Great, inexpensive email tool for SMBs.
April 12, 2013
Great, inexpensive email tool for SMBs.

Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction
Pros
- Makes it easy to run segments and execute marketing campaigns. It's really very simple to send out a campaign. Even a beginner can do it with minimal training.
- The campaign calendar showing what's been scheduled and what's already been sent is awesome.
- Lyris HQ is extremely cost-effective compared to other email service providers.
Cons
- For larger organizations running hundreds of unique email campaigns per month, pulling daily reports of individual reports can become very time-consuming.
- Sometimes it can take a long time to run very large segments.
- Overage fees can be a problem as they mount up quickly. However, the company is quite flexible and willing to work with you on a plan that fits your need and budget.
- Low cost = Higher ROI
Product Usage
2 - Marketing Only
- Sending out e-mail campaigns to dedicated segments and reporting on segment sizes.
Implementation
Training
- Online training
Support
Usability
Reliability
Vendor Relationship
Lyris HQ is a great email service provider (ESP) for small and medium-sized business. They h ave a friendly user interface and a platform that makes it very easy to execute email campaigns, create and run marketing segments, and view single campaign reports.
Comments
Please log in to join the conversation