Mailshake vs. Vymo

Mailshake is great for cold prospecting and drip email campaigns. I do not think Mailshake is well-suited for hyper-personalized one-to-one emailing.

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For us in a large sales team, lead management becomes critical part and Vymo helped us in solving two main problems around assigning leads and nudging sales team to action on the leads.

• It has an email editor which is easy to use.
• Email sequences are comprehensive in their functionality--all the options you would expect from a cold emailing solution
• Campaign and List management are also good

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• Capturing activities of leads and keeping it one place to refer back
• Allocating leads properly based on certain factors to our sales team
• The best part is nudges for action, this is something which helps a lot and differentiates from other products

• Mailshake works only with Gmail/G Suite accounts.
• The only option for customizing emails is in the CSV file. It would be great if there were a feature in the tool for this.
• Missing starts about the total number of opens of an email (it is only tracked once).

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• Overall I didn't found much. Maybe Nudges and actions could be improved a bit more to make sure sales team is taking actions on it.

I found it pretty good - we were able to put email templates and campaigns together almost immediately. The reason I gave it an 8 is because if you want to edit those templates, the saving and making sure they were part of the campaigns was a little tricky and not intuitive.

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Mailshake support is outstanding, and they provide an excellent knowledge base for its users. If you have any issues, they respond ASAP without delay.

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For more advanced email campaigns, I use ActiveCampaign and the email sending provider because it gives more control and options related to the drip rules. Besides that, for simple campaigns that need to be followed up in a great, quick, and simple way, Mailshake is perfect from my point of view.

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Independently Invited by TrustRadius

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We mainly selected Vymo because of its ability to provide nudges to action. Previously, it was managed by a leadership meeting that the sales team has missed actioning on some leads, but that used to be too late for business. Vymo not only helped us with basic capabilities around assigning and keeping track of all the actions but also recommended nudges and actions that could help convert the leads.

• Time savings by automating the lead generation process.
• Improved open rates of email campaigns resulting in more conversations started and better ROI.
• Professional approach makes our company and brand more reputable.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Overall it was positive for us to onboard new customers and grow our business.
• Reduce our leads to sales conversion time.
• Converting leads that was getting missed because of not taking proper action at right time.