257 Ratings
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Score 7.3 out of 100
3 Ratings
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Score 8 out of 100

Likelihood to Recommend

MicroStrategy Analytics

MSTR is great for any organization that is looking for a way to deliver complicated data in an uncomplicated way. From business teams to marketing and finance, several departments benefit from using MSTR to keep track of KPIs enabling teams to make optimizations along the way. MSTR provides great visual representations of data enabling team members to distill thousands of data points into easily digestible charts and graphs
Anonymous | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

Dataxu is great for running multiple campaigns at the same time. It's reporting features are great as well as the exchanges it has to offer. For a company just wanting to run one campaign, I don't think it would be worth their time learning how to navigate Dataxu; however, for a company running to run multiple campaigns, Dataxu makes the process easier. Dataxu has great customer service representatives that provide superior training whenever needed.
Sydney Lovegrove | TrustRadius Reviewer

Feature Rating Comparison

BI Standard Reporting

MicroStrategy Analytics
6.5
Roku OneView (formerly Dataxu)
Pixel Perfect reports
MicroStrategy Analytics
6.3
Roku OneView (formerly Dataxu)
Customizable dashboards
MicroStrategy Analytics
7.0
Roku OneView (formerly Dataxu)
Report Formatting Templates
MicroStrategy Analytics
6.3
Roku OneView (formerly Dataxu)

Ad-hoc Reporting

MicroStrategy Analytics
6.6
Roku OneView (formerly Dataxu)
Drill-down analysis
MicroStrategy Analytics
6.6
Roku OneView (formerly Dataxu)
Formatting capabilities
MicroStrategy Analytics
7.3
Roku OneView (formerly Dataxu)
Integration with R or other statistical packages
MicroStrategy Analytics
5.9
Roku OneView (formerly Dataxu)
Report sharing and collaboration
MicroStrategy Analytics
6.6
Roku OneView (formerly Dataxu)

Report Output and Scheduling

MicroStrategy Analytics
6.6
Roku OneView (formerly Dataxu)
Publish to Web
MicroStrategy Analytics
6.0
Roku OneView (formerly Dataxu)
Publish to PDF
MicroStrategy Analytics
7.3
Roku OneView (formerly Dataxu)
Report Versioning
MicroStrategy Analytics
7.5
Roku OneView (formerly Dataxu)
Report Delivery Scheduling
MicroStrategy Analytics
6.6
Roku OneView (formerly Dataxu)
Delivery to Remote Servers
MicroStrategy Analytics
5.8
Roku OneView (formerly Dataxu)

Data Discovery and Visualization

MicroStrategy Analytics
7.4
Roku OneView (formerly Dataxu)
Pre-built visualization formats (heatmaps, scatter plots etc.)
MicroStrategy Analytics
6.9
Roku OneView (formerly Dataxu)
Location Analytics / Geographic Visualization
MicroStrategy Analytics
6.3
Roku OneView (formerly Dataxu)
Predictive Analytics
MicroStrategy Analytics
9.1
Roku OneView (formerly Dataxu)

Access Control and Security

MicroStrategy Analytics
6.8
Roku OneView (formerly Dataxu)
Multi-User Support (named login)
MicroStrategy Analytics
6.7
Roku OneView (formerly Dataxu)
Role-Based Security Model
MicroStrategy Analytics
7.0
Roku OneView (formerly Dataxu)
Multiple Access Permission Levels (Create, Read, Delete)
MicroStrategy Analytics
6.6
Roku OneView (formerly Dataxu)
Single Sign-On (SSO)
MicroStrategy Analytics
6.9
Roku OneView (formerly Dataxu)

Mobile Capabilities

MicroStrategy Analytics
7.0
Roku OneView (formerly Dataxu)
Responsive Design for Web Access
MicroStrategy Analytics
5.9
Roku OneView (formerly Dataxu)
Dedicated iOS Application
MicroStrategy Analytics
8.0
Roku OneView (formerly Dataxu)
Dedicated Android Application
MicroStrategy Analytics
7.9
Roku OneView (formerly Dataxu)
Dashboard / Report / Visualization Interactivity on Mobile
MicroStrategy Analytics
6.2
Roku OneView (formerly Dataxu)

Application Program Interfaces (APIs) / Embedding

MicroStrategy Analytics
8.1
Roku OneView (formerly Dataxu)
REST API
MicroStrategy Analytics
7.0
Roku OneView (formerly Dataxu)
Javascript API
MicroStrategy Analytics
8.0
Roku OneView (formerly Dataxu)
iFrames
MicroStrategy Analytics
8.4
Roku OneView (formerly Dataxu)
Java API
MicroStrategy Analytics
8.5
Roku OneView (formerly Dataxu)
Themeable User Interface (UI)
MicroStrategy Analytics
8.8
Roku OneView (formerly Dataxu)
Customizable Platform (Open Source)
MicroStrategy Analytics
7.9
Roku OneView (formerly Dataxu)

