MomentFeed vs. Womply

It is my absolute recommendation for anyone at a multi-location, brick-and-mortar business that is consumer-focused. I haven't demoed any other tools that could come close to meeting the needs that I would have either at my previous agency role for clients or currently at my client-side job. However, not all companies that have a footprint/distribution in multiple areas are suited; I had a brewery client with a presence in multiple states (their products were in stores and salespeople were staffed in the area), but given MomentFeed's basis in listing data around physical locations, there wasn't a real way that the product could have accommodated. Cases like that are a square peg/round hole situation.

Incentivized

It is best suited if you want to try and achieve more reviews of your business. It is also good if you do not want to take time responding to reviews. By the same token, it is less appropriate when auto-response is turned on. If there is a negative review, it is better to address it in person, as there may be a specific customer service issue that a computer response is not going to understand.

Incentivized

• Central platform format - great for multi-unit brands.
• Versatile when using for multiple pages and corresponding channels.

Incentivized

• Invites credit card users to leave a review.
• Alerts me when a review has been made.
• It can also provide an automated response on the rated website.

Incentivized

• More reporting options. There is a wealth of data able to be reported around just one Facebook page; now imagine the type of data you have available to analyze across dozens, hundreds, or even thousands of local pages. They already do a good job of showing some valuable insights (and providing every other metric they can via spreadsheet exports) but I think there's pretty much an endless array of possibilities beyond what they have. I suppose that's a slippery slope though.
• Some minor UI/UX issues. Some fields operate weirdly, some buttons may act funky, or the platform may not remember your location group selection when you move from one part of the product to another. Easily overlooked, however.
• Social media publishing is sometimes delayed and may go out a handful of minutes after you intended. Not a problem in most cases, but I'd schedule natively or with another tool if you're depending on a post to go out at an exact moment.

Incentivized

• The automated responses to ratings are a too mechanical in response.
• There is not a lot of direct follow up with me as a user.
• It would be helpful if a person at Womply would put together a monthly review and opportunities that we might be missing out on.

Incentivized

Support has been perfect. This company has an awesome culture as well

Incentivized

I have not personally used Yext, but after a couple demos I didn't find that it fit the needs of my past clients or current company as much as MomentFeed could; I had also heard horror stories about how Yext effectively holds listing data hostage or simply removes it once you are no longer a customer.

Incentivized

• Increased star-ratings=increase in click-thru rates.
• Increased star-ratings=increase in sales.

Incentivized

• There are no hard numbers but we do average 3-4 reviews per week when it used to be 1 or 2 a month.
• More ratings, especially positive, helps reflect on our business model and are good for us to see how we are really doing with customers.

Incentivized