 ratings)
Performance	6.0 (1 ratings)
Support Rating	8.0 (1 ratings)
Online Training	5.0 (1 ratings)
Implementation Rating	6.0 (1 ratings)

User Testimonials
	Aurea Campaign Manager
Likelihood to Recommend	Aurea I feel that this is a very good email marking system. You really can accomplish any task needed for your email marketing needs. I think that if a few key features were added, it would really take Lyris HQ over the top. We are very happy with this product and we tell our clients about it when they ask us. Incentivized Chris Kashow Digital Marketing and Analytics Manager Read full review
Pros	Aurea I like the file import process - quick and efficient. List segmentation is thorough. Campaign monitoring is easily accessible and accurate. Incentivized Verified User Anonymous Read full review
Cons	Aurea PHP API Segmentation Creating messages via API calls Incentivized Clark Tomlinson Web Developer Read full review
Likelihood to Renew	Aurea Lyris HQ is a simple tool, but it is highly effective and , for smaller organizations, it can save a lot of time and money. Verified User Anonymous Read full review
Usability	Aurea Super easy to use. Verified User Anonymous Read full review
Reliability and Availability	Aurea No issue. Verified User Anonymous Read full review
Performance	Aurea Running larger segments can take some time. Verified User Anonymous Read full review
Support Rating	Aurea I found one really good tech support guru and stuck with him forever. Verified User Anonymous Read full review
Implementation Rating	Aurea Implementation was one of the most painful parts for us as we had to find and create our own library to interface with Lyris's SOAP API interface which still to this day is one of the top libraries used in its language. Incentivized Clark Tomlinson Web Developer Read full review
Alternatives Considered	Aurea They are much better Incentivized Verified User Anonymous Read full review
Return on Investment	Aurea More defined lists for third party blasts, which turns into more leads for the clients. Which is more money in our pocket. Some segmentation pulls do take a long time, thus leading to multiple requests and a time suck for myself. Incentivized Chris Kashow Digital Marketing and Analytics Manager Read full review
ScreenShots	Aurea Campaign Manager Screenshots