A genius lead generation tool
July 18, 2019

A genius lead generation tool

Michael Brennan | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Mailshake

An important part of my position is lead generation. I prefer to make the first contact with other business owners by email. For that purpose, I use Mailshake weekly to plan and execute my outreach email campaigns.
The key here is the personalization of all email messages. Mailshake is the indispensable tool that saves me an incredible amount of time by automating the whole process but letting me still staying personal in my approach.
I quickly set up automatic follow-up messages for the recipients who do not either open or reply to my initial email. The best part is that once someone starts the conversation with me, I take over with personal email.
  • Saving time by sending pre-defined follow up messages to those who do not open the email or respond.
  • Great detailed stats in the dashboard.
  • Integration with CRM for automatic import of leads.
  • Great deliverability of emails with G Suite integration.
  • The CRM integration is only with Zapier (extra steps and costs).
  • Time savings by automating the lead generation process.
  • Improved open rates of email campaigns resulting in more conversations started and better ROI.
  • Professional approach makes our company and brand more reputable.
These tools are undoubtedly reputable products that are used by millions of users. However, for the goal of lead generation by cold emailing, Mailshake shines by its genius approach of highest possible personalization of the messages. We see incredible results with every campaign; literally, multiples more of reply rates than we were able to achieve with the traditional email tools like Mailchimp.
Mailshake is a great tool for salespeople, business development departments and for anyone who can benefit from the automation of the email outreach process. Mailshake does all of this without appearing spammy. Mailshake lets you be visible in your prospect's inbox that is flooded by mass emails sent by your competition. The personalized approach makes sure your messages stand out in a positive way.