Pros

MicroStrategy Analytics

  • They sell the product well, and make promises you will actually believe
  • "checks the box" for most features a company would need. Doesn't actually deliver them though
  • They answer the phone in a timely manner. Can't answer your questions or provide support, but the queue time isn't bad
  • They have online documentation. It's not up to date, and likely doesn't reflect the version of software you are using, but hey... they can point to it.
Jeff Harris | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

  • The platform's mobile serving capacity is great; spending is always consistent and the impression numbers are some of the highest we've seen. We can always depend on this method of ad serving to get us the results that we and our clients expect.
  • The intelligence and audience information (found under the Reports tab) is helpful when writing a "story" for the client; it assists us in determining future targeting strategies. Custom Queries are also available under the Reports tab and these are extremely helpful when we need to view specific details about the campaign.
  • The dashboard's spend-to-date graphic helps us to immediately recognize what campaigns are falling behind so that we may adjust the budgets accordingly.
Anonymous | TrustRadius Reviewer

Cons

MicroStrategy Analytics

  • The graph options are not as robust as an Excel user might want.
  • The metadata layer can sometimes be slower, and it takes a long time for reports to run.
  • Viewing the data feed entered can be cumbersome at times, in terms of validation with reports.
Anonymous | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

  • Website blacklisting
  • Flagging problems. For example, if a campaign has been running a week and hasn't spent any of the budgets, there could be a setting enabling it from doing so. When you have multiple campaigns running, it's hard to track this.
Sydney Lovegrove | TrustRadius Reviewer

Likelihood to Renew

MicroStrategy Analytics

MicroStrategy Analytics 9.9
Based on 27 answers
I would always choose to renew MicroStrategy as long as they lead the market in features, functionality and price. The support of MicroStrategy is timely and professional, I frequently get answers to my questions within 24 hours and normally have solutions within 48 hours. Training available for MicroStrategy completely covers everything required to be able to expertly use MicroStrategy and understand data warehousing.
Paul Campbell | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

Roku OneView (formerly Dataxu) 7.0
Based on 1 answer
It is not in my jurisdiction to renew or end contracts with DataXu. I know that the high cost to maintain a contract with DataXu can be off-putting
Anonymous | TrustRadius Reviewer

Usability

MicroStrategy Analytics

MicroStrategy Analytics 6.8
Based on 6 answers
The standard grid reporting could look more like the styling and object used for the Import and Visual Insight products. In addition, object properties almost seem to be hidden when first using the product. It's as if they are asking the engineers to only use the presets we make available...and, these presets are 10+ years old. On the positive side, Microstrategy seems to be the only product, not named Cognos, which can scale to Big Data. The product is "hackable" via the SDK or tricking the Intelligence Server to do uncommon things. The Microstrategy development team also seems to be very involved with their OEM partners; especially when it comes to features and enhancements. A large majority of the improvements we suggested have made it into the product or on the roadmap for future enhancements. Only suckas fall for the shiny objects from most other vendors; Microstrategy is really the only choice for Enterprise BI.
Wm. Dexter Jones | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

No score
No answers yet
No answers on this topic

Reliability and Availability

MicroStrategy Analytics

MicroStrategy Analytics 9.0
Based on 3 answers
I've never had an issue with MicroStrategy not being available due to MicroStrategy application malfunction. It is very robust and only failures I've seen were due to user error or the platform the machine running the service failed some how.
Paul Campbell | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

No score
No answers yet
No answers on this topic

Performance

MicroStrategy Analytics

MicroStrategy Analytics 9.0
Based on 3 answers
Being able to customize the performance based on the business need is extremely powerful. Proper configuration and understanding of the usage pattern is key, if the technical ability of the architect is not at top level, then the product will not be configured correctly which will lead to poor performance.
Paul Campbell | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

No score
No answers yet
No answers on this topic

Support Rating

MicroStrategy Analytics

MicroStrategy Analytics 5.8
Based on 9 answers
MicroStrategy's support is very good. We don't have a lot of technical issues in the first place, but when we do have to open a case with them, their front-line engineers seem very capable and resolve most of the issues without escalation. Our sales team is also very good and keeps us in the loop on new features and makes sure we are satisfied customers.
Mark McCully | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

