Lytics vs. MaritzCX

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lytics
Score 8.0 out of 10
N/A
Lytics is a customer data platform (CDP) from the company of the same name in Portland.N/A
MaritzCX
Score 7.0 out of 10
N/A
N/AN/A
Pricing
LyticsMaritzCX
Editions & Modules
Starter
Free
Professional
Contact Sales
Enterprise
Contact Sales
No answers on this topic
Offerings
Pricing Offerings
LyticsMaritzCX
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
LyticsMaritzCX
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Lytics
-
Ratings
MaritzCX
6.0
1 Ratings
24% below category average
Survey templates00 Ratings7.01 Ratings
Themes00 Ratings6.01 Ratings
Custom logo/branding00 Ratings5.01 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Lytics
-
Ratings
MaritzCX
8.0
1 Ratings
6% below category average
Changes to live survey00 Ratings6.01 Ratings
Question design help00 Ratings9.01 Ratings
Multiple question types00 Ratings9.01 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Lytics
-
Ratings
MaritzCX
7.0
1 Ratings
16% below category average
Survey logic flexibility00 Ratings7.01 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Lytics
-
Ratings
MaritzCX
6.8
1 Ratings
18% below category average
Response tracking00 Ratings8.01 Ratings
Data export00 Ratings5.01 Ratings
Standard reports00 Ratings8.01 Ratings
Custom reports00 Ratings5.01 Ratings
Analytics00 Ratings8.01 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Lytics
-
Ratings
MaritzCX
7.0
1 Ratings
17% below category average
Access controls00 Ratings5.01 Ratings
Compliance00 Ratings9.01 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Lytics
-
Ratings
MaritzCX
5.0
1 Ratings
47% below category average
Respondent restrictions00 Ratings5.01 Ratings
Best Alternatives
LyticsMaritzCX
Small Businesses
SALESmanago
SALESmanago
Score 9.6 out of 10
Square 9 Softworks
Square 9 Softworks
Score 9.7 out of 10
Medium-sized Companies
SALESmanago
SALESmanago
Score 9.6 out of 10
Square 9 Softworks
Square 9 Softworks
Score 9.7 out of 10
Enterprises
Tealium Customer Data Hub
Tealium Customer Data Hub
Score 8.8 out of 10
Medallia
Medallia
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LyticsMaritzCX
Likelihood to Recommend
8.6
(4 ratings)
8.0
(1 ratings)
User Testimonials
LyticsMaritzCX
Likelihood to Recommend
Lytics
Not a unified audience database but for segmenting for programmatic advertising [Lytics is] excellent[.] It is an identity / email driven database[.] Does not combine users into one master record[.] Excellent built-in scoring mechanisms which I use regularly to isolate most engaged users[.]
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MaritzCX
I think MaritzCX was a great option for internal and external surveys. I used it for feedback from clients who attended events. It gave me a clean report to show executive leadership about anything from venue, parking, food, and entertainment. It worked for event registration to save money using only one software. I used it for clients to sign up for events. Less of a clean report but works.
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Pros
Lytics
  • Analytics: it's easy to obtain and understand.
  • Usability: the database is intuitive and easy to learn.
  • Targeting: you can easily reach your target audience.
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MaritzCX
  • Easy to use format (not HTML coding knowledge required)
  • Detailed reports
  • Ability to save and re-use same themes and surveys
Read full review
Cons
Lytics
  • Uptime.
  • Monitoring
  • Relational-table-like functionality
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MaritzCX
  • Ability to customize look of survey limited
  • Some reports in CSV were a mess to fix up
  • Support seemed limited
Read full review
Alternatives Considered
Lytics
We evaluated 5-8 CDP's and picked Lytics[.]
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MaritzCX
MaritzCX was actually to only survey software I have used. No comparison to describe in this section
Read full review
Return on Investment
Lytics
  • Positive: Customers are retained through another outlet.
  • Positive ROI: we've made a lot of money using the program.
  • Positive: We're using Lytics targeting with email integrations to reach specific subscribers in ways we never thought possible.
Read full review
MaritzCX
  • Saved our department from needing to purchase additional event software
  • I was not responsible for actual purchase of MaritzCX
Read full review
ScreenShots

Lytics Screenshots

Screenshot of Audience DiscoveryScreenshot of Profile SummaryScreenshot of Orchestration