MoEngage vs. Swrve

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MoEngage
Score 9.0 out of 10
N/A
MoEngage is an insights-led customer engagement platform, that empowers marketers and product owners with AI-driven insights and the ability to instantly turn those insights into cross-channel experiences.N/A
Swrve
Score 8.0 out of 10
N/A
N/AN/A
Pricing
MoEngageSwrve
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
MoEngageSwrve
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$1,000 No setup fee
Additional Details
More Pricing Information
Best Alternatives
MoEngageSwrve
Small Businesses
Mautic
Mautic
Score 9.1 out of 10
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Score 9.0 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 8.1 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Enterprises
Iterable
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Score 8.5 out of 10
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Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MoEngageSwrve
Likelihood to Recommend
8.8
(2 ratings)
9.0
(2 ratings)
Likelihood to Renew
2.0
(1 ratings)
-
(0 ratings)
Support Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
MoEngageSwrve
Likelihood to Recommend
MoEngage
MoEngage is well suited for all tech-enabled businesses, as then one can integrate all the possible events or relevant metrics, push them on MoEngage, and then make meaningful insights out of that, and--most importantly--use those for improving their customer engagement. It's probably not suited for offline-only businesses, stores, etc.
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Swrve
Swrve is a very user-friendly solution for mobile app communication needs. Thein-app communication templates make creating content and messages very quick and easy to do.
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Pros
MoEngage
  • Basic use cases of Push Notifcation and Email enablement
  • Scheduling certain events with an API, as we have more APIs it's become very useful
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Swrve
  • Setting up and managing multivariate tests
  • Applying segments/cohorts set up for one campaign or test to another
  • Serving different config data files to different player segments
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Cons
MoEngage
  • Attribution
  • Onboarding could be faster
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Swrve
  • Ability to customize the main dashboard
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Likelihood to Renew
MoEngage
Considering the inability to scale and the bad service level provided by MoEngage not sure if the organization will continue with the renew
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Swrve
No answers on this topic
Support Rating
MoEngage
It's good and mostly on-time support. But they have a lot of demand, hence at times, they take some time to get back to us. Overall, they know their game and most of the people we spoke with knew their domain very well.
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Swrve
No answers on this topic
Alternatives Considered
MoEngage
Haven't evaluated other tools because back then there is urgent need and expected that they could provide on of the best quality service but in fact when being pushed for the scale for the growth of the company, it seems that MoEngage team is not able to cope up with the speed.
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Swrve
There's some overlap with other products, but Swrve's segmentation and push management are its key differentiators.
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Return on Investment
MoEngage
  • It has increased our customer retention.
  • Improved average revenue per user through cross-sell campaigns
  • It has helped us make faster decisions through real-time analytics.
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Swrve
  • Our app usage and engagement has increased since implementing Swrve.
  • We solved a major business need of giving users real time push alerts for important account actions.
  • Increasing our communication channels and focusing on a more holistic cross-channel strategy led to an increase in email success also.
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ScreenShots

MoEngage Screenshots

Screenshot of Insights and action on the same screen - Once user data is analyzed, a new campaign can be started without going to a new tab/page.Screenshot of Predictive Segmentation based on RFM Analysis - In addition to user-defined segments, MoEngage comes with predictive segments based on RFM ( Recency, Frequency and Monetary) Analysis. This splits users into segments like 'Potential Loyalists' and 'About to Sleep', so relevant campaigns can be run to convert them.