Great, inexpensive email tool for SMBs.
April 12, 2013

Great, inexpensive email tool for SMBs.

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction

  • Makes it easy to run segments and execute marketing campaigns. It's really very simple to send out a campaign. Even a beginner can do it with minimal training.
  • The campaign calendar showing what's been scheduled and what's already been sent is awesome.
  • Lyris HQ is extremely cost-effective compared to other email service providers.
  • For larger organizations running hundreds of unique email campaigns per month, pulling daily reports of individual reports can become very time-consuming.
  • Sometimes it can take a long time to run very large segments.
  • Overage fees can be a problem as they mount up quickly. However, the company is quite flexible and willing to work with you on a plan that fits your need and budget.
  • Low cost = Higher ROI
Lyris HQ is a simple tool, but it is highly effective and , for smaller organizations, it can save a lot of time and money.

Product Usage

2 - Marketing Only
  • Sending out e-mail campaigns to dedicated segments and reporting on segment sizes.

Support

I found one really good tech support guru and stuck with him forever.

Usability

Super easy to use.

Reliability

Running larger segments can take some time.

Vendor Relationship

Lyris HQ is a great email service provider (ESP) for small and medium-sized business. They h ave a friendly user interface and a platform that makes it very easy to execute email campaigns, create and run marketing segments, and view single campaign reports.