Roku OneView (formerly Dataxu) 10.0
Based on 1 answer
At Haberfeld, we had our own customer service representative out of Boston. He provided superior and timely support for all of our questions and needs. He also ran test campaigns to show us what our potential impact could be before we put dollars towards anything. He even came all the way down to Nebraska to visit with us at one point. Whenever we needed something, he was quick to respond and provide appropriate resources and training.
Sydney Lovegrove | TrustRadius Reviewer

Online Training

MicroStrategy Analytics

MicroStrategy Analytics 9.0
Based on 5 answers
I have attended many trainings offered by MicroStrategy; both distance and in-person training. I earned my CRD (Certified Report Developer) certification via the online training. I found the training to be well organized and concise. Overall I will definitely continue to increase my knowledge with MicroStrategy via the online training offering.
Shawn Stephens | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

No score
No answers yet
No answers on this topic

Implementation Rating

MicroStrategy Analytics

MicroStrategy Analytics 9.0
Based on 7 answers
We measured following KPI for the success
  • Increase in Business Feeds Loads
  • Reduction in Controllers Manual Work.
  • Conversion of Manual Work into Systematic Workflows.
  • Increase in Customer Spend
  • Reduction in Service costs
  • Reduction in time-to-market for new campaigns
  • Increase in cross sell and Up sell
  • Error reduction in customer Identification
  • Existing client retained
Dharmesh Shah | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

No score
No answers yet
No answers on this topic

Alternatives Considered

MicroStrategy Analytics

Tableau is probably MicroStrategy Analytic's biggest competitor I've noticed over time, and I'm not sure why. Tableau only covers visualizations independently for each business user, which then creates the issues of every employee creating their own version of the data, and then you have 20 versions of the truth. A enterprise data warehouse and MicroStrategy's Visual Insight is a better method.
Anonymous | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

We work with multiple platforms, not solely DataXu. As of late, AdWords has proven more beneficial to us. AdWords is very user-friendly and they are easy to contact. If we need a question answered, we can simply hop onto a Google Chat and get the responses we need to move forward. DataXu is much harder to get in contact with and their Help Beta tab is not especially informative. If we need to serve impressions, DataXu is certainly the server to utilize
Anonymous | TrustRadius Reviewer

Scalability

MicroStrategy Analytics

MicroStrategy Analytics 9.0
Based on 2 answers
This software is extremely scaleable, one can add more core servers which performs as a load balancing. The configurations available to manage usage patterns and daily activity are as high a caliber as any other enterprise level software. This product can be installed on both a windows and unix platform allow for integration on a budget.
Paul Campbell | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

No score
No answers yet
No answers on this topic

Return on Investment

MicroStrategy Analytics

  • MicroStrategy was helpful for reducing the amount of time we needed to spend number crunching large data sets, and in doing so, allowed me as the primary users to spend more time gleaning insights from the data that in turn informed our leadership team to make strategic decisions.
  • By creating numerous canned reports available to all members of the team through email distribution or basic access to the platform, we were able to reduce the time I spent showing people how to pull the data in Microsoft Excel by nearly 40% .
  • We ended up needing to make many changes to the way our DMP was feeding data into MicroStrategy due to incorrect reporting that caused complications in accounting and finance.
Toreyan Clarke | TrustRadius Reviewer

Roku OneView (formerly Dataxu)

  • Provided us with accurate and timely data to provide to clients.
  • Enabled us to streamline our process for running PPC ads for over 80 clients.
  • Allowed us to show our ads to households across multiple devices and relevant exchanges.
Sydney Lovegrove | TrustRadius Reviewer

Pricing Details

MicroStrategy Analytics

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Roku OneView (formerly Dataxu)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Rating Summary

Likelihood to Recommend

MicroStrategy Analytics
6.3
Roku OneView (formerly Dataxu)
8.0

Likelihood to Renew

MicroStrategy Analytics
9.9
Roku OneView (formerly Dataxu)
7.0

Usability

MicroStrategy Analytics
6.8
Roku OneView (formerly Dataxu)

Reliability and Availability

MicroStrategy Analytics
9.0
Roku OneView (formerly Dataxu)

Performance

MicroStrategy Analytics
9.0
Roku OneView (formerly Dataxu)

Support Rating

MicroStrategy Analytics
5.8
Roku OneView (formerly Dataxu)
10.0

Online Training

MicroStrategy Analytics
9.0
Roku OneView (formerly Dataxu)

Implementation Rating

MicroStrategy Analytics
9.0
Roku OneView (formerly Dataxu)

Scalability

MicroStrategy Analytics
9.0
Roku OneView (formerly Dataxu)

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